NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

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Presenter: Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom Title: Make $$ With Your Blog

Transcript of NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Make $$ With Your Blog

About Megan

• Stay at home, homeschooling mother to five beautiful children ages 10 and under.

• Former reporter the Scranton Times/Tribue and worked as Deputy Communications Director for the Department of Community and Economic Development under three Governors.

• Has worked with brands such as CVS, Verizon, Bissel, Crock Pot, Soda Stream and Hersheypark.

• Ambassador for Project Envolve, which is a division of PPL Electric

• Voted Best Lifestyle Blogger for 2013• Lives in Roaring Brook Twp., with husband Vince and 5

kids and one dog

About Christina

• Mom, wife, recipe hoarder, full time blogger

• Chief cook & bottle washer at It’s a Keeper

• Field editor for Taste of Home magazine

• Kitchen Expert for GoodCook.com

• Contributor on WNEP’s Home & Backyard

• Worked with many national brands

• Voted Best Blogger of 2013 by Electric City

1. Ads

2. Affiliates

3. Sponsorships

4. Product Reviews

5. Business CTAs

Ad Networks

Pros vs Cons

• Passive income

• Easy to implement

• A lot of networks to choose from

• Earnings are driven by pageviews

• Need to optimize to make increase earnings

• Setting up a successful waterfall can be tricky

Affiliate Networks

Pros vs Cons

• Easy to set up

• Many options

• Flexible

• Very competitive

• Commissions can fluctuate

• Takes time to build your reader’s trust

Sponsorships

Pros vs Cons

• Work with the companies you believe in

• Flexible

• Build relationships

• You need to sell yourself

• VERY competitive

• You need to deliver

Product Reviews

Pros vs Cons

• Work with the companies you believe in

• Flexible

• Build relationships

• What if you don’t like the product?

• Does it fit your niche?

• What are you willing to work for?

Business CTAs

What Can You Sell?

• Printables

• Ebook

• Training

• Consulting

• What else???

Pros vs Cons

• Best way to earn income

• Flexibility

• The sky is the limit

• May require a lot of work

• What sets you apart?

• How will you promote it?

QUESTIONS?

Megan GalkoNEPAMom.com

nepamom@hotmail.com

Facebook.com/nepamom

@nepa_mom

Pinterest.com/nepamom

Instagram.com/nepamom

Youtube.com/nepamomdotcom

Christina Hitchcockitisakeeper.com

itsakeeperblog@gmail.com

Facebook.com/itsakeeper

@itsakeeperblog

Pinterest.com/itsakeeperblog

Instagram.com/itsakeeperblog

Youtube.com/itsakeeperblog