KWD corporate Identity for Irish Pubs Global

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Transcript of KWD corporate Identity for Irish Pubs Global

Rebranding Presentation 2 to Irish Pubs Global November 24th 2014

Shamrock logo – Review

FEDERATION

FEDERATION

FEDERATION

FEDERATION

Shamrock in the Global ‘O’ – Review

Proposed Font (handwitten/modern combination)

Font: SkiaIrish Pubs GlobalabcdefghijklmnopqrstuvwxyzABCDEFGHIJKLMNOPQRSTUVWXYZ

A little taste of Life.

Headline and Display

Skia Alphabet

Supporting Slogan

Suggested Corporate font for Irish Pubs Global

The quick brown fox jumped over th e lazy dog.

Proposed Font (handwitten/modern combination)

A lttle taste of life

A lttle taste of life

A lttle taste of lifeA lttle taste of life

Arc: represents the Globe

Option 1: lage shamrock in suggested ‘O’ and arc drawn below

Option 2: small shamrock in suggested ‘O’ and arc suggested by shape of box Arc: represents the Globe

Shamrock: represents Ireland and every Irish Pub

Other Regions

Different Countries and Cities IPG Divisions

FRANCEGERMANY PARISFRANCE

FRANCEGERMANY PARISFRANCE

Option 1: Countries

Option 2: Countries

A little taste of life

A little taste of life

Advertising Concepts using The Shamrock Circle Concept

A lttle taste of lifeirishpubsglobal.com

irishpubsglobal.com

irishpubsglobal.com

A lttle taste of life

Advertising concepts based on the shamrock