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Brett DavidsonFounder

It All Starts With Clarity

Live Training

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why you set up in the first place

You can sometimes forget

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Running the business feels likeriding a bucking bronco

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Working on your vision is step 1 in regaining control

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When you don’t have a clear vision, everything looks interesting

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When you get clear on what you want, it’s easier to say no to‘SHINY THINGS’

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seems like such a simple question

WHAT DO YOU WANT?”

“

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Every year you can go a bit deeper

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The best answers you can come up with right now

ARE GOOD ENOUGH

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We can only see to the horizon

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The Clarity Questions

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Clarity Questions

Download the list of Clarity questions• Write you answers long hand with pen and paper

Resources:

Download the Clarity Questions workbook• A PDF document that you can type straight into

OR

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George Kinder’s Famous Three Questions

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Imagine that you are financially secure and you have enough money to satisfy all of your needs for now and in the future.

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a. How would you live your life? b. Would you change anything? Let yourself go and don’t

hold back. c. Would you change your life and if so, how would you

do it?

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Now, imagine you visit your doctor who tells you that you have only 5-10 years left to live. 2

a. What will you do in the time you have remaining to live? Your finances remain as they currently stand.

b. Would you change your life and how would you do it?

The good news is that you won’t ever feel sick. The bad news is that you will have no notice of the moment of your death

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This time your doctor shocks you with the news that you have only one day left to live. 3

a. What did I not get to do?b. What did I miss?c. Who did I not get to be?

Notice what feelings arise as you confront your very real mortality. Reflecting on your life, both all your accomplishments to date and all the things that you will leave unfinished or undone, ask yourself:

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How didyou go?

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Questions For You & Your Business

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Why am I

doing this?

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Why am I

sacrificing myself for this project?

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(A purpose bigger than money)

What’s the higher PURPOSE for you and your business?

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GEORGE FOREMAN had a higher purpose

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What’s worth doing

even if I fail?

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THE MAN In The Arena“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.”

Theodore Roosevelt

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What’s worth doing

even if I fail?

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Who do I love to serve?Why?

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with these people?

How can I do more work

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Some Other Questions To Consider

• What do I think needs to happen to move things forward in my business?

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Some Other Questions To Consider

• What do I think needs to happen to move things forward in my business?

• What's preventing that happening?

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Some Other Questions To Consider

• What do I think needs to happen to move things forward in my business?

• What's preventing that happening?

• What would I need to do to overcome that?

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Some Other Questions To Consider• What's the one thing that if I could fix it, would

revolutionise my business?

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Some Other Questions To Consider• What's the one thing that if I could fix it, would

revolutionise my business?

• If I had a million sitting in the bank, what direction would I take the business? ✓ Who would I work with? ✓ Why?

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Some Other Questions To Consider• What's the one thing that if I could fix it, would

revolutionise my business?

• If I had a million sitting in the bank, what direction would I take the business? ✓ Who would I work with? ✓ Why?

• What new skills, do I or my team members need to learn and develop?

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Next Steps

Set your answers aside and then re-visit them for a sense check in a couple of weeks time

Don’t judge your answers

Finish the questions

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You can take these answers

into your Business Plan

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“Business planning doesn’t

work. I’ve tried it”

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If your Business Plan isn’t working, it’s probably because the goals and objectives are meaningless.

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I’ve got a client who isn’t

motivated by money (at all)

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The Big Hairy Audacious Goal (BHAG) was donate £500,000 to charity over 10 years

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I said, “Why don’t we make it £1

million?”

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Effective BHAG

= 50% exciting + 50% terrifying

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Effective BHAG

= 50% exciting + 50% terrifying

(It should be 20% believable, which is almost, but not quite, unbelievable)

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What’s your goal

bigger than money?

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