FACEBOOK - THE BASICS

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THE RISE OF FACEBOOK

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FACEBOOK IN NUMBERS

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500 mios members:

• half log on every day

• more than 2/3 are adults

• the fastest growing segment is that of 35 to 54 years

• about 70% of users are outside the U.S

• 170 countries, 70 languages

• every day more than 8 mios users become fans

• more than 65 mios users have access via their mobile

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MORE UPDATES

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http://www.facebook.com/press/info.php?statistics

FACEBOOK GROUPS

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NEW GROUPS

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NEW GROUPS

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• share information with small groups of people

• a space where it is possible to create groups of important people in his life: family, sports, etc..

• when a member of this grou post a news, all group members receive it.

• un new multi-users «chat»

• replacing mailing lists

FACEBOOK PAGES

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10 KEY POINTS TO CREATE A GOOD FAN PAGE

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• create a short title• select a photo that «hits»

• secure your page name• create a landing tab

• write an attractive bio• synchronize your blog posts• show your messages to all• encourage your fans to comment• answer to your fans

• synchronize your status with twitter

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FOR YOUR ATTENTION

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