MOUNTAINEER ENTREPRENEURSURVIVAL GUIDE

Gevorg Sargsyan 2012 Yerevan, ArmeniaPlexonic

WHO AM I TO ADVISE YOU?

2 startups founded: 1st in Thailand, 2nd in Armenia

More than 6 years of entrepreneurial experience.

Engineering background. Currently founder and CEO of Plexonic

(social, mobile games)

PLEXONIC (wind more at www.plexonic.com)

ENTREPRENEUR VS. ENGINEER

Are you an Entrepreneur?

Being engineer is GREAT!

But is not the same as being

entrepreneur.

Do you realize what you are

getting into?

Is that OK for you to be led by a

leader?

Armenian Individualism

MENTORS? NOT SO FAST!

VS?

CHOOSING A MENTOR

BE VERY CAREFUL!

You will not have much choice.

Solution: virtual mentors.

Most information you need is

online!

Tons of great videos, audios and

books.

INVESTORS? NOT SO FAST!

No one is going to

invest in you! It is normal and good

for you in many ways. You have to bootstrap! Learn about investors

before talking with

them.

ARARAT VALLEY VS. SILICON VALLEY

Silicon Valley is quite far away from Ararat Valley.11,000 km from here, or 12 hours difference.

SILICON EFFECT

Overrated!

It’s a club: memberships are

earned.

Start building relationships.

Contact Armenian community in

the Valley: HyeTech group for

example.

WHAT IS YOUR MARKET?Armenia vs. US vs. China - Web users by June 2010

Armenia US China0

50,000,000

100,000,000

150,000,000

200,000,000

250,000,000

300,000,000

350,000,000

400,000,000

450,000,000

208,200

266,244,500

420,000,000

Series1

THE WHOLE WORLD IS OPEN!

Like it or not: Armenian market is too

small! No serious investor or entrepreneur will

deal with you if you target Armenian

market. I know you are a patriot – so am I. The

best way to prove it: get successful

globally. Opportunity of lifetime: distribute you

products anywhere in the world, easy

and cheap.

THINK BUSINESS MODELS

Forget Business Plans!

Executive summary is

more than enough.

Business Models

forever!

Read, learn and try

over.

BUILD A LEAN STARTUP

Read this book

5 Times

Be lean!

IT’S A MARATHON, NOT A SPRINT

It is going to take MANY years.

You still have very high chance to fail.

Don’t like it – don’t do it.

You need to have a strong and powerful reason to go through this.

BOOKS I RECOMMENDAND I DON’T RECOMMEND BULLSHIT

http://amzn.to/VVZf5u http://amzn.to/UXkTYE http://amzn.to/Ta0UJS http://amzn.to/UeKopM

http://amzn.to/UYm1dshttp://amzn.to/UeKDRL http://amzn.to/WwKBUJ http://amzn.to/U3d96i

SOME LINKS

HyeTech group on FB(ask me for invite, the group is private)

Yerevan Startup Mixer on FBhttp://www.facebook.com/groups/289740881055012/

List of Blogs about startupshttp://b.qr.ae/TYxY5l

My personal blog – Singular Choice:http://singular.io

WE ARE HIRING!

Want to become a world-class Game Developer?

http://plexonic.com/jobs

THANK YOU

mobile+374 91 163758

emailgevorg@plexonic.com

skypegevorg.sargsyan

twitterspytwit

blogwww.singular.io

linkedinlinkedin.com/in/gevorg