New Packaging Design Solutions // Orhan Irmak, GLBA Istanbul

Post on 27-Jul-2015

430 views 2 download

Tags:

Transcript of New Packaging Design Solutions // Orhan Irmak, GLBA Istanbul

New Packaging Design SolutionsDr. Orhan Irmak29.05.2015

About me and what we do- 37- Industrial Designer- PhD thesis on Packaging Design- Partner and Chief Creative Director at Orhan Irmak Tasarım – packaging design agency- Love to travel- Love winning awards or giving as jury member- Member of GLBA – Global Local Branding Alliance

I belive that today, local is the new modern and cultural diversity is more powerful than global identity.

Özlem Tuna

Faruk Malhan for Koleksiyon

Can Yalman for Kale

Orhan Irmak Tasarım for Unilever

Orhan Irmak Tasarım for Mondelez

Orhan Irmak Tasarım for Sutas

From a supermarket, you can tell a lot of things about a country.

Packaging design always requires something local.

This is why packaging design services require local expertise.

This is the whole idea behindGLBA - Global Local Branding Alliance

New York

Sao Paulo Johannesburg

Shanghai

Istanbul

MoscowBerlin

Seven indepented packaging design agencies representing their regions

We all marked our calenders to meet twice every year in member offices around the World.

First meeting was in New York in September 2014

Second meeting was in Johannesburg in February 2015

Folowing meetings are set as Moscow in Sebtember 2015Istanbul in February 2016…

If you ask what we are…

We are sharing and celebrating our cultural differences while aligning our visions together for the future.

Now, I believe GLBA will be a new packaging design solution and may be a new model for other creative businesses.

www.orhanirmak.com

Thank You…

orhanirmaktasarim

oit_live

orhanirmak