Today’s Agenda

1. Social Application Speed Dating

2. Post Mortem: Evaluation Criteria for Social Applications

3. Review of Feedback

- social application overload,- structure,- application & relationship with Public Relations,- how do I get an A?

4. Review Corporate Guidelines for Social Media

5. Hot topics

Speed Dating Rules of Engagement

1. Are you a 1 or a 2?

2. Each “date” lasts four minutes – watch the clock!

3. Pay attention!- which apps best for PR?- what app are you sure to engage with?- what distinguishes a good date from a bad one?

4. Make sure that every blog post is tagged with SocAppReview and C2SA.

Social Application Overload

Structure

participation, collaboration, adhocracy

Introduction to Social Media

vs.

Social Media for Beginners

Practical social media & PR

324 Examples

Personal Brand

How do I get an A?

Who should fail this course & why?

Sources in order of appearance:

http://www.itechnews.net/wp-content/uploads/2008/03/barack-obama-mosaic-portrait.jpghttp://www.theequitykicker.com/wp-content/uploads/2006/12/emergence.jpghttp://www.terraspiritus.com.au/images/engage_image.jpg