Last Revised November 2003

Recruitment

Contents• Importance of Recruitment• The Classification Principle• Classification Limits• Classification List• Public Image• Approaching Prospective Members• Informing Prospective Members• Resources

The Importance of Recruitment

Every Rotary club needs new, qualified members. They bring fresh ideas, new interests, increased energy and provide for future leadership. Each qualified new member increases Rotary’s capacity for service and ensures the future of our association.

The Classification Principle

The purpose of the classification principle is to insure that each club’s membership is representative of the business and professional life of it’s community.

Classification Limits

Each club under 50 member can have up to five members from each classification.

Clubs over 50 members can elect active members in each classification as long as the classification does not contain more than 10% of the club’s active members.

Classification List

Each club’s classifications committee should conduct a classification survey every year by 31 August.

The result of this survey is a comprehensive list of filled and unfilled classifications that exist in the area from which the club can draw it’s members.

Classification List

The list of filled and unfilled classifications is distributed to all members. Club members can use this list as a tool to identify potential members.

Public Image

Maintaining a strong positive public image in your community increases your ability to attract potential members.

Tips and tools for your public relations efforts can be found on RI’s Web site

Approaching Potential Members

Ways to contact potential members include:

• Informational mailings

• Phone call or letter from membership committee member

• Phone call from designated club member

Informing Prospective Members

Provide potential members with a clear understanding of your club and Rotary International by holding an informational meeting.

Informing Prospective Members

Suggested topics for an informational meeting include: • History of RI

• History of your club

• Attendance

• Cost of membership

• Involvement in local and international projects

Resources

• Membership Development Resource Guide

• Club Committee Manual

• Manual of Procedure

• www.rotary.org