Mastering Google Analytic: Crafted talk at CIM East of England Summer Marketing Conference 2012

Post on 19-May-2015

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Ian Miller, Search Director at Ipswich based fully integrated digital agency Crafted, runs through his seven ways to get more from Google Analytics. An evangelist for big data and a Google Analytics Qualified Individual, Ian explores some features of Google Analytics that marketers might not be aware of, to enable them to better understand their customers.

Transcript of Mastering Google Analytic: Crafted talk at CIM East of England Summer Marketing Conference 2012