Metabical keynote

Post on 24-May-2015

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VCU Brandcenter Communications Strategy

Transcript of Metabical keynote

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Colleagues, Brothers, Doctors:

It is with the utmost seriousness that we write to inform you of a great threat to our profession. Metabical, the first FDA approved prescription weight-loss drug, is set to be available to the public at the beginning of the New Year. In conjunction with a natural weight-loss regimen of healthy diet and exercise, Metabical is the tipping point when an overweight lifestyle appears impossible to escape.

Worse yet, it actually works.

We are sure you can appreciate the gravity of these implications. With Metabical, successful weight-loss has become a fast-approaching reality. The risks associated with being overweight – heart, liver and kidney complications, depression and anxiety, and many more – will become things of the past. And what, then, will become of us?

A healthy patient, as we well know, is no patient at all. Help the Coalition put an end to this madness, and whatever you do:

DO NOT TELL YOUR OVERWEIGHT PATIENTS ABOUT METABICAL.

JOINTHEFIGHT

Visit Metabical.comto see the madness.

DIVYA

DIVYA

DIVYARyan

DIVYA