Post on 29-Sep-2020
MEDIA KIT2018
your customers
DIGITALPRINT
EXHIBIT
ADVERTISECONTENT MARKETING
EVENTS
our connections
Rely on the power of IFAI’s Media to reach the right audience with an effective message. This media kit is designed to help you
target the right buyers for your products.
Industrial Fabrics Association International
IFAI MagazinesIFAI’s print magazines have long been fl agships in their respective industries—heralded around the world for their content. Our readership is loyal, decision-making business people from across the global specialty fabrics marketplace. Build your brand, expand awareness and drive sales with an advertising campaign in any/all IFAI magazines.
IFAI Digital MediaIFAI’s websites are the perfect complement to print magazines. Our websites provide quality content that reinforces your brand, helps you stay top-of-mind in the industry and generates qualifi ed leads through our global audience. Advanced Textiles Source is a digital-only publication with distribution to infl uential technical textile professionals. Our readers/members have access to the industry’s most robust searchable content database.
WEBSITES E-Newsletters
6 SpecialtyFabricsReview.com Specialty Fabrics Review
8 IFAI.com IFAI Worldwide
9 AdvancedTextilesSource.com Advanced Textiles Source
10 FabricArchitectureMag.com Fabric Architecture
12 GeosyntheticsMagazine.com Geosynthetics
14 InTentsMag.com InTents
16 MarineFabricatorMag.com Marine Fabricator
ResearchIFAI Custom Research is your source for accessing in-depth, accurate, and timely industry and marketplace information. We offer a breadth of research capabilities for your business and market segment, including:
• U.S. specialty market segments
• Customized market studies
• Development and administration of onlinesurveys and results analysis
• Acquisition of hard-to-fi nd market data
• Creation and delivery of research results via live presentations and webinars
6 Specialty Fabrics Review
9 Advanced Textiles Source
10 Fabric Architecture Resource Guide
12 Geosynthetics
14 InTents
16 Marine Fabricator
Social MediaIFAI has a strong social media presence. Keep in touch, like and follow your favorite IFAI brands as we keep you in the know. Be a part of the conversation and ask about marketing opportunities to leverage this powerful connection to your customers.
IFAI Trade Shows and EventsThe specialty fabrics and technical textiles industries come alive as IFAI’s cutting-edge trade shows are the living, breathing embodiment of the industry. Decision-makers from around the world converge to strike deals, purchase products, solidify partnerships and obtain answers to their questions. Face-to-face interaction is king, with handshakes and smiles signifying the closing of deals and the opening of opportunities.
18 IFAI Expo featuring Specialty Fabrics Advanced Textiles Shade and Weather Protection 20 Geosynthetic Conference 2019
Customized Content MarketingContent marketing offers you an opportunity to build credibility and showcase your expertise to potential customers and partners using IFAI’s digital platform.
Content marketing can be used to:
• introduce new techiques or products
• showcase a project
• publish a white paper
• discuss industry trends
• share other relevant information to an engaged industry audience
86% of marketing
professionals agree that
successfully integrating
multiple channels under
a single marketing
strategy is crucial to
their long-term success.
Forrester
ABOUT IFAI
IFAI (Industrial Fabrics Association International) is a not-for-profi t trade association comprised of member companies representing the entire specialty fabrics/technical textiles industry, a world market estimated at $142 billion in 2017.
Supporting more than 1,550 member companies in 13 market niches and three countries IFAI produces the largest industry trade show in the Americas; provides industry news and information via trade magazines, digital publications and buyer’s guides; and provides education and advocacy on behalf of member companies.
IFAI invests all profi ts generated by magazines, websites and trade shows to advance the industry and support member programming.
IFAI PRESIDENT/CEO
Mary Hennessy+1 651 225 6986800 319 3133mjhennessy@ifai.com
January
Marine fabrication: tension structuresWorking with architectsRenewing the workforce
Ad Close: Nov 17, 2017Materials Due: Dec 3, 2017
BONUS DISTRIBUTION2018 NECPA ConferenceIFAI’s Tent ConferenceMarine Fabricators Conference 2018MFPA Zone Conference IFAI Canada Expo WCPA Zone Conf Feb 2018
February
Fabric performance testingShade solutions (from awning to structure)Job costing and estimating
Ad Close: Dec 17, 2017Materials Due: Jan 4, 2018
BONUS DISTRIBUTIONCMCFA 2018 ConventionAATCC International Conference 2018
March
State of the Industry 2018Tarps and truck coversFabric interiors
Ad Close: Jan 17, 2018Materials Due: Feb 3, 2018
BONUS DISTRIBUTIONSWIFA Zone Conf March 2018 Mid-America Trucking Show 2018
April
Specialty Fabrics Showcase, Part 1Fabric graphicsFurnishing the outdoors
Ad Close: Feb 17, 2018Materials Due: Mar 3, 2018
BONUS DISTRIBUTIONOutlook 2018
May
Specialty Fabrics Showcase, Part 2Off-season optionsThe next generation
Ad Close: Mar 17, 2018Materials Due: Apr 3, 2018
BONUS DISTRIBUTIONSTA - Specialised Textiles Association 2018 ExpoISA 2018
June
Sports and recreation: safety solutionsFabrics in health careScreens, shades and shutters
Ad Close: Apr 17, 2018Materials Due: May 3, 2018
BONUS DISTRIBUTIONOFPANZ 2018 Conference HECT Leadership Conference
July
Automation, equipment and ROIInteractive textilesBanners and signage
Ad Close: May 17, 2018Materials Due: Jun 3, 2018
August
IFAI EXPO 2018 Exhibitor Product PreviewAdding valueExhibits: the art of display
Ad Close: Jun 17, 2018Materials Due: Jul 3, 2018
BONUS DISTRIBUTIONResearch, Innovation & Science for Engineered Fabrics (RISE) 2018
September
IFAI EXPO 2018 Show PreviewThe military marketThe new nonwovens
Ad Close: Jul 17, 2018Materials Due: Aug 3, 2018
BONUS DISTRIBUTION IBEX 2018 AUSA Association of the United States Army
October
Economic strategies and fi nancial healthCustom coatings and treatmentsSewing vs. sealing
Ad Close: Aug 17, 2018Materials Due: Sept 3, 2018
BONUS DISTRIBUTION IFAI Expo 2018Mid-Atlantic Tent Renters Assoc Conference 2018 (MATRA)
November
Industrial fabricsAre you effective online?Infl atables
Ad Close: Sept 17, 2018Materials Due: Oct 3, 2018
December
Report from Dallas: IFAI EXPO 2018Today’s tentsFabrics and lighting
Ad Close: Oct 17, 2018Materials Due: Nov 3, 2018
SPECIALTY FABRICS REVIEW EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change
SpecialtyFabricsReview.com
E-Newsletter
OFFICIAL PUBLICATION OF
EXPO Sept. 26–29, 2017 | New Orleans, LA USA Education day Oct. 26 | Show days Oct. 27–29IFAIEXPO.COM
Expo17_logo
Specialty Fabrics
BUYER’S GUIDEBUYER’S GUIDEBUYER’S GUIDE
A comprehensive directory A comprehensive directory A comprehensive directory of suppliers, including of suppliers, including of suppliers, including thousands of products across thousands of products across thousands of products across the entire supply chain.the entire supply chain.the entire supply chain.Fibers, fabrics and fi lmFibers, fabrics and fi lmFibers, fabrics and fi lmHardware, fi ndings Hardware, fi ndings Hardware, fi ndings and accessoriesand accessoriesand accessoriesChemicals, coatings, Chemicals, coatings, Chemicals, coatings, and compoundsand compoundsand compoundsEquipment and toolsEquipment and toolsEquipment and toolsServices to manufacturersServices to manufacturersServices to manufacturersEnd productsEnd productsEnd products
Ad Close: Mar 17, 2018Ad Close: Mar 17, 2018Ad Close: Mar 17, 2018Materials Due: Apr 3, 2018Materials Due: Apr 3, 2018Materials Due: Apr 3, 2018
EXPO GUIDEEXPO GUIDEEXPO GUIDE
A complete guide to A complete guide to A complete guide to education, exhibits education, exhibits education, exhibits and important events and important events and important events at IFAI Expo 2018.at IFAI Expo 2018.at IFAI Expo 2018.
Ad Close: July 17, 2018Ad Close: July 17, 2018Ad Close: July 17, 2018Materials Due: Aug 3, 2018Materials Due: Aug 3, 2018Materials Due: Aug 3, 2018
NET Print Rates: Specialty Fabrics ReviewAD SIZE ISSUE FREQUENCY BUYER’S
GUIDEEXPOGUIDE13x 7x 1x
Full page $3970 $4395 $4890 $5625 $5030
2⁄3 vertical $3500 $3980 $4365 $4920 $4410
1⁄2 island $2840 $3280 $3780 $4220 $3760
1⁄2 horiz $2300 $2720 $3220 $3970 $3485
1⁄3 page $1780 $2130 $2500 $2870 $2585
1⁄6 page $1280 $1515 $1855 $2140 $2005
2-pg spread $7535 $8350 $9290 $10685 $9555
TAB $7680 $7375
Ask your account manager about cover availability and pricingSpecial Positions (non cover): add 10% to earned rateBuyer’s Guide and Expo Guide contributes to the overall Review frequency discounts
SpecialtyFabricsReview.com
Specialty Fabrics ReviewFor more than 100 years, Specialty Fabrics Review has been
instrumental in providing knowledge and support for the specialty
fabrics community, keeping decision-makers current on industry
trends, products and services. Specialty Fabrics Review is the ideal
vehicle to convey your message to a variety of buyers. Our annual
Buyer’s Guide is the most complete textile industry product and
service guide available — a year-round resource to help guide your
customers’ purchasing decisions.
DIVISIONSAdvanced Textiles Products Division
Equipment Division
Fabric Graphics Association
Fabric Structures Association
Geosynthetic Materials Association
IFAI Canada
IFAI Japan
Makers Division
Marine Fabricators Association
Military Division
Narrow Fabrics Institute
OFPANZ
Professional Awning Manufacturers Association
Tent Rental Division
Tarp Association
U.S. Industrial Fabrics Institute
13,000 CIRCULATION
32,907 READERSHIP
28%
CustomProducts
18%
AwningsCanopies11%
12%
23%
4%Academic
4%
Structures Enclosures Shelters
Advanced Textile/Smart Textile Products
Marine Products
Signs
READER PROFILE
Read or looked at ads and 49.6% read or looked at 6 or more100%
Are owners, CEOs or upper management94.5%
Read for new products and services95%
Keep and refer to past issues80%
Make or influence decisions85.3%
Read all of the last 4 issues66.5%
Pass on their copy of Specialty Fabrics Review to someone else to read
67.1%
Take an action when interested in a product advertised97%
Either visit the company website, email or call the company when interested in a product advertised
80%
2017 READER SURVEY
NET Digital Rates: Specialty Fabrics Review Prices listed are per month
SpecialtyFabricsReview.com size 3 mo 6 mo 12 mo
Leaderboard 728 x 90px $595 $495 $395
Wide skyscraper 160 x 600 px $550 $450 $350
Mid-rectangle 300 x 250 px $550 $450 $350
Sponsored content custom $800 $700 $600
E-Newsletter size 3 mo 6 mo 12 mo
Leaderboard 600 x 90 px $695 $645 $595
Position #2 600 x 90 px $595 $545 $495
Position #3 600 x 90 px $495 $445 $395
Sponsored content custom $800 $750 $700
IFAI Worldwide� e global specialty
fabrics market is at your
� ngertips with IFAI
Worldwide, a monthly
e-newsletter providing
wide-reaching advertising
and targeted sponsorship
opportunities.
IFAI.comIFAI.com is the entrance
to our new Member
Portal, furnishing an
unprecedented level
of engagement. � e
worldwide specialty
fabrics market utilizes
the dynamic content
of IFAI.com to stay
informed on daily
trends in the industry.
ADVANCED TEXTILES SOURCE EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change
AdvancedTextilesSource.com
January 2018
The industry/educational and research institution partnership
June 2018
Wearable robotics and other advanced wearable technologies
October 2018
Traditional fi bers in nontraditional uses
March 2018
The widening defi nition of “textile”
April 2018
Standards for smart textiles: A progress report
July 2018
Advanced textiles in rigid and fl exible composites
November 2018
Advanced Textiles Conference reports
August 2018
How early adopters infl uence product direction and success
December 2018
Sustainability report card: Comparing the U.S., Europe and Asia
February 2018
NASA’s wish list: How the textile industry is addressing the Mars expedition
May 2018
Nano technologies and medical applications
September 2018
Market expansion for protective materials and end products
NET Digital Rates: IFAI.com Prices listed are per month
IFAI.com size 3 mo 6 mo 12 mo
Leaderboard 728 x 90 px $675 $550 $500
Wide skyscraper 160x 600 px $625 $500 $450
Other sizes and dynamic units are available. Please call for more information.
NET Digital Rates: IFAI Worldwide Prices listed are per month
IFAI Worldwide size 3 mo 6 mo 12 mo
Position #1 600 x 90 px $695 $645 $595
Position #2 600 x 90 px $595 $545 $495
Position #3 600 x 90 px $495 $445 $395
Sponsored content custom $800 $750 $700
Resource Guide
NEW
Advanced Textiles SourceTechnical textiles professionals from across
the industry turn to Advanced Textiles
Source for timely, relevant and interactive
content for the lucrative technical textiles
industry. A robust website and digital
publication combine as a community
forum and information source for
expert-vetted content.
� e Advanced Textiles Source Resource
Guide will be published in March 2018.
� is new resource will feature market
information, speci� er charts and detailed
lists of suppliers and products.
AdvancedTextilesSource.com
OFFICIAL PUBLICATION OF
EXPO Sept. 26–29, 2017 | New Orleans, LA USA Education day Oct. 26 | Show days Oct. 27–29IFAIEXPO.COM
Expo17_logo
Advanced Textiles
NET Digital Rates: Advanced Textiles Source Prices listed are per month
AdvancedTextilesSource.com size 3 mo 6 mo 12 mo
Leaderboard 728 x 90 px $750 $650 $550
Wide skyscraper 160 x 600 px $600 $500 $400
Mid-rectangle 300 x 250 px $600 $500 $400
Other sizes and dynamic units available. Please call for more information.
E-Newsletter size 3 mo 6 mo 12 mo
Leaderboard 600 x 90 px $950 $850 $750
Position #2 600 x 90 px $850 $750 $650
Position #3 600 x 90 px $750 $650 $550
Sponsored content custom $1100 $900 $700
DIVISIONAdvanced Textiles Products DivisionNarrow Fabrics InstituteMilitary DivisionU.S. Industrial Fabrics Institute
Are owners, CEO’s, upper management or R&D85.7%
Make or influence purchasing decisions for their company80.3%
Either visit the company website, email or call the company when interested in a product advertised
80%
Keep and refer to past issues80%
Visit ATSource.com at least weekly50%
Aerospace BallisticsCarbon FiberCleanroomComposite Materials Civil Engineering/Geosynthetics Energy HarvestingHazmatMedical, Health and Hygiene Military/Government Nanotechnology Performance/SportswearPhase Change Safety and Protective Smart Textiles/WearablesSustainability Thermal
TECHNICAL TEXTILE MARKETS REPRESENTED
2017 READER SURVEY
March 2018March 2018March 2018
RESOURCE GUIDERESOURCE GUIDERESOURCE GUIDEResearch/development Research/development Research/development trends, labs and trends, labs and trends, labs and consultantsconsultantsconsultantsChemicals, coatings, Chemicals, coatings, Chemicals, coatings, and adhesivesand adhesivesand adhesivesFibers, yarns and Fibers, yarns and Fibers, yarns and fi lamentsfi lamentsfi lamentsKnits, wovens and Knits, wovens and Knits, wovens and nonwovensnonwovensnonwovensEquipmentEquipmentEquipment
Ad Close: Feb 17, 2018Ad Close: Feb 17, 2018Ad Close: Feb 17, 2018Materials Due: Mar 3, 2018Materials Due: Mar 3, 2018Materials Due: Mar 3, 2018
NET Print Rates: Resource Guide Prices listed are per month
AD SIZE ISSUE FREQUENCY6x* 4x* 1x
Full page $3440 $3950 $4295
2⁄3 vertical $3120 $3625 $3965
1⁄2 island $2745 $3200 $3450
1⁄2 horizontal $2335 $2745 $3145
1⁄3 page (H or V) $1835 $2200 $2515
1/6 page (H or V) $1345 $1605 $1855
2-pg spread $6535 $7510 $8155
Ask your account manager about cover availability and pricing. Special Positions (non cover): add 10% to earned rate*Advertisers can include the AT Specifi er’s Guide in their frequency buys.
E-Newsletter
OFFICIAL PUBLICATION OF
EXPO Oct. 18–21, 2016 | Charlotte, NC
Shade and Weather Protection
FABRIC ARCHITECTURE EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change
Resource Guide
Resource Guidefeaturing Shade and Weather Protection
Ad Close: Mar 17, 2018Materials Due: Apr 3, 2018
BONUS DISTRIBUTIONSTA - Specialised Textiles Association 2018ISA 2018IFAI Expo 2018
FabricArchitectureMag.com
E-Newsletter
FabricArchitectureMag.com
Fabric ArchitectureRESOURCE GUIDEfeaturing Shade and Weather Protection
� e Fabric Architecture Resource Guide is the complete handbook
for architects who build with fabric, featuring information on fabrics,
products and supplies as well as case studies of fabric structure
projects. While continuing to serve its current architectural market,
Fabric Architecture is broadening its reach with an expanded focus on
shade and weather protection applications from a variety of industries.
35%
Shade, Structures & Enclosures
3%
Schools/Libraries
52%
ArchitectsDesigners
10%
Contractors/Engineers/Specifiers
NET Print Rates: Fabric Architecture Prices listed are per month
Print 1x
2-pg spread + FP page $5995
2-pg spread + half page $5605
Full page $2985
Half-page spread $2985
Half-page (horizontal) $1985
Special positions add 10% to earned rate
READER PROFILE
2017 READER SURVEY
5,500 CIRCULATION
13,915 READERSHIP
Read or looked at ads100%
Are owners, architects, contractors or designers97.5%
Either visit the company website, email or call the company when interested in a product advertised
75%
Use for ideas and inspiration93.5%
Specify products for their business91.4%
Make or influence buying decisions95%
DIVISIONSFabric Structures AssociationProfessional Awning Manufacturers Association
NET Digital Rates: Fabric Architecture Prices listed are per month
FabricArchitectureMag.com size 3 mo 6 mo 12 mo
Leaderboard 728 x 90px $595 $495 $395
Wide skyscraper 160 x 600 px $550 $450 $350
Mid-rectangle 300 x 250 px $550 $450 $350
Sponsored content custom $800 $700 $600
E-Newsletter size 3 mo 6 mo 12 mo
Leaderboard 600 x 90 px $695 $645 $595
Position #2 600 x 90 px $595 $545 $495
Position #3 600 x 90 px $495 $445 $395
Sponsored content custom $800 $750 $700
OFFICIAL PUBLICATION OF
April/May
FOCUS: Geosynthetics and WaterWastewater managementDamsGeotextile tubes
Ad Close: Feb 17, 2018Materials Due: Mar 3, 2018
BONUS DISTRIBUTIONOutlook Conference 2018
August/September
FOCUS: Geosynthetics and AirportsRunwaysFAA Tech Center geo testingStormwater runoff
Ad Close: Jun 17, 2018Materials Due: Jul 3, 2018
BONUS DISTRIBUTIONIFAI Expo 2018
February/March
FOCUS: Erosion and Sediment ControlReinforced slopes and wallsCapping and closing
Ad Close: Dec 17, 2017Materials Due: Jan 4, 2018
June/July
FOCUS: Roads and BridgesHighway constructionGeosynthetic reinforced soil–integrated bridge system
Ad Close: Apr 17, 2018Materials Due: May 3, 2018
BONUS DISTRIBUTIONISA 2018
October/November
FOCUS: Geosynthetics and MiningHeap leach miningSurface water pond containmentCovering and capping
Ad Close: Aug 17, 2018Materials Due: Sep 3, 2018
Dec 2017/Jan 2018Dec 2017/Jan 2018Dec 2017/Jan 2018
SPECIFIER’S GUIDESPECIFIER’S GUIDESPECIFIER’S GUIDEThe renowned industry The renowned industry The renowned industry guide for specifying guide for specifying guide for specifying geosynthetics products, geosynthetics products, geosynthetics products, applications, and applications, and applications, and services.services.services.
Ad Close: Oct 17, 2017Ad Close: Oct 17, 2017Ad Close: Oct 17, 2017Materials Due: Nov 3, 2017Materials Due: Nov 3, 2017Materials Due: Nov 3, 2017
GEOSYNTHETICS EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change
GeosyntheticsMagazine.com
E-Newsletter
XX 15–17, 2017XXXX, FL USA GEOSYNTHETICSCONFERENCE.COM Conference
Geosynthetics
Feb. 10-13, 2019Houston, TX USA
33%
CivilEngineers
21%
ContractDevelopers
27%
Other Engineers
11%
4%
LandscapeArchitects
4%
Academics
GovernmentAgencyProfessionals
NET Print Rates: GeosyntheticsAD SIZE ISSUE FREQUENCY
6x 4x 1x
Full page $3765 $4490 $4990
2⁄3 vertical $3505 $4065 $4515
1⁄2 island $3080 $3430 $3810
1⁄2 horiz $2560 $2860 $3175
1⁄3 page (H or V) $1930 $2455 $2725
1⁄6 page (H or V) $1495 $2050 $2275
Cover 2 $4145
Cover 3 $4145
Cover 4 $4350
2-pg spread $7160 $8535 $9485
Tab (Spec Guide) $5110 $5985
Special positions add 10% to earned rate
GeosyntheticsMagazine.com
GeosyntheticsFor more than 30 years, Geosynthetics magazine has been a
beacon for speci� ers, engineers, architects, government agencies,
academics and installers to follow—providing the answers
they need. � e annual Speci� er’s Guide is the go-to resource
for industry decision-makers when specifying products and
applications year-round. Online, top in� uencers get involved
through detailed case studies and a library of articles.
NET Digital Rates: Geosynthetics Prices listed are per month
GeosyntheticsMagazine.com size 3 mo 6 mo 12 mo
Leaderboard 728 x 90px $595 $495 $395
Wide skyscraper 160 x 600 px $550 $450 $350
Mid-rectangle 300 x 250 px $550 $450 $350
Sponsored content custom $800 $700 $600
E-Newsletter size 3 mo 6 mo 12 mo
Leaderboard 600 x 90 px $695 $645 $595
Position #2 600 x 90 px $595 $545 $495
Position #3 600 x 90 px $495 $445 $395
Sponsored content custom $800 $750 $700
READER PROFILE
14,000 CIRCULATION
33,325 READERSHIP
Read or looked at ads and 40.1% read or looked at 6 or more100%
Are owners, engineersor project managers88%
Read for new products and services90.7%
Keep and refer to past issues85.6%
Make or influence decisions75.9%
Read all of the last 4 issues72.7%
Pass on their issue of Geosynthetics Magazine50.3%
Either visit the company website, email or call the company when interested in a product advertised
77%
DIVISIONGeosynthetics Materials Association
2017 READER SURVEY
OFFICIAL PUBLICATION OF
INTENTS EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change
InTentsMag.com
E-Newsletter
February/MarchFebruary/MarchFebruary/March
BUYER’S GUIDEBUYER’S GUIDEBUYER’S GUIDEA leading resource of A leading resource of A leading resource of products and services products and services products and services tent rental professionals tent rental professionals tent rental professionals utilize for purchasing utilize for purchasing utilize for purchasing decisions.decisions.decisions.
Ad Close: Dec 17, 2017Ad Close: Dec 17, 2017Ad Close: Dec 17, 2017Materials Due: Jan 4, 2018Materials Due: Jan 4, 2018Materials Due: Jan 4, 2018
April/May
READER’S CHOICE AWARDSDecor outside the tentLabor challenges and solutionsReader’s Choice Awards
Ad Close: Feb 17, 2018Materials Due: Mar 3, 2018
BONUS DISTRIBUTION Outlook 2018STA - Specialised Textiles Association 2018 ExpoISA 2018
June/July
WEDDINGSWedding trendsClimate controlTenting around obstructions
Ad Close: Apr 17, 2018Materials Due: May 3, 2018
BONUS DISTRIBUTION OFPANZ 2018 Conference
August/September
Tenting for outdoor tradeshowsClearspan marketInstallation fundamentals
Ad Close: Jun 17, 2018Materials Due: Jul 3, 2018
October/November
Tables and seatingAll about kederWomen in the tent industry
Ad Close: Aug 17, 2018Materials Due: Sep 3, 2018
BONUS DISTRIBUTION IFAI Expo 2018Mid-Atlantic Tent Renters Assoc Conference 2018 (MATRA)
Dec 2017/Jan 2018
PREMIER PRODUCT SHOWCASEEvents with multiple locationsBallasting and staking challengesPremier Product Showcase
Ad Close: Oct 17, 2017Materials Due: Nov 3, 2017
BONUS DISTRIBUTION IFAI’s Tent Conference
Jan. 18-19, 2018Mesa, AZ USA
48%
Tent/PartyRental33%
EventPlanning
10%9%
MilitaryDisaster/Recovery
Caterers/Hotels/Events Centers
NET Print Rates: InTents
AD SIZE ISSUE FREQUENCY6x 4x 1x
Full page $4155 $4530 $4910
2/3 vertical $3710 $4060 $4575
1/2 island $3285 $3580 $3890
1/2 horiz $2500 $2915 $3245
1/3 page (H or V) $1805 $1990 $2210
1/6 page (H or V) $1390 $1600 $1855
Cover 2 $4570
Cover 3 $4570
Cover 4 $4775
2-pg spread $7890 $8610 $9330
Special positions add 10% to earned rate
InTentsMag.com
InTentsMotivated professionals and successful entrepreneurs from the
tent rental, meeting and event planning, and catering industries
turn to InTents for everything from weddings to military and
disaster recovery. Readers are among the most engaged, seeking
new opportunities in the tent rental industry. A successful Buyer’s
Guide is the cornerstone for year-round purchasing decisions by
professionals across the tent rental landscape.
READER PROFILE
10,000 CIRCULATION
31,365 READERSHIP
Read or looked at ads and 60.4% read or looked at 6 or more100%
Are owners, managers, caterers and event planners88%
Read for new products and services95.3%
Keep and refer to past issues90.6%
Make or influence decisions91.1%
Read all of the last 4 issues71.1%
Pass along their issue of InTents to someone else after reading.97.2%
Either visit the company website, email or call the company when interested in a product advertised
83.5%
DIVISIONSTarp AssociationTent Rental Division
2017 READER SURVEY
NET Digital Rates: InTents Prices listed are per month
InTentsMag.com size 3 mo 6 mo 12 mo
Leaderboard 728 x 90px $595 $495 $395
Wide skyscraper 160 x 600 px $550 $450 $350
Mid-rectangle 300 x 250 px $550 $450 $350
Sponsored content custom $800 $700 $600
E-Newsletter size 3 mo 6 mo 12 mo
Leaderboard 600 x 90 px $695 $645 $595
Position #2 600 x 90 px $595 $545 $495
Position #3 600 x 90 px $495 $445 $395
Sponsored content custom $800 $750 $700
OFFICIAL PUBLICATION OF
January/February
MFA time standardsSewing across marketsNeedles and threads
Ad Close: Nov 17, 2017Materials Due: Dec 3, 2017
BONUS DISTRIBUTION 2018 NECPA ConferenceMarine Fabricators Conference 2018IFAI Canada Expo MFPA Zone Conference - (Midwest Fabric Products Association) WCPA Zone Conf Feb 2018 (Western Canvas Products)CMCFA 2018 Convention (Chesapeake Marine Canvas Fabricators Association)
March/April
MFA Excellence AwardsZippers 2.0—high performanceTension structures
Ad Close: Jan 17, 2018Materials Due: Feb 3, 2018
BONUS DISTRIBUTION SWIFA Zone Conf March 2018 (South West Industrial Fabrics Association)Outlook 2018
May/June
Patterning across marketsState of the marine industryNew tools of the trade—equipment roundup
Ad Close: Mar 17, 2018Materials Due: Apr 3, 2018
BONUS DISTRIBUTION STA - Specialised Textiles Association 2018 ExpoISA 2018OFPANZ 2018 Conference HECT Leadership Conference
July/August
Fabric cleaning, maintenance and storageTough, durable fabrics and components Basic shop automation
Ad Close: May 17, 2018Materials Due: Jun 3, 2018
September/October
Staying busy year-roundBoat upgrades: electronics, lighting, accessoriesOEM design trends
Ad Close: Jul 17, 2018Materials Due: Aug 3, 2018
BONUS DISTRIBUTION IBEX 2018 (International Boatbuilders Exhibition and Conference) IFAI Expo 2018
November/DecemberNovember/DecemberNovember/December
BUYER’S GUIDEBUYER’S GUIDEBUYER’S GUIDE A complete product and A complete product and A complete product and service resource used service resource used service resource used throughout the year for throughout the year for throughout the year for buying decisions. buying decisions. buying decisions. Company Profi les—An Company Profi les—An Company Profi les—An in-depth look at the in-depth look at the in-depth look at the industry’s suppliers. industry’s suppliers. industry’s suppliers.
Ad Close: Sep 17, 2018Ad Close: Sep 17, 2018Ad Close: Sep 17, 2018Materials Due: Oct 3, 2018Materials Due: Oct 3, 2018Materials Due: Oct 3, 2018
MARINE FABRICATOR EDITORIAL CALENDAR Editorial calendar and bonus distribution subject to change
MarineFabricatorMag.com
E-Newsletter
Fabricators ConferenceJan. 25-27, 2018Savannah, GA USA
5,000 CIRCULATION
12,447 READERSHIP
Read or looked at ads and 63.6% read or looked at 6 or more100%
Are owners, designers and fabricators94.3%
Read for new products and services96.1%
Keep and refer to past issues91.7%
Make or influence decisions96.8%
Read all of the last 4 issues83.9%
Pass on their issue of Marine Fabricator to someone else86.4%
Either visit the company website, email or call the company when interested in a product advertised
83.6%
MarineFabricatorMag.com
NET Print Rates: Marine Fabricator Prices listed are per month
AD SIZE ISSUE FREQUENCY6x 4x 1x
Full page $3440 $3950 $4295
2⁄3 vertical $3120 $3625 $3965
1⁄2 island $2745 $3200 $3450
1⁄2 horizontal $2335 $2745 $3145
1⁄3 page (H or V) $1835 $2200 $2515
1/6 page (H or V) $1345 $1605 $1855
2-pg spread $6535 $7510 $8155
Ask your account manager about cover availability and pricingSpecial Positions (non cover): add 10% to earned rate
Marine FabricatorFor more than 20 years, decision-makers have turned to Marine
Fabricator to learn craftsmanship techniques and build successful
marine fabrication enterprises. Business owners use the publication
as the primary resource for their business needs and for education
and information. � e Buyer’s Guide provides readers an easy year-
round resource for making buying choices.
DIVISIONMarine Fabricators Association
72%
Marine Aftermarket Fabrication (exterior and interior)
15%
10%
Marine OEM
Automotive Fabrication
3%
Marine Interior Design
READER PROFILE
2017 READER SURVEY
NET Digital Rates: Marine Fabricator Prices listed are per month
MarineFabricatorMag.com size 3 mo 6 mo 12 mo
Leaderboard 728 x 90px $595 $495 $395
Wide skyscraper 160 x 600 px $550 $450 $350
Mid-rectangle 300 x 250 px $550 $450 $350
Sponsored content custom $800 $700 $600
E-Newsletter size 3 mo 6 mo 12 mo
Leaderboard 600 x 90 px $695 $645 $595
Position #2 600 x 90 px $595 $545 $495
Position #3 600 x 90 px $495 $445 $395
Sponsored content custom $800 $750 $700
IFAI Trade Shows and Events
90% of attendees use exhibitions as the #1 source of purchasing information.
Center for Exhibition Industry Research Canada24%
Asia37%
Middle East 2% Africa 2%
Australia &New Zealand
Mexico
Central & SouthAmerica
Europe 3%
9%
9%
14%
INTERNATIONAL ATTENDEES
International attendees represent more than 100 countries outside the U.S.
(represents 16% of total Expo attendance)
Marketing
Other Purchasing
President/Owner4%
5%
6%
10%
21%
26%
28% R&D Engineering
SalesProduction/Operations
ATTENDEE JOB TITLE
A global industry of textile companies unites at IFAI Expo 2018—the largest
display of specialty fabrics and technical textiles in North America. Join more
than 400 exhibitors o� ering � bers, yarns, equipment, fabric and technology
solutions for motivated buyers in Dallas, Texas, from October 15-18, 2018.
Decision-makers and researchers from more than 100 countries attend IFAI Expo
to see the latest products and technologies, learn about industry trends, network
and build successful and con� dential relationships with exhibitors.
Specialty FabricsIncluding Shade and Weather Protection
Traditional market suppliers from fabric, equipment and hardware to services needed to manufacture end products including retractable awnings, shade structures, canopies and motorized shade and weather solutions.
AUDIENCE: Other IFAI exhibitors, brands, product designers, end product manufacturers from non-traditional markets. Landscape architects, pool and deck contractors, parks and recreation offi cials and other demographics interested in outdoor, shade and weather protection.
Advanced TextilesInnovative suppliers highlight partnerships throughout the supply chain in technical textiles markets including medical/health, automotive, electronics, military, safety/protective, performance/work wear, and aerospace.
AUDIENCE: Brands, product designers, engineers, researchers, manufacturers from nontraditionalv markets, other IFAI exhibitors.
IFAIexpo.com
NET Digital Rates: IFAIexpo.com Prices listed are per month
IFAIexpo.com 3 mo 6 mo 12 mo
Leaderboard $750 $650 $600
Wide skyscraper $650 $550 $450
Mid Rectangle $800 $750 $650
Non-IFAI members
ADD $500TO EXHIBIT SPACE RATE
EXHIBITOR SURVEY RESULTS
found prospective customers96%
rated prospect quality "good" or "excellent"78%
connected with existing customers93%
closed sales on the show fl oor39%
ONLINE
Advanced Textiles SourceAdvancedTextilesSource.comFabric Architecture e-newsletterIFAIexpo.comIFAI WorldwidePre and Post Show E-blastsSpecialty Fabrics Review e-newsletterSpecialtyFabricsReview.com
IN PERSON
Fabric Sourcing CenterShow Stopper AwardsSponsorshipsIFAI Expo show fl oorIFAI Expo mobile app
IN PRINTFabric Architecture Resource Guide
Specialty Fabrics Review • Exhibitor Preview issue • Show Preview • Show Issue• Show Report
IFAI Expo Guide
Our connections, your success
Book by March 30and save!1 800 209 1810Steve Schiffman
Aerospace AutomotiveAwningsBallisticsCarbon FiberCleanroomComposite Materials
MARKET APPLICATIONS
Civil Engineering/Geosynthetics
Energy HarvestingFiltrationGeosyntheticsGovernment/MilitaryGraphics
HazmatMarine ProductsMedical, Health and Hygiene Military/Government Nanotechnology Performance/Sports wearPhase Change
Recreational ProductsSafety and ProtectiveSmart Textiles/WearablesStructuresSustainability TentsThermal
2018 BASE EXHIBIT BOOTH RATES
BOOTH SIZE/TYPE Before March 30
After March 30
HEIGHT RESTRICTION 8 ft. (2.44m)
10’ x 10’ Standard (3.05m x 3.05m) $3,025 $3,265
10’ x 10’ Corner (3.05m x 3.05m) $3,275 $3,515
HEIGHT RESTRICTION varies, contact IFAI
10' x 20' Inline (3.05m x 6.1m) $6,050 $6,530
10' x 20' Corner (3.05m x 6.1m) $6,300 $6,780
10' x 20' Peninsula (3.05m x 6.1m) $6,800 $7,280
10’ x 20’ Island (3.05m x 6.1m) $7,050 $7,530
10’ x 30’ Island (3.05m x 9.14m) $10,075 $10,795
10' x 40' Island (3.05m x 12.2m) $11,100 $11,900
20’ x 20’ Island (6.1m x 6.1m) $11,100 $ 11,900
20’ x 30’ Island (6.1m x 9.14m) $16,150 $17,350
20’ x 40’ Island (6.1m x 12.2m) $21,200 $22,800
30’ x 30’ Island (9.14m x 9.14m) $23,725 $25,525
20’ x 50’ Island (6.1m x 15.24m) $25,750 $27,750
30’ x 40’ Island (9.14m x 12.2m) $30,700 $33,100
30’ x 50’ Island (9.14m x 15.24m) $38,125 $41,125
40’ x 40’ Island (12.2m x 12.2m) $40,600 $43,800
40’ x 60’ Island (12.2m x 18.28m) $60,400 $65,200
50’ x 50’ Island (15.24m x 15.24m) $62,875 $67,875
OTHER SIZES Please inquire
Includes Pipe, Drape, Booth ID Sign, Expo Guide Directory Listing and 3 Exhibitor badges per 100 square feet. Badges over the amount above must pay an additional $50 per badge. Pricing does not include carpet. Must have fl oor covering.
EXPO Oct. 15–18, 2018 | Dallas, TX USA Education Oct. 15–18 | Show Floor Oct. 16–18Co-locating with CAMX | IFAIexpo.com
GeosyntheticsConference.com
Geosynthetics Conference 2019More than 1,300 geotechnical practitioners, designers,
regulators, contractors, and installers come together at this
highly respected trade show event to learn about the latest
research, materials, applications and case studies.
� e Geosynthetics Conference 2019 features a robust show
� oor that will host all meal functions as well as a dedicated
educational zone where attendees can examine samples
of geosynthetics and enjoy a variety of basic geosynthetic
education provided by exhibitors.
EXHIBIT SPACE RATES: Geosynthetics 2019
BOOTH SIZE/TYPE Member Non-member
10 x 10 Inline $2,400 $2,700
10 x 10 Corner $2,600 $2,900
10 x 20 Inline $4,800 $5,400
10 x 20 Peninsula $5,200 $5,800
10 x 20 Island $5,400 $6,000
20 x 20 Island $9,400 $10,600
20 x 30 Island $13,800 $15,600
Other sizes, please inquire.
EXHIBIT SPACE RATES: GeoDallas 2018
EXHIBIT SIZE/TYPE Member Non-member
8 ft. Table $1,000 $1,200
Limited sponsorships available, please call Mark Berriman at 651 225 6923.
Geosynthetics 2019 is the 17th biennial
conference organized by IFAI and supported by
the Geosynthetic Materials Association (GMA)
and Geosynthetics magazine. NET Digital Rates: GeosyntheticsConference.com Prices listed are per month
GeosyntheticsConference.com 3 mo 6 mo 12 mo
Leaderboard $600 $550 $500
Wide skyscraper $550 $450 $350
Other sizes and dynamic units available. Please call for more information.
Our connections,your success
IN PRINTGeosynthetics
Show IssueShow Report Show Guide
IN PERSONGeosynthetics Conference
show fl oorGeosynthetics Conference
mobile appGeoDallas show fl oor
ONLINEGeosynthetics e-newsletterGeotechnicalFrontiers.orgGeosyntheticsMagazine.comPre and Post Show E-blasts
February 10-13, 2019 | Houston, TX USAGeosyntheticsConference.com
Presented by Geosynthetics ConferenceGeoDallas Dallas, TX USA
Kay Bailey Hutchinson Convention Center
Oct. 16-17, 2018 GeoDallas 2018GeoDallas 2018 is a regional geosynthetics conference attended
by 100+ geotechnical practitioners. � e conference is co-located
with the annual IFAI Expo featuring more than 5,000 attendees.
GeoDallas includes two days of geosynthetic tabletop displays,
education and networking. Exhibitors will enjoy prominent
placement on the IFAI Expo show � oor. Attendees from both
events will have access to the GeoDallas exhibitors.
Invaluable Exchanges, Invaluable Benefi ts
IFAI has been
instrumental in assisting
with our company’s
growth—through
connecting with vendors
who have the newest
and greatest products
to being exposed to the
many different market
segments in the specialty
fabrics industry.
Connect with Chad and industry experts like him.
Join today!Join today!Join today!
Visit IFAI.com/membership
Chad Millerdirector of contract manufacturing
American National Mfg. Inc.
Member since 1999
Call 1 800 225 4324
File RequirementsFILE FORMAT > PDF/X-1A
• PDFs must be CMYK using SWOP standards. Convert all images to process color (RGB and spot colors are not accepted).
• Images should be 300 dpi at size used in ad.
• Use Type 1 or OpenType fonts only (no TrueType or font substitutions).
• Do not embed ICC Profiles in images.
• Preflight your file in Adobe Acrobat before uploading (use PDF/X-1A compliance) to check for errors.
• If your file does not pass our preflight program, we will return it to you with the preflight report to assist you in correcting the file.
Print Ad SizesAD SIZE WIDTH X HEIGHT
Live Trim Bleed
Two-page spread w/bleed 15.5" x 9.875" 16.5" x 10.875" 16.75" x 11.125"
Full page w/bleed 7.25" x 9.875" 8.25" x 10.875" 8.5" x 11.125"
1/2 horizontal spread w/bleed 15.5" x 4.9375" 16.5" x 5.4375" 16.75" x 5.5625"
2/3 vertical 4.5" x 10"
1/2 island 4.5" x 7.5"
1/2 horizontal 7" x 4.875"
1/3 horizontal 4.5" x 4.875"
1/3 vertical 2.125" x 10"
1/6 horizontal 4.5" x 2.375"
1/6 vertical 2.125" x 4.875"
Magazine trim size: 8.25” wide x 10.875” high
Space Close/Materials DueMONTH SPACE
CLOSEMATERIALS DUE
January Nov 17 Dec 3
February Dec 17 Jan 3
March Jan17 Feb 3
April Feb 17 Mar 3
May Mar 17 Apr 3
June Apr 17 May 3
July May 17 Jun 3
August Jun 17 Jul 3
September Jul 17 Aug 3
October Aug 17 Sep 3
November Sep 17 Oct 3
December Oct 17 Nov 3
Green = Live area Black = Trim Red = Bleed
2/3 vertical
1/2 Island
1/3 v
1/3 horiz
1/6 horiz
1/6 v 1/2 horiz
1/2 horizontal spread
FP2 page spread
Print Specifications
FOR TECHNICAL SUPPORT REGARDING ADS, CONTACT
Michelle CookAdvertising Designer/Coordinator
+1 651 225 6957+1 800 382 0134
production@ifai.com
Make sure your display ad prints accurately by submitting high-quality print ready files
UPLOAD YOUR FILES
http://ifai.leapfile.comClick on “Secure Upload.”
Recipient email is production@ifai.com
Digital Specifications
Digital Specs LEADERBOARD MEDIUM
RECTANGLEWIDE
SKYSCRAPER
DoubleClick DoubleClick DoubleClick
Ad Server DFP DFP DFP
Animated gif/jpg YES YES YES
HTML5 YES YES YES
Video YES YES YES
Third Party Tags YES YES YES
Max File Size 39k 39k 39kMax Rotations of Animation
3 loops 3 loops 3 loops
Materials DueTwo weeks prior to start date.
Digital Sizes
Websites Size (w x h)
Leaderboard/Footer* 728 x 90 px
Wide skyscraper 160 x 600 px
Mid-rectangle 300 x 250 px
E-newsletters/ Digital Publications** Size
Leaderboard 600 x 90 px
Horizontal banner 600 x 90 px
*Footer for Advanced Textiles Source website only** Static jpg is the only format accepted for e-newsletters/
digital publications
Ensure your digital promotion functions correctly by providing properly formatted files
IFAI.com/mediakit
All HTML5 creative must have an action script embedded in the code that allows DoubleClick to insert URL and track the clicks upon that ad.
In order to do this, the following script must be coded into the HTML5 ad in the areas that will be clickable:
For a Single Click Creative
on(release) { getURL(_level0.clickTAG, “_blank”); }
For a Multiple Click Creative First clickable area:
on(release) { getURL(_level0.clickTAG0, “_blank”); }
Second clickable area:
on(release) { getURL(_level0.clickTAG1, “_blank”); }
Third clickable area:
on(release) { getURL(_level0.clickTAG2, “_blank”); }
This can continue for as many clickable areas as you need. The URL’s must be provided for each clickable area in a manner that enables the trafficking team to ensure that each area clicks to the right URL. DO NOT EMBED THE URL IN THE HTML5 CODE. This will make the ad nonfunctional within the DoubleClick Ad Server.
HTML5 Specs
• 30-second max animation for all creative• Creative must open in a new
browser window • 3 loop max animation in HTML5 ads • All sound and video must be
user-generated • Preferred frame rate of 15 frames
per second clickTAG Coding Instructions
Video Specifications
• Embedded video must be third-party served • Pixel size 300 x 250 px • Format of Video Asset: Unmuxed* (AVI, MPEG, MOV, WMV,
or FLV**) • Audio/Video Length: Videos should not exceed 30 seconds. • Animation Length: No animation allowed• 3rd Party Tracking: Allowed • Video Guidelines:
Scanned Mode (Progressive) CompressionL 30 fps (29.97 fps) Backup GIF or JPEG: for serving into browsers that
do not have Flash Player SWFs (or some type of comp file/storyboard) file(s):
To show us what the ad is supposed to do. Click Thru Window: New window Click Thru URL: Client must provide Custom Specs: Premission for host-initiated audio and
extended video or audio lengths beyond specifications require policy exceptions
*unmuxed = Dual tracks, one for video, one for audio so that it can be edited separately if necessary
** Please note we cannot resize or reencode FLV files Expandable Ad Units
All expandable ad units must be third-party served.
• User-initiated ONLY • No automation expansion—Expansion must occur on
mouseover and react upon mouseout • Clearly visible start/stop audio and visual controls• Prominent Close button required in upper right corner of ad
11 point font is recommended with verbage “Close X” • Audio/Video permitted—user-generated • Maximum frame rate of 25 fps • Interactive ads should auto-close after 7 seconds
UPLOAD YOUR FILES
http://ifai.leapfile.comClick on “Secure Upload.”
Recipient email is production@ifai.com
Copyright © 2017, lndustrial Fabrics Association lnternational. All rights reserved.
VP/MEDIA AND SALESSteve Schiffman+1 651 225 6952 800 209 1810saschiffman@ifai.com
NATIONAL SALES MANAGERMark Berriman +1 651 225 6923 800 436 2402meberriman@ifai.com
MEDIA AND EXHIBIT SALESAngie West+1 651 225 6989800 272 1852 alwest@ifai.comBrenda Olson+1 651 225 6998800 436 2425bsolson@ifai.comDiana Ludwig+1 651 225 6963800 436 2397dcludwig@ifai.comLisa Batdorf Sales Coordinator+1 651 225 6959 800 208 3129lmbatdorf@ifai.com Melissa Reese+1 651 225 6974800 385 9402 mjreese@ifai.com
ADVANCED TEXTILES PRODUCT MANAGERCasey Strauch+1 651 225 6904800 209 1808cmstrauch@ifai.com
EXHIBIT SALESVivian Cowan+1 651 225 6961 800 486 3971 vlcowan@ifai.com
AD MATERIALS COORDINATORMichelle Cook+1 651 225 6957 800 382 0134production@ifai.com
EDITORIAL DIRECTORRebecca Post+1 651 225 6960 bjpost@ifai.com
MEMBERSHIP SALESMatt Saxe+1 651-225-6932800-319-4942mrsaxe@ifai.comSue Dooher+1-651-225-6950800-319-3349smdooher@ifai.com
Success starts with IFAI.