Post on 01-Dec-2014
description
Mogreet APIs:SMS, MMS, & More
Meet Mogreet!
• Nation’s leading distributor of text messaging and video transcoding
• Based in Venice, founded in 2006
• Technology initially built to distribute video greeting cards to all phones/carriers
• Platform was extended to text and multimedia messaging
• Opened access to high quality video transcoding and message distribution to all developers in 2012
What is SMS Text Messaging?
• Short Message Service– 160 character text message– 20% of text used for legal copy
• Ubiquitous– Over 98% of mobile phones support
SMS/MMS– 74% of all Americans have sent or
received a text message
• Cause Immediate Action– Text messages opened on average of 3
minutes within receipt
What is MMS Text Messaging?
• Multimedia Message Service– Unlimited text with images, audio, and
video
• Accessible – 98% of all mobile phones can receive
MMS messaging
• High Engagement/Response Rate– MMS drives 10x engagement than email
• 300-850 kB message
• Dynamic video resolution by handset
Mogreet APIs• Work with
– Mobile applications– Web based applications– Social media applications– Back-end enterprise services
• Include a $25 credit upon registration
• Inexpensive, pay-as-you-go pricing
• No monthly fees or minimum charges
• Easy credit card billing
• No contracts required
• Available now at https://developer.mogreet.com
Messaging API (only 1¢!)
• Only $0.01 to send (SMS) or add video, audio or photos (MMS)
• Send and receive messages in real-time
• Works on all major carriers
• Reserve your own keywords
• Shared short codes available keyword short code
What Can I Do with SMS/MMS?
• News alerts• Reminders (calendar, medications, etc)• Coupon delivery• Sweepstakes• Shipping alerts• URL and information sharing• Event notifications• Voting and polling• Surveys• Share web content to mobile
– Charlotte Russe• Mashups
– Stachify: Face.com APIs + Mogreet’s API– moTube: Youtube.com APIs + Mogreet’s
API
How it Works!• Example A: keyword + shortcode
– Drive adoption by promoting everywhere
– Provide incentives to increase opt-ins– Consider engaging questions to drive
2-way messaging– Example: Text CNN + photo to
343434
• Example B: Opt-in web forms – Collect mobile numbers via web form– Send users personalized messages
and alerts
• Text messaging is permissions based. Users opt out by texting STOP to your keyword and shortcode
MMS Multimedia Specs
Images• Excellent quality @ 640x480• Zoom in and read the small
print– Coupons, flipbooks, logos
Audio• 3-6 minutes @ 16-32kbps • 15 minute @ 5kbps.
– Podcasts, audio clips
Video• Video: 30-40 sec high quality
320x240 @ 160 kbps– Outtakes, original content
Video Transcoding API
• Easily ingest and transcode video with highest quality output possible
• Delivers the best content playback across all phones
• Content storage included
• Smart URL ensures perfect playback – http://m.mogreet.com/oc/itzh7avdz
Customize with Data, Data, Data
• Mogreet’s data API provides mobile subscriber data
• Create stronger programming with mobile database subscriber data
• Gain insights into device capabilities such as carrier, handset, OS and user phone capabilities
• Check user status (Opt In/Out)
• Retrieve user activity
Sample API requests• Ingest Image/Video
• Json Response{"response": {
"code": "1", "status": "success",
"message": "media correctly uploaded","media": {
"name": "CatsVideo","content_id": "191803","smart_url": http://m.mogreet.com/oc/itzh7avdz }
}}
• Send MMS
Hack With Us!
• Try Mogreet’s APIs today!
• Did we mention the free $25 credit?
• developer.mogreet.com
• Questions? Just ask Daniel! daniel@mogreet.com @danielyanisse