Patrick KitanoThe Breaking News NetworkBNN Funding

thebreakingnewsnetwork@gmail.com@pkitano

Social media is community media

For MDOs, just Twitter & a blog

Medium.com

Social media gives MDOs a voice

Launched in 2009

The largest hyperlocal media network devoted to the community good, serving local

news to over 400 cities

Community amplification by #hashtag

#Hashtags

Community amplification by city #hashtag

#Hashtags

Community amplification by city #hashtag

#Hashtags

All MDOs are authorized on Twitter to get their word out via BNN

Simply tweet with the city hashtag or #MicroBiz

#Microbiz

YOU NOW HAVE A VOICE

Crowdfunding is the future of microbusiness financing

Duncan Niederauer, the boss of NYSE Euronext, claims that (crowdfunding) “will become the future of how most small businesses are going to be financed”

Raising Capital Online, The New Thundering Herd, The Economist

Crowdfunding is much more than finance, it is the future of SMB marketing

Reasons why you should support Crowdfunding

1) Supports local entrepreneurs2) Involves the community by making locals

investors

Three types of Local Crowdfunding

1) Donation or reward based <consumers participate>

2) Debt based <consumers lend>3) Equity based <consumers invest>

Crowdfunding’s big challenge

When you crowdfund, you get little to no marketing support

YOUR #VOICE CAN HELP

1) Leverage 400 cities for marketing support2) Build networks for collaborative advocacy<MDOs can support their peers>

#CrowdfundLocal1) Free localized marketing support2) Crowdfund on your own domain3) In collaboration with Crowdtilt Open, BNN Funding offers #CrowdfundLocal for zero fees (only standard credit card processing)

The key to marketing exposure is the #Hashtag campaign

#OneinThree

#microbiz

Massive hashtag mentions and RTs can elevate hashtag to national Twitter Trending Topics

Link to reportExampleOn one day, Dec. 3, 2013, the BNN accounted for:8,000 retweets30+ million reach in one day$142 average donation to charity

#MICROBIZ has 100+ voices

Thank you

Please catch me for:Local media marketing support

Crowdfunding your MDO or your clients’ business

Patrick Kitano

The Breaking News Network.comBNN Funding.com

pkitano@gmail.com