div class=trans-pagebuttonPage 1button div class=trans-image amp-img class=trans-thumb alt=Page 1: Neural attribution src=https:reader033fdocumentsusreader033viewer2022050806589cf5471a28abcc258b5bc7html5thumbnails1jpg width=142 height=106 layout=responsive amp-img divp#NEURALATTRIBUTIONp pTOP FUNNEL:- AUDIENCES- VIEWABILITYp pMEDIUM FUNNEL:- BUSINESS KPIs- NEURAL RATEp pLOW FUNNEL:- PARTICIPATION- RESULTSp pBRAND AWARENESSp pBRAND RECOGNITIONp pBRAND PERFORMANCEpdiv