Managing Your Digital IdentityRebecca K. Miller

Virginia Tech Libraries

NEFLIN Webinar

September 30, 2014

Thanks!

@rebeccakmiller

www.rebeccakatemiller.com

linkedin.com/in/rebeccakmiller

rebeccakate.miller@gmail.com

And so on….

Assistant Director, Learning ServicesVirginia Tech Libraries

My identity crisis

So I searched….

…and I found:

Digital identity

Why?

Getting hired, noticed, promoted, or tenured

Networking and collaboration

Share your work

Eliminate misidentification

Engage in meaningful professional discussion

Embrace our professional imperative

Professional imperative

Managing your digital identity

Inventory your identity

Consider your goals

Select and use available tools

Optimize your presence

Understand privacy and security issues

Monitor your presence

Managing your digital identity

Inventory your identity

Consider your goals

Select and use available tools

Optimize your presence

Understand privacy and security issues

Maintain your presence

Inventory your identity

Inventory your identity

Find yourself

Consider alternate people searches, such as Pipl, Spokeo, or DuckDuckGo

Managing your digital identity

Locate your identity

Consider your goals

Select and use available tools

Optimize your presence

Understand privacy and security issues

Monitor your presence

Consider your goals

Personal branding

Scholarly identification

Goal: Personal branding

Consciously cultivating an authentic image of your values, skills, abilities, and aspirations.

“A personal brand is a by-product, not an end itself” (Bohyun Kim)

“Personal brand is what people say about you when you leave the room” (Jeff Bezos, Amazon.com)

Goal: Scholarly identification

As researchers and scholars, [we] face the ongoing challenge of distinguishing [our] research activities from those of others with similar names. [We] need to be able to easily and uniquely attach [our] identity to research objects such as datasets, equipment, articles, media stories, citations, experiments, patents, and notebooks.

ORCID (http://orcid.org/content/initiative)

Consider your goals

“The line between personal and professional no longer exists”

Managing your digital identity

Locate your identity

Consider your goals

Select and use available tools

Optimize your presence

Understand privacy and security issues

Monitor your presence

Select and use available tools

A digital identity toolkit includes:

Your vision/mission/values statement(s)

Consistent image(s)

Consistent name

Cohesive representation of personality

Technology tools - strategized

Technology tools

Websites/Portfolios Google Sites, Wix, Weebly, About.me, Re.vu

Blogs Blogger, WordPress

Social media Facebook, Twitter, Tumblr, LinkedIn, Pinterest, YouTube

Tools: Websites/Portfolios

Tools: Websites/portfolios

Tools: Websites/Portfolios

Tools: Blogs

Tools: Social Media

Technology and consistency

Another example

And, one more

Scholarly identification

Measuring scholarly impact

NO ONE CAN READ EVERYTHING.  We rely on filters to make sense of the scholarly literature, but the narrow, traditional filters are being swamped. However, the growth of new, online scholarly tools allows us to make new filters; these altmetrics reflect the broad, rapid impact of scholarship in this burgeoning ecosystem. We call for more tools and research based on altmetrics.

--Jason Priem, Dario Taraborelli, Paul Groth, Cameron Neylon (altmetrics.org/manifesto)

Altmetrics

Tools: Scholarly identification

www.altmetric.com

• Altmetric.com

• ImpactStory.org

• Figshare.com

Tools: Scholarly identification

Profiles: Google Scholar Citations Mendeley Academia.edu Nature Network Scholar Universe (ProQuest) ResearcherID (ThomsonReuters) ORC …and others

Managing your digital identity

Locate your identity

Consider your goals

Select and use available tools

Optimize your presence

Understand privacy and security issues

Monitor your presence

Optimize your presence: Domains

Optimize your presence: Profiles & Engagement

Optimize your presence: Updates

Managing your digital identity

Locate your identity

Consider your goals

Select and use available tools

Optimize your presence

Understand privacy and security issues

Monitor your presence

Understand privacy and security issues

Managing your digital identity

Locate your identity

Consider your goals

Select and use available tools

Optimize your presence

Understand privacy and security issues

Monitor your presence

Monitor your presence

Alerts

Statistics

Alerts

Statistics

Back to the professional imperative…

Questions?

Recommended Reading

danah boyd on controlling your public appearance: http://www.zephoria.org/thoughts/archives/2007/09/07/controlling_you.html

How to overcome what scares us about our online identities: http://chronicle.com/article/How-to-Overcome-What-Scares-Us/145967 /

Confronting the myth of the digital native: http://chronicle.com/article/Confronting-the-Myth-of-the/145949 /

6 steps to managing your online reputation: http://www.forbes.com/sites/susanadams/2013/03/14/6-steps-to-managing-your-online-reputation/

Ten simple steps to create and manage your online identity: http://crln.acrl.org/content/72/1/31. full

Personal branding for librarians: http://www.americanlibrariesmagazine.org/article/personal-branding- librarians

Rise of altmetrics: http://chronicle.com/article/Rise-of-Altmetrics-Revives/139557 /

Thanks, again!

@rebeccakmiller

www.rebeccakatemiller.com

linkedin.com/in/rebeccakmiller

rebeccakate.miller@gmail.com

And so on….

Image Credits

Go Google Yourself t-shirt: http://mediaplusme.wordpress.com/2010/06/23/google-yourself-you-might-not-like-what-you-find/

Digital Identity: https://www.flickr.com/photos/93243105@N03/8477734222/

Professional Imperative: https://www.flickr.com/photos/72211182@N00/9731334346/

Inventory Your Identity: https://www.flickr.com/photos/20587522@N00/2979635819/

Questions: https://www.flickr.com/photos/42788859@N00/318947873/