Post on 25-Jan-2016
THE ICFAI UNIVERSITY JAIPUR Faculty of Management Studies
Course Handout Second Semester: 2012 - 2013
Course Code/No. Course title L P U
SL MM 502 Marketing Management II 3 0 3
1. Instructor-in-charge : Prof. Sharad Kamra Instructor(s): Room no. 23 email: sharadkamra3101@gmail.com, Mob : +91 9314024652 2. Scope & Objective of the course: To equip students with a basic level of understanding on the “importance and role of marketing” in the managerial decision making process of an enterprise. Further, for such of those students who would wish to specialize in marketing, each topic should create curiosity leading to selection of appropriate electives for deeper understanding. At the end of the course, the student should be able to:
1. Define concepts of MM-II 2. Identify how these concepts appear in cases/practical situations 3. See the link between MM-I and subsequent concepts 4. See the inter-relation between concepts/situations 5. Use this knowledge to arrive at solutions to practical situations 6. Try to use them in live marketing projects 7. Learn to work in teams through project work/presentations 8. Outline the strategic planning process and identify the role of marketing in the planning process
3. (a) Textbook(s):
T1 Marketing Management, Feduni, 2004
(b) Reference book(s):
R1 Marketing Management, Philip Kotler, eleventh edition, Pearson, 2004
R2 Marketing Management, Kotler, Keller, Koshy and Jha, 13
th edition,
Pearson, 2009
R3 Marketing, etzel, Michael J et al. Mc Graw-Hill, 13th
edition, 2004
R4 Marketing Management: Global Perspective - Indian Context, 4
th e,
Ramaswamy, V S / Namakumari, S. Macmillan India Limited, 2009
R5 The CRM Handbook, Jill Dyche’, First Edition, Pearson, 2002
C1 (Cases) Case Studies in Marketing, Volume III, Feduni, 2004
C2 (Cases) Case Studies in Management: Volume V, Feduni, 2007
C3 (Cases) Case studies in Management: Volume VII, Feduni, 2007
C4 (Cases) Case studies in Management: volume II, Feduni, 2004
Course Handout -Marketing Management – II (Session 2012 – 2014)
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 2
(c) Other readings:
websites
1. http://marketingtoday.com/ 2. http://www.targetmarketingmag.com
Magazines
Brand Equity, an Economic Times Supplement every Wednesday, Sunday Economic times
4Ps, Business Today, Business India, Business World
4.Lecture-wise plan
Lecture/ Session Nos.
Learning Objectives
Topics to be covered Reference (Chapter/Sec./Page Nos. of Text/Ref. Books)
3 1. To identify with fundamentals of Marketing Research
2. To be acquainted with the scope and various types of Marketing Research and its application in Profession of Marketing
Marketing Research
T1: Ch.7/Pg.95-111 R1: Ch.5/Pg. 129-139
2 1. To make students familiar with and understand the use of Customer Databases
2. To grasp the applications and development of Data warehouses and process of Data Mining in Marketing
Customer Databases & Database Marketing
T1: Ch.24/Pg.413-414 R1: Ch. 2/Pg. 52-56 R3: Ch.7/Pg 173- 194
3 To understand how to: 1. Develop Product classification 2. Manage Product Lines & Product Line
extensions
Product Line & Product Mix decisions Case: ITC Foods’ Growth & future Prospects
T1: Ch.11/Pg. 173-190 R1: Ch.14/Pg. 407-418 C3 : Case 2/Pg. 203-222
2 To comprehend: 1. Challenges in new Product Development 2. New Product Development Process 3. Stages in New Product Development
New Product Development Case: New Product Development at Schwan Food company: Innovation through Communication
T1: Ch.13/Pg. 207-216 R1: Ch. 12/Pg. 348-380 C2: Case 8/Pg. 117-134
3
To recognize and appreciate:
1. Brand as a concept & its significance 2. Brand Management 3. Types of brands & the challenges 4. The concept of Brand equity 5. Branding decisions, packaging & Labelling
Branding Decisions Case: The Maggi Brand in India: Brand Extension & Repositioning
T1: Ch.14/Pg. 217-236 R1:Ch.14/Pg. 418-437 C3:Case3/Pg.223-240
Course Handout -Marketing Management – II (Session 2012 – 2014)
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 3
3 1. To comprehend the Internal and External Factors Affecting Pricing Decisions.
2. To be acquainted with the Pricing Objectives - Pricing Approaches - Cost-based Pricing - Buyer- based Pricing - Competition-based Pricing.
3. Learn to develop New Product Pricing Strategies - Product-mix Pricing Strategies - Price Adjustment Strategies - Price Changes
4. To discern how to Set the price – initiating and responding to price changes, price bidding.
Pricing Decisions Case: Air Deccan: India’s First Low cost Airlines
T1: Ch. 15/Pg 237 -253 R1: Ch. 16/Pg. 470-502 C 3: Case 7/ Pg..287-290
2 1. To appreciate Importance and role of marketing communication
2. Learn to develop effective marketing communication
3. To know how to decide the appropriate marketing communication mix
Integrated Marketing Communication
T1: Ch. 19/ Pg 313-328 R1: Ch. 19/Pg 563-583
2 1. To become skilled at how to Develop and manage advertising,
2. To appreciate how to make Decisions on media and measurement.
Advertising Case: Unilever’s Real beauty campaign for Dove
T1: Ch. 20/Pg 329-342 R1:Ch.20/Pg.589-606 C2: Case 2/Pg. 13-40
2 To gain knowledge of the methods and tools of:
- Sales Promotion - Publicity - Public Relations
Promotions Case:Glace’au: Marketing Vitamin Water
T1: Ch.20/Pg. 342-352 R1: Ch. 20/Pg. 609-617 C3 :Case 5/Pg. 241-262
2 To appreciate: 1. Nature, role and functions of Marketing
channels 2. channel Design decisions 3. channel Management decisions 4. channel dynamics 5. channel behaviour 6. marketing systems 7. channel Conflicts
Marketing Channels Case : Pepsico’s Distribution & Logistics operations
T1: Ch.16/Pg. 254-275 R1: Ch. 17/Pg. 503-534 C1: Case 3/ Pg. 32-43
2 To ascertain: 1. Objectives of Market Logistics 2. logistics decisions 3. Strategic issues in managing logistics 4. Functions and types of Warehousing
Wholesaling & its growth 5. Classification of Wholesalers 6. Changing patterns of wholesaling &
market decisions.
Logistics & wholesaling Case: Unilever restructures its Supply chain Management
T1:Ch.17/Pg. 276-291 R1: Ch.18/Pg. 547-558 C1: Case 8/Pg. 81-93
2
To be acquainted with: 1. Types of retailers 2. Retailer Marketing decisions 3. Global trends in Retailing & its impact on
India 4. Future of retailing in India.
Retailing Case: Crossroads Retailing Lessons
T1: Ch.18/Pg. 292-309 R1: Ch. 18/Pg. 535-546 C1: Case 10/Pg. 109-114
Course Handout -Marketing Management – II (Session 2012 – 2014)
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 4
2 To ascertain: 5. Nature & importance of personal Selling 6.Types of Sales Persons 7.Personal Selling Process 8.Improving Personal Selling Efforts 9.Sales force Management
Personal Selling & Sales Force Management
T1: Ch.21/Pg. 353-374 R1: Ch. 21/Pg. 637-663
2 To get acquainted with: 1.Trends in business environment 2.Marketing organizations 3.Linkages with other departments 4.Strategies for organization wide
marketing orientation 5.Marketing implementations 6.Evaluation & Control
Developing & Managing Marketing Department & Organization
T1: Ch.22/Pg. 375-392 R1: Ch. 22/Pg. 665-704
2 To understand how to analyze & prepare : 1. Marketing Costs 2. Customer Profitability 3. Budgeting for Sales force Deptt.
Marketing Budgets & Cost T1: Ch.4/Pg. 50-62 R1: Ch. 3/Pg. 81-85
3 1. To be familiar with the Importance and Environment of Rural Marketing
2. identify with Rural Consumer Demand, Size & Composition.
3. Acknowledge 4As in Rural Marketing
Rural Marketing Case:Coca cola’s thirst for Rural Market
R4: Ch.48/Pg.696-717 C4: Case 6/Pg. 68-78
2 To become skilled at the concept and applications of CRM with focus on Defining & Delivering CRM
CRM R1: Ch.3/Pg.76 – 77 R5: Ch.1/pg. 27 - 42 Ch.2/Pg.43 – 74
1
To comprehend: 1. The concept of Direct Marketing 2. Reasons for Growth of direct marketing 3. Relationship between Customer
database and direct marketing 4. Channels of direct marketing 5. Online marketing -Internet and E-
commerce.
Direct and Online Marketing
Case :Harnessing the Power of Online social communities for branding & market development
T1: Ch. 24/Pg. 411-426 R1: Ch. 20/Pg. 620-629 C3: Case 4/Pg. 241-262
2
To gain knowledge of 1. Economics of International Marketing 2. Global Markets 3. Export Marketing Strategies 4. The role of the Government and the
Government sponsored support system
Global Marketing Case: IKEA’s Global Marketing Strategy
T1: Ch. 23/Pg. 393 -410 R1: Ch. 13/Pg. 383 – 403 C2: Case 11/Pg. 153-170
2 To recognize:
1.The value of Ethics in Marketing. 2.The responsibilities of a marketer towards
imbibing ethics in marketing practices
Responsibility and Ethics in Marketing Case: Glaxosmithkline’s Marketing Strategy for requip
T1: Ch.27/Pg.451-470 R3: Ch. 1/Pg. 18-19 C3: Case 1/Pg. 177-202
Course Handout -Marketing Management – II (Session 2012 – 2014)
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 5
5.Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus
Date /Time Remarks
Individual Assignment
---- 5
Marketing Research
Tuesday, 17th Jan 2012 3:10 PM onwards
Field/ Library/web research followed by Presentation and submission
Case analysis Assignment –I (group)
---- 5
Branding Decisions
Tuesday, 31st Jan 2012 3:10 PM onwards
Case analysis submission followed by Presentation (Group Activity)
Test I 30 min 6 Session 1 - 16 Tuesday, 14th Feb 2012 3:30 – 4:00 pm
Closed book written Test
Mid Term Examination
90 min 20 Session 1 - 20 Tuesday, 28th Feb 2012 3:30 – 5:00 PM
Closed book written Examination
Marketing Quiz
---- 5
Session 1 - 28 Tuesday, 13th Mar 2012 3:10 PM onwards
To be organized by students
Project (Group + individual)
---- 6 4Ps Tuesday, 27th Mar 2012 3:10 PM onwards
Outdoor Project followed by Presentation & report submission
Case analysis Assignment-II (Group)
---- 5
Rural Marketing Tuesday, 10th Apr 2012 3:10 PM onwards
Case analysis submission followed by Presentation (Group Activity)
Academic Interaction
continuous 4 ---- ---- Evaluated by the instructor in the middle and at the end of the semester
Regularity in class
continuous 4* ---- ------ Evaluated by the instructor *
End Term Examination
---- 40 ---- Tuesday, 8th May 2012 10:00 AM to I:00 PM
----
TOTAL 100
* These 4 marks would be proportionally distributed for attendance of the student over and above the mandatory 75% attendance. 6. Chamber Consultation Hours: Every Thursday (5:00 PM to 6:00 PM)
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine circumstances. However, there has to be a Prior and proper intimation to the undersigned or the Program Coordinator
Course Handout -Marketing Management – II (Session 2012 – 2014)
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 6
8. General:
a) Individual Assignment: A home Assignment on a particular syllabi topic is given to each student to understand and evaluate their understanding of the topic.
b) Case Discussion & Analysis : This is a group assignment. The groups can be of 2 to 4 participants. The students will be allotted a case, which first they need to discuss amongst the group members and then submit type written assignment.
c) Written Test: A closed book Written Test as per the coverage of syllabus
d) Quiz : An in Class room Marketing Quiz Competition, Organized and participated by students
e) Marketing Project: The students will be given a Team project, which will be essentially an outdoor assignment. In this assignment, the students may be assigned the task to go and interview people with the help of questionnaires and later compile the report on the basis of Secondary/Primary data. This will be followed by Class room Presentations. The students presentation will be in form of not more than 8 power point slides. The presentation will be for 10 minutes and it will be followed by a 5 minute Q&A session.
The written Report should be between 15 – 20 pages (including exhibits)
Sources of information:
Secondary data: Participants are expected to gather sufficient information from newspapers, magazines, published company and industry reports and from the internet.
Primary data: Participants may get in touch with other industry professionals, entrepreneurs and others who can provide insights on the intended business.
An interim performance report is due by the 7th day of the start the project. This interim report may include:
Initial Outline
Questionnaire Design
Interview records
Current information needs
Sd/
Prof. Sharad Kamra
Date: 5th January 2012 Name & Signature of I/C
Form: GT/2
THE ICFAI UNIVERSITY JAIPUR Faculty of Management Studies
Course Handout MBA
Second Semester: 2011-2012
Course Code/No. Course title L P U SLRM502 Business Research Methods 3 0 3
1. Instructor-in-charge : Shradha Banga Instructor(s) : Room No. 25 Email id: shradha.banga@gmail.com Mobile No. : +919887059390 2. Scope & Objective of the course: To help understand the process and significance of research work in business decisions making.
At the end of the course, the student will be able to:- • Formulate problems, design the research process, collect required information,
analyze, interpret and apply research to arrive at the solution of business related problems
• Use appropriate software for scientific analysis of data. 3. (a) Textbook(s):
T1: Business Research Methods Icfai University Publication 2005
(b) Reference book(s):
R1: Statistics for Management, 2nd ed Levin and Rubin Prentice Hall of India 2008
(c) Other readings: www.ssrn.com www.emeraldinsight.com
http://www.proquest.co.uk/en-UK/
Economic and Business daily: The Economic Times, Business Standards etc.
Business Magazines: Business India
COURSE HANDOUT –BRM THE ICFAI UNIVERSITY, JAIPUR
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Lecture-wise plan
Lecture/ Session Nos.
Learning Objectives Topics to be covered
Reference (Chapter/Sec./ Pg. Nos. (of Text/ Ref. Books)
1-2 To understand: Significance of Research in business. Types of Research. Ethics in research
Consequences of Plagiarism
Introduction to Research
Meaning & definition of Research – Relevance and.
T1:Chapter 1/
Pg. 4-10
3-4 To recognize the importance of: Review of literature and Identification of problem/opportunity in research process.
Introduction to critical review of literature: identification of research problem
T1:Chapter 2/ Pg. 12-13
5-7 To know formulation of constructs, statement of objectives, statement of hypothesis, identification of variables, data collection, data analysis, report writing.
Research processes
T1:Chapter 2
Pg. 14-18
8-9 To understand:
Types of Research Design: descriptive, exploratory and causal.
Research design T1:Chapter 3
Pg. 22-30
10-11 To know the Types of measurements in research.
Scales and Measurements:
T1:Chapter 4
Pg. 33-42
12-13 Developing Scales – Classification of scales
Types of Errors in measurement
Scales and Measurements:
T1:Chapter 5
Pg. 44-59
14-16 To recognize sampling process- identification of sampling frame,
Sampling T1:Chapter 6
Pg. 62-68
COURSE HANDOUT –BRM THE ICFAI UNIVERSITY, JAIPUR
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sampling techniques.
17 To understand sample size determination.
Sampling T1:Chapter 6
Pg. 69-73
18 To understand the significance and techniques of collection of data.
Test of reliability and normality.
Sampling T1:Chapter 6
Pg. 74-77
19 To understand Secondary data analysis Secondary Data T1:Chapter 7
Pg. 82-94
20 To know about survey research Survey research T1:Chapter 8
Pg. 97-113
21-22
To understand Questionnaire making Questionnaire Design
T1:Chapter 9
Pg. 117-127
23-24 To understand Data Preparation: Data Coding, Data Cleaning,
Data Preparation with statistical package
T1:Chapter 12
Pg. 164-170
25-26 To Identify Outliers, Handling Missing Values, frequency tables, cross tabulation.
Data Preparation with statistical package
T1:Chapter 12
Pg. 171-174
27 To Practice the same on data collected by every student
Data Preparation with statistical package
T1:Chapter 12
Pg. 175-178
28 To know about Basics of Hypothesis Testing
Hypothesis Testing: Basic concepts
T1:Chapter 13
Pg. 181-190
29 To understand Cross Tabulation and chi square test
Hypothesis Testing: Test of differences
T1:Chapter 14
Pg. 193-204
COURSE HANDOUT –BRM THE ICFAI UNIVERSITY, JAIPUR
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30 To understand Hypothesis Testing about single mean and ANOVA
Hypothesis Testing: Test of differences
T1:Chapter 14
Pg. 205-218
31-32 To understand multivariate analysis:- Multiple regression, Factor analysis, cluster analysis, Discriminant analysis, conjoint analysis, MDS, correspondence analysis.
Introduction to Multivariate techniques
T1:Chapter 16
Pg. 239-245
33-34 To know Multiple regression on SPSS Multiple Regression T1:Chapter 16
Pg. 246-252
35-36 To put into practice Multiple regression on SPSS
Multiple Regression T1:Chapter 16
37-38 To put into practice Factor analysis on SPSS
Factor analysis T1:Chapter 16
39-40 To know Factor analysis on SPSS Factor analysis T1:Chapter 16
41-42 To understand Types of reports – planning and organizing a research project, Harvard system of referencing – Bibliography – footnotes – checklist - evaluation of report.
Report writing T1:Chapter 17
Pg. 260-269
COURSE HANDOUT –BRM THE ICFAI UNIVERSITY, JAIPUR
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5. Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus
Date Remarks
Test I 50 mins 10 Lectures 1-15
3/2/2011
12-1 pm Friday
Closed book test will include: 10 Short answers and 2 descriptive questions
Assignment and Viva
5/2/2011-15/2/2011
5 Lectures 16-22
Viva 17/2/2011
12-1 pm Friday
Evaluation criteria: conceptual understanding of topics covered in sessions
Mid term Examination
90 min 20 Lectures 1-22
02/03/2012
Friday
10-11.30 am
Closed Book Written Examination
Test II 50 min 10 Lectures 23-30
13/4/2011
12-1 pm Friday
Closed book test will include: 10 Short answers and 2 descriptive questions
Assignment
and Viva
21/3/2011-20/04/12 Research Paper Submission and Presentation
7
(4+3)
Model Building and testing it. Report Writing and Presentation
Presentation on
27/4/2011
12-1 pm Friday
Student will submit Research Paper (softcopy and hard copy) and deliver presentation of the same
Academic Interaction continuous 4
Evaluated by the instructor in the middle and at the end of the semester
Regularity in class continuous 4 Evaluated by the instructor *
Comprehensive Examination
03 hrs 40 Full Syllabus
Lectures 1-42
07.05.2012
Monday
10am -1pm
Closed Book Written Examination
* These 4 marks would be proportionally distributed for attendance of the student over and above the mandatory 75% attendance.
COURSE HANDOUT –BRM THE ICFAI UNIVERSITY, JAIPUR
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6. Chamber Consultation Hours: 12-1 pm every Friday.
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine circumstances. However, there has to be a Prior and proper intimation to the undersigned or the Program Coordinator. 8. General: a. Assignment topics will cover the given syllabus but it should be aligned with the current economicscenario. Date: _ _ _ _ _ _ _ _ _ Name & Signature of I/C Form: GT/2
THE ICFAI UNIVERSITY JAIPUR Faculty of Management Studies
Course Handout Second Semester: 2012 - 2013
Course Code/No. Course title L P U SL IT 502 Enterprise Wide Information Systerms 3 0 3
1. Instructor-in-charge : Prof. Mukesh Srivastava Instructor(s) : Room No. 28 Email id: mk_sri@yahoo.com Mobile No. : 9352280969 2. Scope & Objective of the course: The objective of this course is to help students acquire basic understanding of enterprise wide business processes and their integration through IT applications to gain competitive advantage. To enable the students, design and develop information systems using MS-Access.
Learning Outcomes
On successful completion of the Course, the students will be able to do the following:
1. Demonstrate the understanding of process view of organization, its problems and need for re-engineering.
2. Apply database principles, in designing and developing information systems using MS-Access. 3. Identify and understand different enterprise applications like ERP, SCM, CRM and their
integration for gaining competitive advantage. 4. Describe current advancements in enterprise applications like Data Warehousing, Data Mining,
Business Intelligence and Green Computing 3. (a) Textbook(s):
T1 Information Technology & Systems, 2nd Edition FedUni Publication, 2007 T2 Information Technology in Management ICMR Publication, 2008
(b) Reference book(s):
R1 MIS: Managing the Digital Firm Latest Edn Laudon , K.C. / Laudon, J.P. Prentice Hall
R2 Enterprise Systems For Management Latest Edition, Luvai .F. Motiwalla, Jeff Thompson, Pearson Education.
R3 Introduction to Database System Latest Edition, C. J. Date
R4
Modern Database Management Latest Edition, Jeffery . A. Hoffer, Mary Prescott, Heikki Topi, Prentice Hall
R5 Microsoft Access ™ 2007 Plain and Simple Frye, Curtis. Microsoft Press – 2007 (Plain and Simple Series)
R6 Enterprise Resource Planning Mary Sumner. Pearson Education, LPE.
Lecture-wise plan
Lecture/ Session
Nos.
Learning Objectives Topics to be covered
Reference (Chapter/Sec./ Page
Nos. (of Text/ Ref. Books)
1-2
Introduction to Business Process, Problems of functional division, Business Process Re-engineering, Process redesign and mapping
Process View of Organization
T2:Ch1/Pg 1 -15
3-6 Basic concepts, Data Models, Advantages of Database Approach, Overview of E-R Modeling, Data Flow Modelling, Entity, Attributes, Relationships, key Concepts, Normalization, Basic Normal Forms (restricted up to 3 NF), overview of SQL
Database management systems
T1:Ch8/Pg 169 -200
7-10 Database design process, building Databases with MS-Access- Implementation and Presentation of MIS - Forms, Queries and Reports. Imports and Export from /to MS Access/ MS Excel.
Information System Development
R3:Ch2/Pg 115
R5:Ch3/Pg 216
11-15 Exercises to be provided by the instructor MIS Building hands-on classroom exercise
R5:Ch. 3 to 6
16-20
Exercises to be provided by the instructor MIS Project Execution R5:Ch. 3 to 6
21-24 Operational advantage of enterprise wide applications, Overview of Finance & Accounting, Manufacturing, Sales & Distribution, HR modules, ERP-II
ERP T1:Ch. 18/Pg 369-394
T2 : Ch. 3 /Pg 31-49
25-28 Overview of Supply and Demand Chains, SCM Framework, RFID in SCM and how it aids in Business process re-design and optimization, e-SCM
SCM Applications T1:Ch. 17/Pg 345-368
T2 : Ch. 4 /Pg 50-61
29-31 Introduction to CRM Applications, Growth of CRM Applications, CRM as an enabler of Customer Centric Strategy, e-CRM
CRM Applications T1:Ch. 19/Pg 395-406
T2 : Ch. 5 /Pg 62-50
32-34 Integration of ERP, SCM and CRM applications
Integration among Enterprise Solutions
T1:Ch. 16/Pg 339-344
T2 : Ch. 9 /Pg 100-105
35-37 E-Business models viz B2B, B2C, C2C, E-Commerce
E-Business T1:Ch. 16/Pg 331-339
T2 : Ch. 6 /Pg 77- 83
38-40 Data Warehousing, Data Mining, Business Intelligence, Green Computing
Trends Video Case Studies & Power Point Presentation
Total Number of Sessions 40
4.Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus
Date/ Time Remarks
Test I
50 Min 8
Session 1 – 10 27-Jan-2012 4:10 PM to 5:00 PM
Closed book written Test
Assignment-I - 4
Session 1 – 15 6-Feb-2012 by 6:00 PM
Hand Written Home Assignment
Presentation 10 Min 4
Session 07 – 15
17-Feb-2012 to 24-Feb-2012
Individual Presentation
Mid Term Examination 90 min 20
Session 1 – 20
29-Feb-2012 3:30 PM to 5:00 PM
Closed book written Examination
Test II
50 Min 8
Session 21 – 28 23-Mar-2012 4:10 PM to 5:00 PM
Open book written Test
ERP Quiz 30 Min. 4
Open 13-Apr-2012 4:10 PM to 5:00 PM
Closed Book
Assignment-II 100 min 4
TQM & Project Management
4-May-2012 By 5:00 pm
Hand Written Home Assignment
Academic Interaction continuous 4
----
Evaluated by the instructor in the middle and at the end of the semester
Regularity in class continuous 4 ---- Evaluated by the instructor
* End Term Examination 180 Min 40
12-May-2012 10:00 AM to 1:00 PM
Closed book comprehensive Examination
TOTAL 100
* These 4 marks would be proportionally distributed for attendance of the student over and above the mandatory 75% attendance. 6. Chamber Consultation Hours: Wednesday & Friday (4:30 PM to 6:00 PM)
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine circumstances. However, there has to be a Prior and proper intimation to the undersigned or the Program Coordinator Date: _ _ _ _ _ _ _ _ _ Name & Signature of Instructor
THE ICFAI UNIVERSITY JAIPUR Faculty of Management Studies
Course Handout MBA
Second Semester: 2011-2012
Course Code/No. Course title L P U SLFI502 Financial Management-II 3 0 3
1. Instructor-in-charge : G. D. Rathod Instructor(s) : Room No. 47 Email id: gdrathod@iujaipur.edu.in Mobile No. : +91 9829024490 2. Scope & Objective of the course:
Develop a framework to evaluate key decision in respect of capital structure, dividend policy, working capital management and decision involving alternate choices.
At the end of the course, the student will be able to:- • Explain the need of Financial Forecasting and prepare Pro-Forma Financial Statements • Understand concepts of Leverage and measures of Leverage • Understand the concepts and theories of capital structures. • Analyze the Capital Structure Policies and Decisions • Understand and analyze models of dividend policies of management • Understand theories and concepts of Inventory management and Receivable management • Understand the Working Capital Management concepts and develop working capital cycle. • Explain the role of a treasury manager by understanding cash • Understand and evaluate CVP analysis and evaluate the decision making using different cost
accounting techniques 3. (a) Textbook(s):
T1 Financial Management , Feduni, 2005 (b) Reference book(s):
R1
R2
R3
R4
Financial Management: Theory & Practice. Chandra, Prasanna. Tata McGraw-Hill – 2007, 7e
Case Studies in Management: Volume VIII, Fed Uni., August 2007
Cost Management, Ravi M. Kishore, Taxmann-2007, 3e
Cost Management, Jawaharlal, Tata Mc Graw-Hill Publishing Company Limited,
(c) Other readings: www.icai.org.in www.icwai.org www.investopedia.com
www.wikipedia.org
www.sebi.gov.in
www.rbi.org.in
COURSE HANDOUT –FM-II THE ICFAI UNIVERSITY, JAIPUR
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Websites of leading companies, BSE, NSE, Private and PSU banks, NBFCs etc.
Financial daily The Economic Times, Business Standards etc.
( e-copy of finance news papers can be read from the respective websites)
Finance Magazines: Business India, Business World, Business Today etc.
Lecture-wise plan Lecture/ Session
Nos.
Learning Objectives Topics to be covered
Reference (Chapter/Sec./ Page Nos. (of Text/ Ref. Books)
1-2
To understand financial planning and forecasting and to know how to prepare Pro-Forma Income Statement and Balance Sheet and derive External Funds Requirements
Financial planning and Forecasting
T1: Ch.9/Pg.171-178 R1: Ch.5/Pg. 105-112
3 To understand the concept of External Funds Requirements (EFR) and estimate the EFR from the given financial data of the Pro Forma statements
Growth and External Funds Requirement - EFR
T1: Ch.9/Pg.171-178 R1: Ch.5/Pg. 116-122
4-5 To understand the concept of Net Income Approach - Net Operating Income Approach -Traditional Approach and solve related problems.
Capital Structure Theories
T1: Ch.1/Pg. 67-90 R1: Ch.19/Pg.477-482
6-7 To know the formal theory of capital structure by studying Modigliani-Miller Model (MM), Miller Model - Criticisms of MM and Miller Models – to understand Financial Distress & Agency Cost
Capital Structure Theories
T1: Ch.1/Pg. 67-90 R1: Ch.19/Pg. 482-500
8-9 To understand Business & Financial Risk and Determinants of Capital Structure Decision –To analyse the Approach to Estimating the Target Capital Structure
Capital Structure Policy EBIT / EPS Analysis and ROI / ROE Analysis
T1: Ch.4/Pg. 55-66 R1: Ch.20/ 510-544 T1: Ch.4/Pg. 55-66 R1: Ch.20/ 510-544
10 To analyse the given case so as to understand the underlying concepts of capital structure theories.
Case analysis: Dressen (Abridged) (A)
R2: Case 3/Pg.25-42
11-12 To Measure and analyze the implications of Leverage - Operating Leverage, Financial Leverage and Total Leverage.
Leverage
T1: Ch.8/Pg. 161-169 R1: Ch.20/Pg.515-518
COURSE HANDOUT –FM-II THE ICFAI UNIVERSITY, JAIPUR
3 | P a g e
13-14 To understand the concepts of dividend policy by studying Traditional Position - Walter Model - Gordon Model - Miller-Modigliani Position - and Rational Expectations Model.
Dividend Policy
T1: Ch.12/Pg. 217-228 R1: Ch. 22/555-582
15 To analyse the given case so as to understand the underlying concepts of dividend policy
Case Analysis: Hero Honda’s Dividend Policy
R2:Case 1 /Pg.3-16
16-18 To understand the objectives of Working Capital and know the factors affecting the Composition of Working Capital Independence among Components of Working Capital - Operating Cycle Approach to Working Capital.
Estimation of Working Capital Needs
T1: Ch.13/Pg. 230-253 R1: Ch. 26/Pg.655-669
19 To analyse the given case so as to understand the underlying concepts of dividend policy
Case Analysis: Intel: Managing Working Capital
R2: Case 2/ Pg.17-24
20-22 To understand the nature of Inventory and its Role in Working Capital and study the Purpose of Inventories and know types and costs of Inventory
Inventory Management
T1: Ch.15/Pg. 275-297 R1: Ch. 29/Pg.721-736
23-24 To know Inventory Management Techniques with solving problems and understand Pricing of Investments - Inventory Planning and Control.
Inventory Management
T1: Ch.15/Pg. 275-297 R1: Ch. 29/Pg.721-736
25-27 To understand the Purpose of Receivables , Cost of Maintaining Receivables and Credit Policy Variables (Credit Standard, Credit Period, Cash Discount, Collection Program) with problems
Receivables Management
T1: Ch.16/Pg. 298-319 R1:Ch.11/Pg. 697-718
28 Credit Evaluation - and Monitoring Receivables
Receivables Management
T1: Ch.16/Pg. 298-319 R1:Ch.11/Pg. 697-718
COURSE HANDOUT –FM-II THE ICFAI UNIVERSITY, JAIPUR
4 | P a g e
29-30 To understand the behaviours of Current Assets and Pattern of Financing -Accruals and also study the concepts Trade Credit - Provisions - Short-Term Bank Finance - Factoring
.
Financing Current Assets
T1: Ch.14/Pg. 254-273 R1: Ch.26/Pg.655-669
31 To analyse the given case so as to understand the underlying concepts of current assets.
Case Analysis: The Fall of United Western Bank
R2: Case5/Pg.55-70
32-33 To understand the concepts of Treasury Management and Control involving Cash Management - Meaning of Cash - Need for and Objectives of Cash Management - Cash Forecasting and Budgets - Cash Reports - and Efficient Cash Management.
Treasury Management and Control
T1: Ch.17/Pg. 320-357 R1:Ch.627/ 671-695
34 To analyse the given case so as to understand the underlying concepts of cash management.
Case Analysis: Allied Irish Banks: The Currency Derivatives Fiasco
R2: Case4/ Pg.43-54
35-36 To understand the relationship of Costs and Profits with Volumes- and Uses of CVP Analysis in managerial decisions involving solving problems
Cost- Volume- Profit Analysis
R3: Ch.3/Pg. 209-220 R4: Ch.4/Pg.86-106
37-39 To understand the technique of Marginal Costing and know the differences of Marginal Costing and Absorption Costing. To understand Break-even Point Contribution Margin Approach in taking managerial decisions.
Cost- Volume- Profit Analysis
R3: Ch.2/Pg. 24-33 Ch.3/Pg.187-198 R4:Ch3/Pg. 25-33
40-42 To understand the nature of managerial decision making by analysing make or buy- decisions, line replacement and decisions regarding selling or further processing.
Decisions involving Alternate choices
R3: ch.2/Pg. 45 R4: Ch.5/215-343
COURSE HANDOUT –FM-II THE ICFAI UNIVERSITY, JAIPUR
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5. Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus Date/ Time Remarks
Individual Assignment
-- 6
Based on the topic related to pre-mid-term syllabus
Announcement date: 18/01/12 Submission date: 06/02/2012 Monday
Library/web research followed by Viva in Common House.
Test -I 50 min 10
Up to 12 sessions
15/02/12 3.10-4.00pm Wednesday
MCQ, Problems & theories
Mid Term Examination 90 min 20
Session 1 - 21 28/02/12 10-11.30 am Tuesday
Closed book written Examination
Individual Assignment
-- 5
Based on the post mid-term syllabus
Announcement date: 13/03/12 Submission date: 23/03/2012 Friday
Library/web research followed by Viva in Common House
Test-II 30 min 6
25-30 sessions 28/03/12 Wednesday 3.10-4.00 pm
Problems & theories
quiz 20 min 5
32-36 sessions 18/04/12 3.10-4.00 pm Wednesday
Multiple Choice Questions
Academic Interaction continuous 4
Evaluated by the instructor in the middle and at the end of the semester
Regularity in class continuous 4 Evaluated by the instructor *
End Term Examination 40
Lecture nos. 1-42, entire course
14/05/12 Monday 10.00 am -1.00pm
Closed book written Examination
TOTAL 100 * These 4 marks would be proportionally distributed for attendance of the student over and above the mandatory 75% attendance. 6. Chamber Consultation Hours: Every Wednesday between 5.0 pm to 6.00 pm 7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine circumstances. However, there has to be a Prior and proper intimation to the undersigned or the Program Coordinator
COURSE HANDOUT –FM-II THE ICFAI UNIVERSITY, JAIPUR
6 | P a g e
8. General: a. Assignments topic will cover the given syllabus but it should be aligned with the current business scenario b. Quiz will be of 15 MCQs and some questions of MCQ may involve problems solving before answering. c. Pre mid- term Test will be of MCQs, conceptual theories and problems. Post Mid-term test shall be of problem and conceptual theories. Date: _ _ _11-01-2012 _ _ _ _ _ _ Name & Signature of I/C Form: GT/2
THE ICFAI UNIVERSITY JAIPUR Faculty of Management Studies
Course Handout Second Semester: 2012 - 2013
Course Code/No. Course title L P U
SL/HR/502 Human Resource Management 3 0 3
1. Instructor-in-charge : Prof. Sharad Kamra Instructor(s) : Room No. 23 Email id: sharadkamra3101@gmail.com Mobile No. : +91 93140 24652 2. Scope & Objective of the course: The course is aimed at developing an understanding of human resource function to enable them to design and structure human resource processes and practices. At the end of the course, the student will be able to:-
Discuss the scope of human resource management functions.
Develop Human Resources Plan for an organization
Evaluate the effectiveness of recruitment and selection process
Design performance and potential appraisal
Explain Employee Training and Management Development Programmes
Assess Compensation Management
Explain employee relations, collective bargaining and grievance handling
Describe the contemporary trends in human resource management 3. (a) Textbook(s):
T1 Introduction to Human Resource Management, 2nd Edition, Feduni, 2009
(b) Reference book(s):
R1 Personnel/Human Resource Management, 3rd edition, Decenzo, David A./Robbins, Stephen P. Prentice Hall of India, 2002
R2 Personnel Management:Text & Cases, 27th edition, Mamoria, C.B. /Gankar, S.V. Himalaya Publishing house, 2007
R3 Human Resource Management, 10th editon Ivancevich, John M. Tata Mcgraw-Hill – 2007
C1 (Case) Case Studies in Management, volume VII, Feduni, 2007
(c) Other readings: Magazines
1. HR Magazine 2. People Matters 3. The Human Factor
Journals The International Journal of Human Resource Management Asia Pacific Journal of Human Resources
Websites http://peoplematters.in/ http://www.shrm.org/ http://www.hrmthejournal.com
COURSE HANDOUT – HRM ICFAI UNIVERSITY, JAIPUR
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 2
4. Lecture-wise plan
Lecture/ Session
Nos.
Learning Objectives
Topics to be covered
Reference (Chapter/Sec./ Page Nos. (of Text/ Ref. Books)
1-3
To comprehend the role of HR Executives-HRM Functions– Challenges of Human Resource Management–New Challenges for HR Executives. HR Management Competencies and Careers
Introduction to HRM Case: Starbucks HRM Policies & the growth challenge
T1: Ch.1/Pg.3-23 R1: Ch.1/Pg. 1-21 C1: Case 1/Pg.3-14
4-5 To classify the Line Vs Staff Authority – Structure and Organizational Chart of HR Department. Globalization and its impact on HR- IT Systems and HR
HRM at Work Case: Genetech’s work culture & Practices
T1: Ch.2/Pg. 24-36 C1: Case8/ Pg. 123-140
6-8 To be trained at the Concept of Job Analysis and Design, Role analysis –Methods of Job analysis - Job Description - Job Specification – Modern Management Techniques: Job rotation – job enlargement – Job enrichment. Managing the dejobbed world, Competency mapping.
Job analysis and design Case: HRM: Best practices in Infosys Technologies
T1: Ch.3/Pg. 67-90 R1: Ch.5/Pg.97-116 Ch.13/Pg.339-355 C1: Case 2/Pg. 15-40
9-11 To recognize the Need and Importance of HRP- Process of HRP–Levels and Types of HRP – Forecasting Demand for employees- Forecasting supply for employees-Balancing supply and demand considerations- HRP Model, Workforce Composition, HRIS
Human Resource Planning
T1: Ch.4/Pg. 55-66 R1: Ch.4/Pg.77-96
12-14 To appreciate the concept of Recruitment - Factors Affecting Recruitment – Recruitment Policy- Equal Employment, Diversity and Discrimination Issues- Sources of recruitment– Information technology and HR recruiting on the net (e-Recruitment) -Methods and Techniques of recruitment Selection Process- Person Job Fit - Person Organization Fit –Elements of Selection Process - Steps in the Selection Procedure – Various types of Tests – Reliability and Validity of Selection Process
Recruitment & Selection Case: Recruitment & Selection
T1: Ch.6/Pg. 91-104 Ch.7/Pg. 105-115 R1:Ch.6/Pg.117-144 Ch.7/Pg.145-175 C1: Case 3/ Pg. 41-46
15-17 To be acquainted with the Selection Methods and Process (including reference check and medical examination)Placement and induction- Competency testing systems
Test, Interviews, Placement and Induction
T1: Ch.7/Pg. 115-124 Ch.8/Pg. 125-140 R1:Ch.8/Pg.177-209
18-21 To appreciate the concept of performance management and performance appraisal - Objectives of Performance Appraisal - The Appraisal Process - Traditional Methods and Modern Methods of Appraisal, (including MBO, 360 degree, Assessment Centre,
Performance and Potential appraisal
T1: Ch.10/Pg. 162-183 R1: Ch. 14/Pg.357-393
COURSE HANDOUT – HRM ICFAI UNIVERSITY, JAIPUR
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 3
Balance Scorecard, etc) – Appraisers: Manager / supervisor, Self, Subordinate, Peer, Team and Customer-Errors in Performance Appraisal – Potential appraisal
22-25 To be familiar with the Principles of Learning – Systems approach to Training and Development: Need Assessment, Program Design, Delivery and Evaluation On-the Job and Off-the-Job Training Methods, e-learning, Competency Mapping
Employee Training and Management Development Case: Employee training & Development at Motorola
T1: Ch.11/Pg. 184-206 R1: Ch.10/Pg.239-273 C1: Case4/Pg. 47-64
26-27 To value the Concept – Career stages -Career Anchors – Career Development Cycle – Benefits of career planning to individual as well as organization - Internal mobility: promotions, transfers, Separation and Succession planning, downshifting.
Managing Careers Case: Disney: Succession Problems in Magic Kingdom
T1: Ch.9/Pg. 143-161 R1:Ch.11/Pg. 275-307 C1:Case6/Pg.89-108
28-30 To be acquainted with the Objectives - Methods of Job evaluation – Factors determining compensation- Pay Structures: pay grades, broadbanding and ranges. – Current trends in compensation-Executive Compensation.
Compensation Management Case: Employees First, Customer Second: Wegman’s work culture
T1: Ch.12/Pg. 207-224 R1: Ch.16/Pg.423-450 C1: Case7/Pg.109-122
31-33 To identify with the Nature and Purpose Minimum Wage, Fair Wage, Living Wage - Basic Kinds of Wage Plans - Elements of a Good Wage Plan, Rewards and Incentives - Short-term –and Long-term Incentive Plans – Individual, Group and Organizational (Profit Sharing, Employee Stock Ownership Plans ) – Monetary and Non-monetary components of compensation, , Employee Benefits and Services. Payment of Bonus Act,1965, Payment of Gratuity Act1972, ,Minimum Wage Act,1948,Payment of Wages Act1936
Wage and Salary Administration Rewards and Incentives
T1: Ch.12/Pg. 219-240 R2: Ch.16/Pg.432-458 Ch.17/Pg.459-489 Ch.18/Pg.490-502
34-36 To appreciate the Concept and purpose Industrial Relations - Collective Bargaining - Types – Process - Pre-requisites - Issues Involved - Worker Participation in Management, Trade Unions, Trade Union Act1926, Industrial Disputes Act1947, Factories Act 1948, Workmen’s Compensation Act 1923
Employee relations and collective Bargaining
T1: Ch. 16/Pg. 286-303 Ch.17/Pg. 304-328
R1: Ch. 20/Pg.529-552 Ch. 21/Pg.553-575 R2: Ch. 32/Pg.840-850
37-39 To be on familiar terms with the meaning of Grievance - Causes/Sources of Grievances - Grievance Redressal Machinery - Model Grievance Procedure Legislative Aspects of the Grievance Redressal Procedure in India
Grievance Handling Case: Racial Discrimination at Fedex corporation
T1: Ch. 14/Pg. 259-269 R2: Ch.27/Pg.741-760 C1: Case9 /Pg. 141-160
COURSE HANDOUT – HRM ICFAI UNIVERSITY, JAIPUR
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 4
40-41 To comprehend the concepts such as The red hot stove rule, Domestic enquiry, Principle of Natural Justice, Dismissal and Discharge of an employee-Trade Unions
Discipline and Disciplinary Action
T1: Ch.15/Pg. 270-285 R1:Ch.18/Pg.477-500 R2: Ch.28/Pg.761-785
42-44 To be familiar with the meaning and relevance of Quality of Work Life – Concept, Strategies for Improving QWL, Family integration processes, Talent Management - PCMM- Entrepreneurship (Intrapreneurship), E-HRM, GHRM, QHRM, SHRM, Cyber Offences and penalties
Emerging trends in HRM Case: Diversity & Talent Management Practices at IBM
T1: Ch.18/Pg.329-341 Ch.19/Pg.342-350 C1: Case10/ Pg. 161-174
Total Number of Lectures 44
5.Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus
Date/Time Remarks
Individual Assignment
-- 5
Job analysis & job design
Tuesday, 24
th Jan 2012
3:10 PM onwards
Field/ Library/web research followed by Presentation & submission
Case analysis Assignment –I (group)
-- 5
Recruitment & Selection
Tuesday, 7
th Feb 2012
3:10 PM onwards
Case analysis submission followed by Presentation (Group Activity)
Test 30 min 6 Session 1 - 20 Tuesday, 21
st Feb 2012
3:30 – 4:00 PM Closed book written Test
Mid Term Examination
90 min 20 Session 1 - 22 Thursday, 1
st Mar 2012
3:30 – 5:00 PM
Closed book written Examination
HR Quiz -- 5
Open/ current trends
Tuesday, 20
th Mar 2012
3:10 PM onwards A Student led activity
Project (Group + individual)
-- 6 Employee Training and Management Development
Tuesday, 3
rd April 2012
3:10 PM onwards
Outdoor Project followed by Presentation & Report Submission
Case analysis Assignment-II (Group)
-- 5
Employee relations and collective Bargaining
Tuesday, 17
th April 2012
3:10 PM onwards
Case analysis submission followed by Presentation (Group Activity)
Academic Interaction
continuous 4 ----
----
Evaluated by the instructor in the middle and at the end of the semester
Regularity in class continuous 4* ---- ------ Evaluated by the instructor *
End Term Examination
40 Tuesday, 15
th May 2012
10:00 AM to 1:00 PM
TOTAL 100
* These 4 marks would be proportionally distributed for attendance of the student over and above the mandatory 75% attendance.
COURSE HANDOUT – HRM ICFAI UNIVERSITY, JAIPUR
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur Page 5
6. Chamber Consultation Hours: Thursdays (5:00 PM to 6:00 PM)
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine circumstances. However, there has to be a Prior and proper intimation to the undersigned or the Program Coordinator
8. General:
a) Individual Assignment: A home Assignment on a particular syllabi topic is given to each student to understand and evaluate their understanding of the topic.
b) Case Discussion & Analysis : This is a group assignment. The groups can be of 2 to 4 participants. The students will be allotted a case, which first they need to discuss amongst the group members and then submit type written assignment.
c) Written Test: A closed book Written Test as per the coverage of syllabus
d) Quiz : An in Class room Marketing Quiz Competition, Organized and participated by students
e) HR Project: The students will be given a Team project, which will be essentially an outdoor assignment. In this assignment, the students may be assigned the task to go and interview people with the help of questionnaires and later compile the report on the basis of Secondary/Primary data. This will be followed by Class room Presentations. The students presentation will be in form of not more than 8 power point slides. The presentation will be for 10 minutes and it will be followed by a 5 minute Q&A session.
The written Report should be between 15 – 20 pages (including exhibits)
Sources of information:
Secondary data: Participants are expected to gather sufficient information from newspapers, magazines, published company and industry reports and from the internet.
Primary data: Participants may get in touch with other industry professionals, entrepreneurs and others who can provide insights on the intended business.
An interim performance report is due by the 28th session. This interim report may include:
Initial Outline
Questionnaire Design
Interview records
Current information needs
Sd/-
Prof. Sharad Kamra Date: 5th January 2012 Name & Signature of I/C
Form: GT/2
THE ICFAI UNIVERSITY JAIPUR Faculty of Management Studies
Course Handout Second Semester: 2011- 2012
Course Code/No. Course title L P U INM582 LEGAL ENVIRONMENT OF BUSINESS
3 0 3
1. Instructor-in-charge :Dr. Teenna Sawhney Room No. 55 IUJ Email: teenna.sawhney@gmail.com Ph: +919414045704 (Cell) 2. Scope & Objective of the course: To familiarize the students with the legal environment in which the business entities operate and provide basic appreciation of relevant legal provisions and their impact on business decisions and operations. 3. (a) Textbook(s):
T1:
Legal Environment
of Business
Author Publication Year
Icfai University Press 2007
(b) Reference book(s):
T 2:Elements of Mercantile Law 13th ed N.D.Kapoor Sultan Chand and Sons 2008
T 2:Intellectual Property Law, Latest edition P. Narayan Gogia 2010
T 3:Law of Transfer of Property, Latest edition Nandi/Subbaram ALT Publication 2010
T 4: Student’s guide to Company Law 20th ed A.K.Majumdar Taxman Publishers 2007
T 5: Student’s guide to Income Tax 37th ed V.K.Singhania Taxman Publishers 2007-08
T 6: Banking Law and Practice P.N. Vashney Sultan Chand and Sons 2002
(c) Other readings: Icfai Journals on Law Latest Newspapers
4.Lecture-wise plan Lecture/Sess
ion Nos. Learning
Objectives Topics to be covered Reference
(Chapter/Sec./Page Nos. (of Text/Ref. Books)
1-4 To know about the
nature and types of
Law and system of
delivering justice in
India.
Introduction to Legal Environment: Philosophy of Law – Classification of Law – Torts – National Law and International Law – Justice Delivery System in India
TI: Chapter 1
Pgs 1-19
5-7 Understand
the legal
aspects of
Contracts and
acceptance of
Agreements.
Business Contracts: Legal Elements of Contracts – Classification of Contracts/Agreements-Consideration and Limitations-Voidable Contracts
T1: Chapter 2
Pgs 21-49
8-9 Learn about
different types
of Suits and
creation of
Agency.
Remedies for Breach of Contract – Contracts of Agency – Contracts of Guarantee – Contracts of Indemnity – Letter of Credit Contracts
T1: Chapter 2
Pgs 49-70
10-
11
To know more
about
employer-
employee
relationship,
the way
commercial
contracts are
documented
and the law of
affixing
Stamps .
Employment Contracts – Special Rights in Contracts – Documentation of Commercial Contracts
T1: Chapter 2
Pgs 70-86
12-13 Learn how
Partnerships and
Proprietorships work
and what are their
legal formalities.
Non-Corporate Business Entities: Sole Proprietorship – One Person Company (OPC) – Hindu Undivided Family (HUF) Business Units – Partnership Firms – The Partnership Act, 1932 – Limited Liability Partnerships (LLP) – Cooperative Societies – Non-Profit Companies – Non-Governmental Organizations (NGO) – Insolvency Law and Implications
TI: Chapter 3
Pgs88-105
14-16 To know how to
form a company and
raise capital from
public and to learn
more about dealing
in shares.
Law Relating to Corporate Business Entities: Salient Features of a Company Corporate Veil and Limitations – Types of Companies Incorporation of a Company – Doctrine of Ultra Vires – Doctrine of Indoor Management – Raising of Capital from Public – Share Capital – Dividend Payment – Transfer and Transmission
T1:Chapter 4
Pgs107-128
17-19 To learn how to
manage a company,
appoint Directors
and conduct
meetings.
Company Management – Company Meetings – Reconstruction and Amalgamation – Changing Legal Entity on Mergers Acquisitions Winding up Dissolution
T1 : Chapter 4
Pgs 129-148
20-
22
To understand the
sale purchase lease
of movable and
immovable property
and the rights and
obligations attached
with the same.
Property Law for Business: Classification of Property – Contract of Sale - Movable Property – Borrowing against Property as Security – Hire Purchase of Property – Lease of Property –
T1:Chapter 5
Pgs 150-170
23-
24
To make distinction
in sale n exchange
Exchange/Gift/Assignment of Property – Intellectual Property Rights (IPR)
T1: Chapter 5
Pgs 170-184
25-
27
To know
about various
taxes
implemented
by the
government
and learn
about the time
and process of
their payment.
Business and Tax Laws: Classification of Taxes – Income Tax – Wealth Tax – Central Excise – Sales Tax – Customs Duty – Value Added Tax (VAT) – Service Tax – Fringe Benefit Tax
T1: Chapter 6
Pgs186-204
28-30 To learn about
Banking and
different financial
Instruments.
Financial Services – Legal and
Regulatory Environment:
Banking Law and Regulation–
Banking Regulation Act, 1949 –
Reserve Bank of India Act, 1934
– Negotiable Instruments Act,
1881 – Securitization and
Reconstruction of Financial
Assets and Enforcement of
Security Interest (SARFAESI)
Act, 2002 – Insurance Law and
Regulation – Essential Elements
of Insurance Contracts – Legal
Principles of Insurance –
Standard Clauses in Insurance
Policies – Regulation of
Insurance Business – Securities
Law and Regulation – Market
Regulation by Companies Act,
1956–Securities Control and
Regulation Act, 1956 – An
Overview - Regulatory Role -
T1:Chapter7
Pgs208-237
31-34 To learn all about
Insurance, its
benefits, assignment
of policies and
settlement of claims.
Insurance Law and Regulation – Essential Elements of Insurance Contracts – Legal Principles of Insurance – Standard Clauses in Insurance Policies – Regulation of Insurance Business – Securities Law and Regulation – Market Regulation by Companies Act, 1956–Securities Control and Regulation Act, 1956 – An Overview - Regulatory Role of SEBI – Role of Stock Exchanges - Regulation of Stock Exchanges – Trading of Securities – Listing of Securities – Regulation of Depositories
T1: Chapter 7
Pgs 241-277
35-36 To gain
understanding of the
different aspects of
Cyber Law and
Business
Transactions related
to them.
Business Transactions and Cyber law: Legal Framework for IT related Transactions – Click-Wrap Agreements – Authentication of Electronic Records – Attribution of Electronic Records – Legal Status for Electronic Records – Cyber Offences and Penalties
TI: Chapter 8
Pgs 279-288
37-
38
To know about the
manner in which the
Consumer protection
Law is applicable in
India and how it
protects the rights of
the consumer.
Competition and Consumer Protection: Consumer Protection Law in India – Competition Law in India – Restrictive and Unfair Trade Practices – Product Liability – Public Interest Litigation in India – Class Action Suits in the US
T1:Chapter 9
Pgs 290-309
39-
40
To learn the value and
importance of
protecting the
environment and
safeguard against
pollution.
Environment Protection and Business Obligations: Environmental Pollution – Environmental Law
T1: Chapter 10
Pgs 311-321
41-
42
To know how
to impose
litigation and
carry out
Conciliation
Alternative Dispute
Regulation(ADR):
Efficacy of ADR-
Mediation-Arbitration-
Litigation: A
Comparative Note-
Arbitration-
Conciliation-Mediation-
Negotiation-Arbitration
and Conciliation Law in
India
T1: Chapter 11
Pgs323-332
5.Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus/ Lec No.
Date Remarks
Test 1
50 min 10
Lec 1-11 6th Feb.
mon
4.10pm-
5.00pm
Written Test
Closed book
Quiz 1
50 min 4
Lec1-16 20th Feb.
mon
4.10-5.00pm
Short answer
Type Questions
Closed book
Brief
Presentation 5 min each 3
Lec 1-19 27th Feb. mon
3.10-5.00pm
Explain a given
Topic orally
Mid Term
Test 2 90 min 20
Lec 1-24 2nd March
2012 Friday
3.30pm-
5.00pm
Written Test
Closed book
Seminar 7-10 min
each 5
Lec 1-34 9th April man
4.10-5.00pm
Presentation to be
delivered on a topic
given by 4th of April
Test 3 50 min 10
Lec 25-38 23rd April mon
4.10-5.00pm
Written Test
Closed book
*Academic
Interaction continuous 4
----
----
Evaluated by the
instructor in the middle
and at the end of the
semester
*Regularity
in class continuous 4
---- ------
Assigned by the
instructor *
Comprehens
ive
Exam
3 hrs 40
Lec 1-42 9th May 2012
Friday 10.am-
1.00pm
Written Test
Closed book
* * These 4 marks would be proportionally distributed for attendance of the student over and above the mandatory 75% attendance. 6. Chamber Consultation Hour: Students can meet the undersigned in her room between 4 pm-5 pm every Friday. 7. Make-up Policy: Make-up test will be administered to students under genuine circumstances. However, prior and proper intimation to the undersigned is a must. 8. General:
Evaluation will be through variety of tests. Students are advised to check and study the latest Laws, that are part of the syllabus, on relevant websites. Teenna Sawhney Date:15.12.2011 Name & Signature of IC
SCHEDULE OF SESSIONS TOPIC No. of
Sessions Introduction to Legal Environment
4 Business Contracts
7 Non-Corporate Business Entities
2 Law relating to Corporate Business Entities
6 Property Law for Business
5 Business and Tax Laws
3 Financial Services-Legal and Regulatory Environment
7 Business Transactions and Cyber Law
2 Competition and Consumer Protection
2 Environment Protection and Business Obligations
2 Alternative Dispute Resolution Mechanism
2 Total
42
THE ICFAI UNIVERSITY JAIPUR Faculty of Management Studies
Course Handout MBA
Second Semester: 2011-2012
Course Code/No. Course title L P U SL EC 502 Macroeconomics & Business Environment 3 0 3
1. Instructor-in-charge : Shradha Banga Instructor(s) : Room No. 25 Email id: shradha.banga@gmail.com Mobile No. : +919887059390 2. Scope & Objective of the course:
• To understand the three vital macroeconomic goals – viz Price stability, economic growth and employment.
• To learn working of the three markets viz goods, labour and money • To understand how these markets are affected by macroeconomic policies.
3. (a) Textbook(s):
T1: Macroeconomics Icfai University Publication 2004 T1: Text book 1 (b) Reference book(s):
R1: Schaum’s Outlines Macroeconomics Eugene Diulio TMH 2006
R1: Reference Book 1 (c) Other readings: Times of India: Business and Economy. Economic Times. Magazine: Business India (c) Other readings: http://www.rbi.org.in
http://www.yojana.gov.in/
http://epw.in
http://indiabudget.nic.in/
Economic and Business daily: The Economic Times, Business Standard
Business Magazines: Business India
COURSE HANDOUT –Macroeconomics THE ICFAI UNIVERSITY, JAIPUR
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Lecture-wise plan
Lecture/Sessi
on Nos.
Learning
Objectives Topics to be covered
Reference
(Chapter/Sec./Page
Nos.
(of Text/Ref. Books)
1-2 To understand the meaning and
difference between Microeconomics
and Macroeconomics, Goals of
Macroeconomic policy, Objectives
and Instruments of Macroeconomics.
Production possibility curve
Overview of
Macroeconomics
Article reading:
Business India Issue
11/12/2011
and GD on: Should
India Export Iron Ore?
T1:Chapter 1 and 2/
Pg. 2-25
3 To know the concept of national
product, Variants of national product
Measuring National
Income/output
T1:Chapter 3/
Pg. 28-36
4-6 To understand Methods of
measuring national Income and
problems of measuring, Real Vs
Nominal, Price indices and its
applications.
Measuring National
Income/output
T1:Chapter 3/
Pg. 37-44
7-8 To understand Meaning of Aggregate
Demand and Aggregate Supply
curves
AD and AS curves – an
introduction
T1:Chapter 4/
Pg. 59-60
9-10 To know Components of aggregate
Demand, Consumption function,
Marginal propensity to Consume,
Aggregate Demand and
multiplier
T1:Chapter 4/
Pg. 70-76
COURSE HANDOUT –Macroeconomics THE ICFAI UNIVERSITY, JAIPUR
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Determinants of Consumption
11-13 To understand Saving function,
Investment function, Determinants
of Investment, Government
spending, Net exports.
Aggregate Demand and
multiplier
Article reading:
Business India Issue
27/11/2011
and GD on: Is export
story losing sheen?
T1:Chapter 4/
Pg. 77-90
15-16 To recognize Shifts in AD, Concept of
multiplier - simple multiplier,
investment multiplier, multiplier in
the presence of taxes and balanced
budget, foreign trade multiplier
Product market
equilibrium
T1:Chapter 5/
Pg.92-98
18-19 To know the Functions of money,
Demand for money and supply of
money- Determination of interest
rates, Real vs. nominal interest rate,
Hicks –Hansen Model: IS –LM
analysis, Deriving aggregate demand
curve
Money market
equilibrium
T1:Chapter 5/
Pg.99-111
17 To be familiar with AD and AS in
short run and long run
General equilibrium
using AD and AS curves
T1:Chapter 6/
Pg. 114-121
20-22 To understand Components of
aggregate supply: Classical,
Keynesian and Rational Expectation
theory
Aggregate supply T1: Parts of Chapter
8,9,10/
Pg. 147-187
23 To be acquainted with Features of Economic instability T1:Chapter 11/
COURSE HANDOUT –Macroeconomics THE ICFAI UNIVERSITY, JAIPUR
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business cycle, Factor affecting
phases of business cycle.
and fluctuations–
Business cycles
Pg. 189-199
24 To know the Types of
unemployment:
Okun’s Law, Impact of
unemployment
Types of inflation, Economic impacts
of inflation, Price in the AD-AS
framework, The Phillips Curve.
Unemployment and
price instability
Article reading:
Business India Issue
11/12/2011
and GD on: Shaking Re
and stubborn inflation.
Whats the solution?
T1:Chapter 12/
Pg.202-212
25-27 To understand Theories of
International Trade, Issues related to
tariff, Determination of Exchange
Rate, Floating exchange rate, Fixed
exchange rate, Balance of Payments.
Open economic
framework
T1:Chapter 13/
Pg. 215-243
28-29 To recognize Fiscal instruments, Tax
structure, Laffer curve, Types of
deficits, Fiscal policy and
stabilization, Public debt, Crowding -
out effect.
Fiscal policy and
instruments
T1:Chapter 14/
Pg. 245-267
30-32 To know Deposit creation, Balance
sheet of a central bank, Measures of
monetary and liquidity aggregates,
Money multiplier, Instruments of
money supply control,
Determination of money supply
Monetary policy and
the role banking
system
T1:Chapter 15/ Pg. 270-
289
Current affairs. Times
Business:
TOI 16/12/11 -21/12/11
COURSE HANDOUT –Macroeconomics THE ICFAI UNIVERSITY, JAIPUR
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33 To be able to deal with real
economic situation
Case on The Indian
Economy: Dealing with
Inflation
ICMA Case
34 To be able to deal with real
economic situation
Case on The US-China
Exchange Rate Stand-
Off
ICMA Case
35 To know Growth phases of
institutional framework
Business environment
in Indian context
T1:Chapter 12 and
current affairs/ Pg. 202-
213
36-37 To know Evolution of institutional
framework - emphasis on planning,
public and private sector
Business environment
in Indian context
T1:Chapter 13 and
current affairs/ Pg. 215-
244
38-40 To recognize Contemporary issues in
Indian macroeconomic management:
Monetary, fiscal, foreign trade and
technology
Business environment
in Indian context
T1: Part of Chapter
14,15,16 and current
affairs/ Pg. 246-305
COURSE HANDOUT –Macroeconomics THE ICFAI UNIVERSITY, JAIPUR
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5. Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus
Date Remarks
Written Test 50 mins 10 Lectures 1-13
23/1/2011
12am-1 pm
Monday
Closed book written test
Will include 10 Short answers/MCQs and 2 descriptive questions.
Assignment
and Viva
10/2/2011-
20/2/2011 5 Lectures 15-22
20/2/2011
12am-1 pm
Monday
Evaluation criteria:
application of current
affairs and conceptual
understanding of topics
covered in sessions
Mid term
Examination 90 mins 20
Lectures 1-22
01/03/2012
Thursday
10-11.30am
Closed Book Written
Examination
Assignment
and Viva II
25/3/2011-
9/4/2011
7
(4+3) Lectures 23-32
Presentation
on 9/4/2011
12am-1 pm
Monday
Evaluation criteria:
application of current
affairs and conceptual
understanding of topics
covered in sessions
Written Test
II 50 min 10 Lectures 33-40
16/4/2011
12am-1 pm
Monday
Will include short answers
and 2 descriptive questions
Academic
Interaction Continuous 4 -
Evaluated by the instructor
in the middle and at the
end of the semester
Regularity in 4 - - Assigned by the instructor *
COURSE HANDOUT –Macroeconomics THE ICFAI UNIVERSITY, JAIPUR
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class Continuous
Comprehensi
ve
Examination
03 hrs 40 Full Syllabus
Lectures 1-40
10.05.2012,
Thursday
10am -1 pm
Closed Book Written
Examination
* These 4 marks would be proportionally distributed for attendance of the student over and above the mandatory 75% attendance. 6. Chamber Consultation Hours: 12am-1 pm every Monday.
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine circumstances. However, there has to be a Prior and proper intimation to the undersigned . 8. General: a. Assignment topics will cover the given syllabus but it should be aligned with the current business scenario. b. All internal exams will take place in common house session i.e. Monday 12am -1 pm Date: _ _ _ _ _ _ _ _ _ Name & Signature of I/C Form: GT/2
THE ICFAI UNIVERSITY JAIPUR Faculty of Management Studies
Course Handout Second Semester: 2012 - 2013
Course Code/No. Course title L P U SL OP 502 Operations Management 3 0 3
1. Instructor-in-charge : Prof. Mukesh Srivastava Instructor(s) : Room No. 28 Email id: mk_sri@yahoo.com Mobile No. : 9352280969 2. Scope & Objective of the course:
The aim of this course is to develop understanding about the basic concepts of Operations Management for Organizations in Manufacturing and Services sectors.
Learning Outcomes
On successful completion of the Course, the students will be able to do the following:
1. Differentiate how the different operations strategies lead to competitive advantage. 2. Ability to demonstrate differences between manufacturing and service processes 3. Discuss the process of product and service design 4. Ability to describe the concepts of SCM, TQM, JIT tools and techniques and its overall purpose in
the organization. 5. Demonstrate understanding of planning and control process of project management.
3. (a) Textbook(s):
T1 Operations Management 3rd Edition FedUni Publication, 2008 (b) Reference book(s):
R1 Operations and Supply Management Richard B. Chase – 12ed – TMH
R2 Operations Management Strategy and Analysis, 7th e
Krajewski,Lee J. et al. Pearson Education India
R3 Production And Operations Management, 8th e Gaither, Norman / Fraizer, Greg. Thomson – Southwestern – 1999
R4
Operations Management William J Stevenson, TMH
R5 Case Studies in Management – Vol VIII ICFAI University Press
4.Lecture-wise plan
Lecture/ Session
Nos.
Learning Objectives
(the student is expected to be able to do…) Topics to be covered
Reference (Chapter/Sec./ Page Nos.
(of Text/ Ref. Books) 1
The Field of Operations Management, Production Systems, OM in the Organizational Chart, Operations as Service, Historical Development of OM, Current Issues in Operations Management
Introduction to Operations Management
T1: Ch.1/Pg. 3-9
2-3 Operations Strategy, Operations Competitive Dimensions, The Corporate Strategy Design Process, Strategic Fit-Fitting Operational Activities to Strategy, Productivity Measurement. Basic understanding of learning curve
Operations Strategy and Competitiveness (including case discussion)
T1: Ch.2/Pg. 10-20 R5: OM/Case 1/Pg 73-74
4-5 Process Analysis, Process Flowcharting, Types of Processes, , Process Analysis- Examples, Process Throughput Time
Process Analysis (including case discussion)
R1: Ch.6/Pg. 187 – 221 R5: OM/Case 2/Pg 85-106
6-8 Designing for the Customer – Quality Function Deployment, Value Analysis, value Engineering, Designing Products for Manufacture and Assembly and logistics.
Product Design R1: Ch.4/Pg. 107 – 140
9-10 Process Selection – Types of Processes, Process Flow Structure, Product-Process Matrix
Manufacturing Process Selection and Design (including case discussion)
T1: Ch.5/Pg. 76-88 R4: Ch.6/Pg. 226-270
11-13 The Nature of Services, an Operational Classification of Service, Designing Service Organizations, Structuring the Service Encounter, Service-System Design Matrix, Service Blueprinting and Fail-Safe
Service Process Selection and Design (including case discussion)
R1:Ch.8 Pg.229-320 R5: OM/Case 3/Pg 107
14-17 Plant location methods-Factor rating, Transportation Method (only formulation), Centroid method, Locating service facilities Basic Production Layout Formats, Process Layout (CRAFT) Product Layout (Assembly Line Balancing), Group Technology (Cellular) Layout, Fixed-Position Layout, Retail Service Layout, Office Layout
Facility Location T1: Ch.6/Pg. 92-117 R4: Ch.8/Pg. 360
18-20 Economics of Waiting Line Problem, The Queuing System, waiting line methods (MM1 Model in detail)
Waiting Line Management
T1: Ch.8/Pg. 128-134 R1: Ch.8A /Pg. 322 R4: Ch.18/Pg. 812
21-22 Capacity Management in Operations, Capacity Planning Concepts, Capacity Planning, Planning Service Capacity
Strategic Capacity Management (including case discussion)
T1: Ch.9/Pg. 137
23-25 Overview of Sales and Operations Planning Activities, The Aggregate Operations Plan, Aggregate Planning Techniques – only pure strategies ( either level or chase or overtime or subcontract starategies )
Aggregate Sales and Operations Planning (including case discussion)
T1: Ch.9/Pg. 137 R1: Ch.16/Pg. 606
26-28 Definition of Inventory, Purposes of Inventory, Inventory Costs, Independent versus Dependent Demand, Inventory Systems, Fixed -Order Quantity Models, Fixed-Time Period Models, Selective Control, including ABC, VED Classifications, Optional Replenishment System, 2-Bin system
Inventory Control T1: Ch.10/Pg. 159 R1: Ch.17/Pg. 639
29-31 Where MRP Can Be Used, Master Production Schedule, Material Requirements Planning System Structure, MRP Examples and basic introduction to MRP II.
Materials Requirement Planning
T1: Ch.13/Pg. 204 R1: Ch.18/Pg. 687
32-34 Supply Chain Drivers, Supply Chain Strategy, Measuring Supply Chain Performance, Push Strategy/Pull Strategy/Push-Pull Strategy, Bullwhip Effect, Outsourcing, Global Sourcing, Mass Customization.
Supply Chain Strategy (including case discussion)
T1: Ch.16/Pg. 261 R1: Ch.10/Pg. 417
35-37 Evolution of TQM: Quality Specification and Quality Costs, Six-Sigma Quality, The Shingo System: Fail-Safe, ISO 9000, ISO 14000 (understanding of scope of ISO ), Kaizen and Continuous improvement concepts
Total Quality Management (including case discussion)
T1: Ch.17/Pg. 278 R1: Ch.9/Pg. 355
38-39 JIT/Lean Logic, The Toyota Production System, Elimination of waste, Value Stream Mapping, JIT/Lean Implementation Requirements, JIT/Lean in Services
Just-In-Time and Lean Systems
T1: Ch.17/Pg. 278 R1: Ch.9/Pg. 355
40-42 Introduction, Structuring Projects,Work Breakdown Structure, Network-Planning Models, Time Cost Models,
Project Management (including case discussion)
T1: Ch.20/Pg. 331 R1: Ch.3/Pg. 66
Total Number of Sessions 42
5.Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus
Date / Time Remarks
Test I 50 Min 8
Session 1 – 8 24-Jan-2012 03:10 PM
Closed book written Test
Assignment-I - 4
Session 1 – 13 3-Feb-2012
Hand Written Home Assignment
Case Based Presentation 10 Min 4
Session 13 – 17 14-Feb to 17-Feb, 2012 03:10 PM
followed by Presentation (Group Activity)
Mid Term Examination 90 min 20
Session 1 - 20 29-Feb-2012 10 AM to 11:30 AM
Closed book written Examination
Test II 50 Min 8
Session 21 – 28 20-Mar-2012 03:10 PM
Open book written Test
OM Quiz 30 Min. 4
Open 10-Apr-2012 03:10 PM
Closed Book
Assignment-II 100 min 4
TQM & Project Management
27-Apr-2012
Hand Written Home Assignment
Academic Interaction Continuous 4
----
Evaluated by the instructor in the middle and at the end of the semester
Regularity in class Continuous 4 ---- Evaluated by the instructor *
End Term Examination 180 Min 40
11-May-2012 10 AM – 1 PM
Closed book written Examination
TOTAL 100 * These 4 marks would be proportionally distributed for attendance of the student over and above the mandatory 75% attendance. 6. Chamber Consultation Hours: Wednesday & Friday (4:30 PM to 6:00 PM)
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine circumstances. However, there has to be a Prior and proper intimation to the undersigned or the Program Coordinator
Date: _ _ _ _ _ _ _ _ _ Name & Signature of Instructor
THE ICFAI UNIVERSITY JAIPUR Faculty of SOFT SKILLS
Course Handout Second Semester: 2011 - 2013
Course Code/No. Course title L P U
SLMS 502 Soft Skills – I
1.Instructor: Dr.Pragya Mathur Kumar. Email id: prakhar_pragya@yahoo.co.in 2. Scope & Objective of the course:
This course is designed to help the student in enhancing self awareness and developing “people skills”. A professional who has good technical/hard skills, must develop good interpersonal skills to be an effective employee. This course will be an opportunity for the student to learn, develop and demonstrate soft skills through experiential learning.
The student will describe his/her own behavior, evaluate the change and assess personality development. The course will help to appreciate the importance of interpersonal relations, formulate acceptable behavior towards others and also give knowledge and understanding of how to work in teams.
OBJECTIVES: At the end of this Module, the student will be expected, within the context of class room situation, :
• to demonstrate and evaluate the use of self assessment for the purpose of improved behavior.
• to demonstrate improved interpersonal relations by way of good communication, assertive and influencing behavior .
• to demonstrate collaborative efforts with other students. He / She will be expected to demonstrate resolving the issues and problems while working in teams. The student will be in a position to analyze, discuss and explain the issues during the class room activities.
3. Recommended reading:
REFERENCE BOOK AUTHOR/PUBLICATION Organizational Behavior Stephen Robbins
4.Lecture-wise plan
Lecture Nos. Learning Objectives Topics to be covered Reference
1-3 Able to demonstrate Values: Will be made available
accepted values in class room
• Influence of moral,
ethical, social , and
relational values on
individual behavior
during the sessions.
4-6
Able to perceive others without biases & do healthy interaction with other students.
Perception: • Influence of perception
on other people. How perceptions of others on the individual create first impression? • How
perception affects social interaction?
Will be made
available during
the sessions
7-9 Able to understand his/her attitude and demonstrate good interaction with other students.
Attitude & Personality: • What is your attitude?
How does this affect social interaction? How an attitude influences the personality? • What are your
personality traits?
How do they help
in social
interactions?
10-12 Able to recognize himself/herself through other students.
Self Esteem • How do you see
yourself? How do you relate to others (self image)? • Your social status.
How others see
you?
13-15 He/she demonstrates motivating behaviors
Motivation: • What motivates you? • Gaining insight into
own motive patterns.
• Relationship between motivation and behavior.
16 The student is able to know his/her creative blocks.
Creativity: • Are you creative? • What are
your blocks
of creativity?
17-21
Student is able to demonstrate listening skills, sensitivity to body language of others and maintain interpersonal communication.
Communication: • Ability to listen and
understand another person
• Sensitivity to other than verbal modes of communication
• Body Language- personal communication style • Interpersonal
communication
22-24 Student is able to assertive or aggressive or submissive behavior
Assertive Skills: • Are you assertive or
aggressive or submissive?
• What is Art of saying ‘No’? • How does
assertiveness
influence on
interpersonal
relationship?
25-27 Student is able to appreciate both positive & negative feedback
Receiving & Giving Feedback: • Giving negative
feedback • Giving constructive /
positive feedback • Handling negative
feedback • Receiving positive
feedback • Receiving negative
feedback • Defensive/controlli
ng behavior while receiving negative feedback
28-30 Student is able to express his/her emotions and demonstrate empathy & social skills
Emotional Intelligence: • What are your
emotions? • Feelings: Knowing,
acknowledging, identifying, accepting, reflecting on, forecasting.
• Emotional literacy: ability to express feelings
• Empathy • Social Skills
31-34 Student is able identify conflicting issues and is able to demonstrate effective decision making
Conflict Management & Decision Making: • How do you deal with
Conflicts? • What is conflict
resolution? • Making Decisions
- Developing Alternatives
- Assessing alternatives • Choosing the best
alternative for decision making
35-39 Student is able to recognize stressors and demonstrate coping with stress.
Stress Management: • What is your source of
stress? • Coping with stress • Do you get work
related Stress? • Managing Stress
- Relaxing Training
- Breathing - Meditation - Bio feedback - Time Management
40-45 Student is able to work in a team and demonstrate leader qualities.
Team Building Skills: • How teams are
developed? • How to lead a team? • Developing an
individual potential. • Role & contribution of
a team • Team leaders
- Roles? - Qualities? - Leader &
subordinate relationship?
- Delegating for results?
5.Evaluation Scheme:
Component Duration (hr/min)
Weightage (%)
Course coverage/ Syllabus
Date Remarks
Continuous evaluation-
Rubrics method is used to
evaluate the students
50 min 40
contents during every
session
Evaluation will be done
during sessions.
During Soft Skills overt behaviors of the students are evaluated.
These behaviors are demonstrated through games/exercises/role plays/psychological
instruments Mid-Semester Examination
90 min 20
1-20 27.02.2012
Monday
10.00am-11.30
am
Closed Book Written Examination
Every session is interactive continuous
As per the Rubrics method
---- During Every Session
Evaluated by the instructor during every
session Every student is evaluated during each session.
continuous As per the Rubrics method
-- -- ------ Evaluated by the instructor
Regularity to the classes will automatically carry marks. Comprehensive
Examination 3hrs 40 1-45 16.05.2011 Wednesday
10am – 1.00pm
Closed Book Written Examination
6. Chamber Consultation Hour: Student has the opportunity to take the feedback his/her overt behaviors during the class room situation. 7. Make-up Policy: Every student is evaluated during every session; he/she can be given an opportunity to get evaluated subsequent sessions. 8. General: The experiential learning process will be explained to the students so that they can benefit from all the activities/games/role play in the class. Self assessment will be an important component during the sessions .
Dr.Pragya Mathur Kumar
Date: __18.01.2012 _ _ _ _ _ _ Name & Signature of I/C
Form: GT/2