@thoughtbenBen Templeton

ben@thoughtden.co.uk

Everyone has a playful side

Yay! Ben has 10 Red Cards!

“Feed Toby” TheNextWeb

High expectations

Hobbyism & hacking

Gamification

Points

Discounts

Challenges

Exploratorium, 2010

Exploratorium, 2010

PlayCuriosity

Expression

Choice

Legitimate failure

Experimentation

Learning

Challenge

© igfest 2009

© igfest 2009

Technology takes a back seat

The Pervasive Media Studio

Fail fastCollaboration User-centred design

Bring the archive to life

v “Zoom!”

v“Capture the Museum”

Understand the spaceNew interactions with objects

Encourage visits

v“Capture the Museum”

v“Magic Tate Ball”

Art outside the galleryCasual audience

http://tdn.lv/MTB-vid

2,500 artwork‘tags’

Everyone has a playful side

“Play is...a simulator that allows us to imagine different scenarios with little risk”

Robin Dunbar, University of Oxford

Questions?

@thoughtbenBen Templeton

ben@thoughtden.co.uk