Post on 30-May-2015
description
Local Wifi Promos
• About Local Wifi Promos
• Why is free Wi-Fi important?
• What is Local Wifi Promos™ marketing?
• How does it work ?
• What are the benefits for your business?
• Special Offer
Agenda
About Local Wifi Promos
Local Wifi Promos is a full-service local marketing agency specializing in innovative and engaging communication programs, promotions and campaigns.
Social HotSpot Solutions
Mobile Website
Mobile Apps
Mobile SEO
Reputation Marketing
Other marketing Services
DOES THIS LOOK FAMILIAR?
WIFI STATS• Over 35% of mobile users take advantage
of a public hotspot at least weekly, with 12 percent doing so more than once per week. (Cisco, May 2012)
• 75% of smartphone owners use WiFi on their devices (Analysis Mason, 2013)
• It’s here: All 840 Macy’s and Bloomingdale stores provide WiFi access for mobile (Internet Retailer, 2012)
79% of mobile consumers are influenced by the availability
of in-store Wi-Fi when deciding where to shop .
64% of respondents make a restaurant choice based on availability of Wi-Fi services.
63% of US adults use the Internet wirelessly on a
smartphone, tablet, laptopor ereader.
INFLUENCES DECISIONS CONSUMERS WANT IT EVERYONE USES Wi-Fi
79% 64% 63%
Why is free Wi-Fi important?
WHAT WOULD YOU DO FOR FREE WI-FI?
WI-FI MAKES A DIFFERENCE
At least 44% of all age groups say that the availability of in-store Wi-Fi influences where they shop.
LEVERAGE WI-FI FOR MARKETING
74% of respondents would be happy for a retailer to send a text or email with promotions while they’re using in-store Wi-Fi (OnDeviceResearch
survey, 2012)
WHAT IS LOCAL WIFI PROMOS MARKETING?
WHAT IS LOCAL WIFI PROMOS?
Local Wifi Promos is a cloud-serviced, direct response, location-based, WiFi marketing technology that is designed to geofence shoppers and deliver highly targeted and relevant advertising media; based upon the consumers location, behaviours, and interests. Utilizing proprietary technology hardware devices.
Detailed Advertisements
Advertisement Injections
Advertisement Overlaying
THE U.S. UNTAPPED MARKETPLACE
990,000 RESTAURANTS 391,377 SALONS 165,000+ CLUBS 500,000+ WAITING ROOMS 475,000 PUBS
7,800 CHAMBERS 6000+ INFORMATION CENTERS 450,000+ CHURCHES 6,600,000+ VENDING & ATM MACHINES
10,585,177+ POSSIBLE LOCAL WIFI LOCATIONS AVAILABLE
PLUS ANOTHER 26 MILLION OTHER BUSINESS LOCATIONS
HIGH PERFORMANCE PROXIMITY MARKETING DEVICES
Local Wifi Promos devices are state-of-the-art, featuring several layers of new technologies especially developed to provide the highest levels of performance and interaction; yet 100% plug & Play.
Local Wifi Promos Marketing is the easiest and safest way to share your Wi-Fi network with on-
site customers.
What is Local Wifi Promos™ Marketing?
CONNECT WITH ASOCIAL NETWORK OR EMAIL ADDRESS
MobiPromo proactively injects advertisements into the shoppers free WiFi session when a shopper views a webpage matching the type of products or services to that of an advertiser on the system.
Advertisements can also be delivered as Ad-Overlays, overlaying existing ads on the web pages shoppers visit. Devices analyse web pages and overlay advertisements with the same size advertisements from local, regional, and national merchants on your network.
Upsell advertising opportunities include Video infomercials/commercials displayed at configurable intervals. Default Ad injections, Banner advertising, Email marketing, and text messaging.
Advertisements are displayed through mobile and web interfaces. Shoppers can view and select offers, deals, and discounts that are of interest using their mobile phone/device and on their personal computer.
MobiPromo extends the marketing area to the shopper’s home or office once they signup. Shoppers can view and save offers, deals, and discounts from the convenience of home or office, then redeem them using their mobile phone. Deals are stored in a special Mobi-Wallet system that also displays their aggregated savings.
MobiPromo proactively injects advertisements into the shoppers free WiFi session when a shopper views a webpage matching the type of products or services to that of an advertiser on the system.
Advertisements can also be delivered as Ad-Overlays, overlaying existing ads on the web pages shoppers visit. Devices analyse web pages and overlay advertisements with the same size advertisements from local, regional, and national merchants on your network.
Upsell advertising opportunities include Video infomercials/commercials displayed at configurable intervals. Default Ad injections, Banner advertising, Email marketing, and text messaging.
Advertisements are displayed through mobile and web interfaces. Shoppers can view and select offers, deals, and discounts that are of interest using their mobile phone/device and on their personal computer.
MobiPromo extends the marketing area to the shopper’s home or office once they signup. Shoppers can view and save offers, deals, and discounts from the convenience of home or office, then redeem them using their mobile phone. Deals are stored in a special Mobi-Wallet system that also displays their aggregated savings.
HOW DOES LOCAL WIFI PROMOS DELIVER ADVERTISEMENTS?
Detailed Advertisements
Advertisement Injections
Advertisement Overlaying
Default Injections Video Commercials & Infomercials
Banner Advertising
Local Wifi Promos “Shopper View” is a brand new addition to our technology that monitors WiFi users in store and in surrounding areas. Providing merchants with information about shoppers and the ability to engage with them via Text message and email. Driving consumers to sales items and specials without requiring the consumer to download or run any App on their phone.
Local Wifi Promos “Shopper View” is a brand new addition to our technology that monitors WiFi users in store and in surrounding areas. Providing merchants with information about shoppers and the ability to engage with them via Text message and email. Driving consumers to sales items and specials without requiring the consumer to download or run any App on their phone.
LOCAL WIFI PROMOS SHOPPER VIEW
Local Wifi Promos promotes social media sharing by including numerous popular social media links, plus share with a friend by email, and text messaging in every system advertisement. Also included is an RSS coupon feed that notifies subscribers of new offers & deals automatically within their browser window.
Local Wifi Promos promotes social media sharing by including numerous popular social media links, plus share with a friend by email, and text messaging in every system advertisement. Also included is an RSS coupon feed that notifies subscribers of new offers & deals automatically within their browser window.
LOCAL WIFI PROMOS SOCIAL MEDIA SHARING
Local Wifi Promos targets mobile with features never seen before!
Targeted to shoppers specific location
Shoppers interests and behaviors at the location
Ad Overlays targeting webpages shoppers visit
Device manufacturer/brand
Device Operating system
Device Browser type
Coupons, discounts, and offers
System default Ad Injections
Video Infomercials/Commercials – by location, start/end time, day of week, time of day, priority, device, and by competitor
Banner Advertising – with configurable Zones for image, text, and scripted ads. Targeted by location, duration, CPM, and CPC
Global & Individual Hotspot branding
Local Wifi Promos targets mobile with features never seen before!
Targeted to shoppers specific location
Shoppers interests and behaviors at the location
Ad Overlays targeting webpages shoppers visit
Device manufacturer/brand
Device Operating system
Device Browser type
Coupons, discounts, and offers
System default Ad Injections
Video Infomercials/Commercials – by location, start/end time, day of week, time of day, priority, device, and by competitor
Banner Advertising – with configurable Zones for image, text, and scripted ads. Targeted by location, duration, CPM, and CPC
Global & Individual Hotspot branding
WHAT TYPE OF TARGETING DOES LOCAL WIFI PROMOS OFFER?
Local Wifi Promos Audience View
CONSUMER BEHAVIOUR TARGETING
Effective targeting is one of the most important aspects in mobile advertising. Behavioural targeting allows advertisers to only display their ads on pages that match a Shopper’s interest. For example, advertisers can choose to have their ads served only on pages that match chosen categories such as “Real Estate::Buying/Selling Homes” or “Fashion::Accessories“, depending on the subject matter and campaign category.
BEHAVIOURAL ENGINE DESCRIPTION
The behavioural engine infographic describes how advertisements are evaluated and served to shoppers…
How It WorksWhenever a User requests a page, the URL of the page is passed to the behavioural engine. When the Local Wifi Promos technology evaluates the content of the URL, it returns with several categorizations, along with a number that indicates the relevancy score of each attributed category.For example, a page containing a news article that discusses a national election might have the following categorizations and keyword weights attributed to it:Law, Gov’t, & Politics::Politics = 96 (High)Business::Government = 85 (high)With the use of a trainable behavioural engine, we can now know the topics/categories that any URL falls in and advertisements matching the category and keywords will displayed to the shopper.
Get to know the shoppers in your Network areas with Big Data!Local Wifi Promos provides opt-in and verified information unavailable elsewhere.
Opt-in and verified mobile phone number First name & last name Address, City, State & Zip Opt-in email address Up to 580 consumer interest segments First use date Shopping location Number of subsequent system uses List of redeemed categories List of items shoppers search for most by category and keyword Has this shopper price shopped you with a competitor – when and with whom Social Media, Email & Text sharing propensities Mobile device brand and model
Unlike traditional marketing, Local Wifi Promos can track and measure the impact of a singleactivity and by the consistency of activities provide groundbreaking, comprehensive information that is fully compliant with Can Spam Act and Do Not Call legislations.
Network owners have the ability to aggregate a valuable Hotline list for their business from the consumers in your network areas. And generate a backend revenue stream brokering the data or use it yourself for sponsoredand merchant promotions.
No other WiFi marketing system can offer the analytics Local Wifi Promos offers advertisers!
MARKETING DATA AND LOCAL SHOPPERS
MERCHANTS CREATE AND MANAGE THEIR OWN ADVERTISING
GROW YOUR CUSTOMER DATABASE
New and returning visitors will be automatically added to your email marketing database directly from Facebook.
Email and re-market to your visitors and maximize your email marketing and retargeted advertising opportunities.
What are the benefits for my business?
Security and Privacy
We’re the only Social Hotspot system in the world that offers 256 bit SSL encryption meaning your Free Wi-Fi network is secured from leaches, hackers and potential security breaches.
What are the benefits for my business?
RETARGET ADVERTISING OPPORTUNITIES
Email and re-market to your visitors and maximize your email marketing and retargeted advertising opportunities. Get real ROI on your free Wi-Fithat you offer to your Customers.
What are the benefits for my business?
SPECIAL OFFER
For a LIMITED-TIME, we can start your Local Wifi Promos Service for just $300(normally: $600)
On-going Maintenance for just $300/month(normally: $600/month)
Limited To First 10 Businesses Who Sign Up!!
Need more information?
For further information and/or to scheduled a detailed system overview contact
us.
217-898-2427
Or email us: doug@cuontopconsulting.com
www.localwifipromos.com
…add a zero to your bottom line® with Local Wifi Promos
Need more information?
For further information and/or to scheduled a detailed system overview contact
us.
217-898-2427
Or email us: doug@cuontopconsulting.com
www.localwifipromos.com
…add a zero to your bottom line® with Local Wifi Promos