Liverpool Sound City HootUp "How to Make Money in 'Social' With Bands"

Post on 30-Apr-2015

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Using social media dashboard HootSuite, bands, brands and sponsors in the music industry can easily engage, monitor, and measure their reach using social media channels, Facebook, Twitter, YouTube, Instagram, and other applications. Using HootSuite's geo-code and Klout features, allows campaign and community manager to quickly identify key local influencers in order to amplify content and campaign messages.

Transcript of Liverpool Sound City HootUp "How to Make Money in 'Social' With Bands"

“how to make money in ‘social with bands”

liverpool sound city, may 3, 2013@hootsuite_uk #LSCHootup

Thursday, 9 May 13

what every band should be doing

Thursday, 9 May 13

what every band should be doing

have a clear strategy & infrastructure

listening,listening, listening

engaging with fans, venues, and sponsors

identifying key influencers locally

publishing (scheduling) relevant content

measuring your impact & reach

Thursday, 9 May 13

strategy

Thursday, 9 May 13

strategy

Thursday, 9 May 13

strategy

Thursday, 9 May 13

strategy

Thursday, 9 May 13

strategy

Thursday, 9 May 13

infrastructure

Thursday, 9 May 13

infrastructure

Thursday, 9 May 13

infrastructure

Thursday, 9 May 13

listening

Thursday, 9 May 13

engagement

Thursday, 9 May 13

engagement

Thursday, 9 May 13

engagement

Thursday, 9 May 13

engagement

Thursday, 9 May 13

engagement

Thursday, 9 May 13

key influencers...

Thursday, 9 May 13

key influencers...

Thursday, 9 May 13

key influencers...

Thursday, 9 May 13

key influencers...

Thursday, 9 May 13

key influencers...

Thursday, 9 May 13

key influencers...

Thursday, 9 May 13

key influencers...

Thursday, 9 May 13

publishing & scheduling

Thursday, 9 May 13

publishing & scheduling

Thursday, 9 May 13

publishing & scheduling

Thursday, 9 May 13

impact & reach

Thursday, 9 May 13

impact & reach

Thursday, 9 May 13

impact & reach

Thursday, 9 May 13

impact & reach

Thursday, 9 May 13

impact & reach

Thursday, 9 May 13

impact & reach

Thursday, 9 May 13

any questions?

Thursday, 9 May 13