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Every Company is a

Storytelling Company

Author, “Stop Boring Me!”℠

Keepingithuman.com

@kathyklotzguest (Twitter)

@klotzguest (Instagram)

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Storytelling is meaning

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Reality

Every 2 years, data doubles

Brain scans visuals faster than text

Feeling first, than we rationalize

Stories remembered 22X than facts

Create meaning, not just data

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Random ‘Facts of Violence’

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Not about the transaction

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Hope

How will you make professional and personal lives better?

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Story Drives Visuals

What’s

YOUR

Story?

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What Matters

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Shared Experiences

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The ‘We’

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Empathy

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Playfulness

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Collaborative Storytelling

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@kathyklotzguest

Make Your Partner Look Good

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You ARE a Storytelling Company

Story

Empathy & Hope

Playfulness

Create the ‘We’

Make Others Look Good

Collaborate

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Be a Dopamine Dealer

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You are not boring.

So your content shouldn’t be.

Kathy Klotz-Guestkathy@keepingithuman.com@kathyklotzguest

Keeping In Touch!

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Thank You!

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One Final Thing… Hold up your sign!

#myVSI

@kathyklotzguest

@ViStoInst

#Stopboringmebook