SALVATORE IACONESIORIANA PERSICOsalvatore.iaconesi@artisopensource.netoriana.persico@gmail.com

http://www.artisopensource.nethttp://www.fakepress.it

GRANDIEVENTIprocesso – città - progettomultimedia – interazione – tecnologie ubiquemobile devices – information visualizationnatural interaction – social networks

Lezione 2

Prima di cominciare:

1) raccogliamo le email2) chi vuole si prenda le slide della lezione 1

Case Studies

Chevy at SXSW 2011http://www.youtube.com/watch?v=h-lZXFk311c

Chevy at SXSW 2011

Complete integration between off-line e on-lineLocation-based & Augmented RealityComplete integration with social networksNarratives among different media & channels

Partner with GowallaAs soon as visitors arrive at airport they receive location based messagesQRCodes everywhere, attached to micro-sites and social networksChevy iReveal app: AR to see 3D models

Joyce 40th anniversaryVideo

(reactivision/reactable)

Artvertiservideo

Augmented Shadowvideo

Zugara Augmented Shoppingvideo

Daito Manabe - Facesvideo

Rorschach cardsvideo

Coca Cola Villagehttp://www.youtube.com/watch?v=xUv0GU5rfHg

FBFaces

ecotonohahttp://www.nec.co.jp/ecotonoha/index_en.html

QRCode Building

Sony Vaio Scavenger Hunthttp://www.youtube.com/watch?v=MRH4ObEtd5A

Netherland Film Festivalhttp://www.youtube.com/watch?v=JmeCqhR-WY0

Dallas Tourismvideo

Ralph Lauren 4D experiencehttp://vimeo.com/16723278

Toyota Aurishttp://www.youtube.com/watch?feature=player_embedded&v=UJ7E7uEZN00#!

SALVATORE IACONESIORIANA PERSICOsalvatore.iaconesi@artisopensource.netoriana.persico@gmail.com

http://www.artisopensource.nethttp://www.fakepress.it

GRANDIEVENTIprocesso – città - progettomultimedia – interazione – tecnologie ubiquemobile devices – information visualizationnatural interaction – social networks

Lezione 2

Prima di cominciare:

1) raccogliamo le email2) chi vuole si prenda le slide della lezione 1

Case Studies

Chevy at SXSW 2011http://www.youtube.com/watch?v=h-lZXFk311c

Chevy at SXSW 2011

Complete integration between off-line e on-lineLocation-based & Augmented RealityComplete integration with social networksNarratives among different media & channels

Partner with GowallaAs soon as visitors arrive at airport they receive location based messagesQRCodes everywhere, attached to micro-sites and social networksChevy iReveal app: AR to see 3D models

Joyce 40th anniversaryVideo

(reactivision/reactable)

Artvertiservideo

Augmented Shadowvideo

Zugara Augmented Shoppingvideo

Daito Manabe - Facesvideo

Rorschach cardsvideo

Coca Cola Villagehttp://www.youtube.com/watch?v=xUv0GU5rfHg

FBFaces

ecotonohahttp://www.nec.co.jp/ecotonoha/index_en.html

QRCode Building

Sony Vaio Scavenger Hunthttp://www.youtube.com/watch?v=MRH4ObEtd5A

Netherland Film Festivalhttp://www.youtube.com/watch?v=JmeCqhR-WY0

Dallas Tourismvideo

Ralph Lauren 4D experiencehttp://vimeo.com/16723278

Toyota Aurishttp://www.youtube.com/watch?feature=player_embedded&v=UJ7E7uEZN00#!