Networking and Building Your Brand Online and Offline

Post on 12-May-2015

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http://socialized.me Networking and Building Your Brand Online and Offline

Transcript of Networking and Building Your Brand Online and Offline

Socialized.me @SocializedTeam

Failing Forward

Networking andBuilding Your Brand

Socialized.me @SocializedTeam

so·cial·ize

verb \ˈsō-shə-ˌlīz\transitive verb

1 : to make social; especially : to fit or train for a social environment <socialize people>

2 : to equip you and your organization to capitalize on social media, driving engagement, brand and profits <socialize business>

Socialized.me @SocializedTeam

I don’t know what I’m doing. Ever.

Unconsciously Unskilled

Consciously Unskilled

Consciously Skilled

SubconsciouslySkilled

Conscious of mySubconscious

Skill

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Why is the first question always:

“what career path have you chosen?”

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They’re looking for ideas

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Business Ethics

“There’s no such thing as business ethics… either you’re ethical or you’re

not”- John Maxwell

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You are a social brand or nothing.

It’s about the people for social brands

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Your Social Graph

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Best networking building lessons from a guy who doesn’t tweet.

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Socialized.me @SocializedTeam

Shane’s Rules

1. Don’t forget where you came from2. Find awesome mentors3. Be yourself4. Share as a discipline5. Publish!6. Be Social and be Sociable!

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Rule #7

You are networking or you are not perusing your dream or building

you brand.

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Rule # 8 Find Awesome Partners

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13 tips on making the world your networking function

1. Be referable don’t gather contacts or pressure for referrals

2. Be interested not interesting 3. You can’t have 200 best friends – prioritize 4. Add value with your network 5. Bank your equity (with the right people) 6. It’s a small town

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13 tips…7. Map and seek out the “white hot

center” 8. The more you give the more you get 9. Do your due diligence before you

refer 10.Keep Promises, Follow-through 11.Be seen 12.Step it up every year – build your

community13. It’s an asset and it takes time to

build. Invest.

Socialized.me @SocializedTeam