New Age SEO Everything You Need to Know to Get …...2018/09/12  · helpful SEO Nps and advice that...

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WebFirePresents:WednesdayMarke2ngWebinars

NewAgeSEO

EverythingYouNeedtoKnowtoGetRankedToday

WelcometoWebFire’sWednesdayWebinars!

EveryWednesdayat2pmEST,We’llHosta

LiveTrainingand/orQ&ACallforOurMembers

Ifyou’rehereorregisteredfortheseries,you’llgetaremindereachweeksoyoudon’tforget,butifyoucan’tmakeone,we’llhavetherecordingsinthemembersareawithinadayofanyofthecallsunder

the“Training”tabontheleMsidenavigaNonbar.

FreeFacebookGroup:

GetWebFire.com/Rgroup

Nowlet’smoveontoourtrainingforthisweekoneverythingyouneedtoknowto

getranked…

OverviewforToday

•  NewAgeSEO

•  Q&A

•  CashGiveaway

NewAgeSEO…

Everythingyouneedtoknowtogetranked

Thistalkwillfocusonhowtorankyoursites(oryourclients’sites)usingthelatest

rankingtechniques,whichconsistofseveraldifferenttechniquesthanwhatyou

mayhaveheardelsewhere.

Butthefollowingtechniques,whencombined,arealmostguaranteedtonotonlyrankyounow,butwellintothefutureasweonlypromotethetechniquesthatthesearchenginesWANTYOUtodo(noblackhattricksthatneverlastlong)

There’sreallyfivethingsthatyouneedtodotorankwell.

Youdon’tneedtodoallfive,asevenjustacoupleofthemcangetyourankedwell,butwhenyoudoallfiveatonce,yougreatly

increaseyourchancesoftoprankingsevenformorecompeNNveterms.

Herearethefivethingsyoushoulddotorankforanyterm!

Step#1

Researchyourkeyword(s)andknowhowcompeNNvetheyarecomparedtotheirrelaNvesearchvolumeandtypeoftraffic

ToseehowcompeNNveakeywordis,youwanttosearchGoogleforthekeyword(s)andseehowmanyoftheorganicresults(notoneslabeledasads)containtheexactkeywordphrasesomewhereintheirNtle

tag(thebluelinksthatyouclickon)

Ifthere’sfiveormorethatdo,it’llbeamuchmorecompeNNvekeywordtorankforthatwillrequiresomeextrawork(andforsuredoingasmanyofthesestepsas

youcan).

Ifthere’sonlyacoupleorlessresultswiththeexactphraseintheNtlesomewhere,you’llhaveagoodchanceofrankingforthesekeywordsifyouusetheminyour

webpageNtles/blogpostNtles

Ifthere’szerositesusingthatkeywordintheirNtle,youhaveanalmostguaranteedchanceofrankingsimplybytargeNnginyourownNtle!

AMeryoudeterminethatyouhaveakeywordthatisn’ttoocompeNNve,youwanttomakesurethatit’satleastoneofthefollowingtwo

things…

Somethingthatgetsenoughsearcheseachmonthtomakeitworthwhile(usuallyatleast

severalhundredormore).Or…

Akeywordthatismorelikelytobeakeywordabuyerwouldbesearchingfor(like“buyadiamondonline”vs.just“diamond”).

Agoodbuyerkeyworddoesn’thavetohaveatonofsearchestobeworthwhile,buttheless“buyertype”keywordyouhave,themoresearchvolumeyou’llwanttomakeit

worthtargeNng.

Luckily,WebFirehasafewkeywordtools(themainKeywordToolisthemostusefulhere)thatcanhelpyounotonlyidenNfywhichkeywordshavethebestsearchvolume,butalsowhichoneswillbetheeasiesttoactuallyrankforinanymarketalongwithtonsofkeywordsuggesNonsfor

you.

SomeExcepNonstotheRule:

1.  SomeextremelycompeNNveandshortkeywordslike“diet”or“weightloss”someNmesdon’tfollowtheNtletagrule(here’swhy…)

2.  Notallkeywords,especiallyonesfarlessused(under100orsosearches)gettrafficstatsonthem,butthatdoesn’tmeanthey’renecessarilybad(here’swhy...)(QuesNonkeywordscanbeagreatexcepNontooatNmes...)

Step#2

MakesuretoopNmizeyoursiteforthekeywordsthatyoupicked,especiallyinyour

Ntletags/blogpostNtles

HavingkeywordsinyourNtletagscanbeoneofthebiggestfactorsinranking,especially

forlowtomidcompeNNvekeywords.

EachwebpagethatyouhaveonyourwebsitecanhaveadifferentNtletag,justlikehow

eachblogpostonablogcanhaveadifferentNtleforeachpost(whichistreatedasa

separatewebpage)

SoyoucanhaveonepagetargeNngeachofthekeywordstoincreaseyourchancesof

rankingformulNplekeywords,butmakesurethatobviouslythecontentreflectsthe

keywordsthatyou’retryingtorankfortoo.

Ifyoudon’tknowhowtoedityourNtletags,keepinmindthatmanyblogplagormsusuallyhavetheNtlesofyourblogpostsdefaulttoyourNtletags,whileyoucanGooglehowtoedityourNtletagsorhiresomeonetodoitforyouotherwise.Or…

YoucanuseWebFiretoautomaNcallyhelpyouadjustyourNtletagsevenifyou’renotatechnicalpersonorcomputersavvyatall

usingourbuiltinSEOtool.J

Youcanevenuseittohelpyouadjustotherthingsonyoursitetohelpwithyourrankingslikeimage/alttags,headertags,descripNontags,sitemaps,etc.…allstuffyoudon’thavetoworryaboutifyouknownothingaboutas

longasyouhavethetooltohelpyou.

ProTip:TrytargeNnganewblogpost,webpage,video,orwhateverwithanewanddifferentkeywordthatyouopNmizeforandrinseandrepeattheprocessforbestresults.

Step#3

MakesureyourNtles/NtletagsarenotonlyopNmizedfortheproperkeywords,butthatthey’realsocompellingtogetmoreclicks!

IfyouiniNallygetrankedbutthennoonehardlyeverclicksthroughtoyoursite,what

doyouthinkthattellsGoogle?Thatitshouldn’tberankedthere!

ButwhatifyougetalotofclicksbecauseyouhaveacompellingNtle?ThattellsGoogle

thatpeoplelikeyoursiteovertheothersitesandshouldrankyouhigher(whichtheydo).

YoucanhaveacompromisebetweenanSEOfriendlyNtleandacompellingNtleatthe

sameNme.

Forinstance,ifyouwantedtorankforthekeyword“puppypojytraining,”insteadof

justhavingaNtleof“PuppyPojyTraining”(kindofboring),youcouldtargetaNtleof“PuppyPojyTraining–5Minute

Trick”

BothNtlescontainthekeyword“puppypojytraining,”butthesecondonecontainsextrawordsthatmakeitfarmorecompellingto

clickthroughtoevenifyou’renotiniNallythe#1rankedsite!

ThemostcompellingNtlestendtoalmostalwayswinthegameifthere’smore

compeNNon,sodefinitelykeepthatinmindwhenyou’recompeNngagainstothers(butsNllmakesurethatyourcontentisrelevant

totheNtle).

Step#4

Keepreadersonyoursiteandengaged

IfsomeoneclicksonyoursitefromGoogleandthenimmediatelyleaves,whatdoyouthinkittellsGoogle?Thatyoursitedoesn’t

havewhatthey’relookingfor!

Butifsomeoneclicksonyourrankingandthenstays,whatdoesittellthem?Thatthey

foundwhatthey’relookingfor!

That’swhyyouwanttomakesuretotrytokeepreadersengagedonyoursitewithlonger,yetinteresNngcontent,engaging

graphics,videos,linkstointernalpages,etc.

Andbasicallyjustmakesurethatthere’sgood,qualitycontentthatreflectswhat

you’retryingtorankforthattrulywouldbeofinteresttothereader

InteresNnginfographicsorvideoscankeepthemengagedmuchlonger,ascanlinkstoothercontentthatyouhaveonyoursite.

Thelongertheystay,themorelikelyGooglewillthinkthatyoursiteshouldnotonlymaintainitsrankings,butthatitshould

increaseitsrankingsaswell!

Evenfactorslikeifotherscommentonyourblogsandsuchcanplayaroleaswell,butoneofthetopfactorsisdefinitelyhowlongtheystayrelaNvetootherlinksthatthey

mightclickinthesearchengines.

Luckily,WebFirehasalotofgreatcontentandvideotoolstohelpyoukeepyour

readersengagedifyouwanttoautomatemoreofit.

ProTip:Don’toverthinkthis!Justmakesurethatyouhavecontentthatsomeone

searchingforthekeywordyouwanttorankforlegiNmatelywouldwanttoread…

Tip#5

Getbacklinksandusesocialsignals

Backlinksarebasicallyothersiteslinkingtoyourwebpages.

There’slotsofspammytoolsouttherethatjustgetyouatonofcrappybacklinks,butthesetendtodomoreharmthangood(especiallylongterm),asGoogleandtheotherslookforQUALITYoverquanNty.

Youwantlinksfromotherrelevantwebpageslinkingtoyou.

Youcangetthesebymakingsomerelevantvideosthatlinktoyoursites,posNnginforums(valuableinformaNonfirstandforemost)andblogs,guestblogposNng

(whereyoublogforanotherperson’sblog),doingpressreleases,anddistribuNngyourcontentaroundasmuchaspossibleto

relevantsites.

Justmakesurethatyou’renotjustspamminglinksallover.Youwanttomakesurethatthelinksareaccompaniedbyvaluable

informaNoninthepoststhatyou’redoingorthecontentthatyou’redistribuNng.

Youdon’tneedatonofthesebacklinkstogetawesomeresults,buthavingjustafewofthemcandrasNcallyhelpyourownrankings,especiallyformorecompeNNvekeywords.

Luckily,WebFirehasseveraltoolsavailablewhereyoucangetnotonlymorebacklinks,butextratrafficandleadsatthesameNmelikeitsRankedLeadFinder,RealTimeLeadFinder,GuestBlogFinder,Q&ALeadFinder,etc.ontopofourContentSubmijerand

VideoFirestormtool!

Asforsocialsignals,thesearethingslikeyoursitebeingmenNonedonsocialmediaplaceslikeFacebook,Twijer,etc.,aswellaspeople

commenNngorinteracNng

ThiscanbeeasytoaccomplishbymenNoningyourwebsitesorblogpostsonyoursocialmediaaccountslikeFacebook,encouraging

peopletolike/share/comment,etc.

Itcannotonlyhelpyourankyoursites,butitcanalsobeanexcellentplacetogetevenmoreleadsandinteracNonwithyour

prospects!

Soalthoughyoucanposttoyoursocialmediaaccountsmanually,WebFirehasa

specialtoolcalledSocialPosterFirethatcannotonlyscheduletheseposNngsforyou,butitcanalsoopNonallyrecyclethroughthemto

makethemnever-ending!

Ifyoudoevenacoupleofthesefivesteps,you’llstartseeingsomerankings,butifyoudoallfiveofthem,it’dbehardnottorank

forthevastmajorityofkeywordsoutthere.

AndalthoughtherearedefinitelymorehelpfulSEONpsandadvicethatyou’lllearn

throughoutthistrainingandinsideofWebFire,ifyousNcktothesefivesteps,you’llbeofftoagreatstartandobtain

somegreatrankings!

Infact,I’dgoasfarassayingI’veneverseenaclientusethesetacNcsonmulNplewebpagesandnothaveatleastsome

rankingwellIFtheyfollowedallthesteps.

ExtraTips:

1.  UseSchemas,especiallyforlocalbusinesses,whenyoucantogiveyourselfanextraboost(especiallyonmobile).

2.  Haveamobilefriendlysite(why…).

3.  HavedecentloadNmes(nohugeimages).

AnyotherquesNons???

Andcashgiveaway!

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WebFireFacebookGroupatwww.getwebfire.com/Rgroup