A2 MEDIA-EVALUATION JAMES PEMBERTON

A promotion package for a new film, to include a new teaser trailer, together with two of the three following three options.

• A website homepage for a film.

• A film magazine front cover, featuring the film.

• A poster for the film.

ResearchLooking through many different horror trailers, made me start analyzing them and I found many similarities between all of the trailers. First of all at the start of the trailers there is the green band sign as well as film companies, the green band sign which intends that the trailer has been approved for all audiences by MPAA’s standards which is

In what ways does your media product use, develop or challenge forms and conventions of real media products?

Whilst doing research on horror trailers, it became clear the conventions of a horror trailer, is that you have to start your trailer with an establishing shot of where the film is set. There needs to be a calm tone and a slow pace build up, to a fast pace scary edited together, what I would call the middle section of the trailer. Then at the end of the trailer, the pace slows right the way down and something shocking happens. These conventions, I will try and recreate in my own trailer