Join the Wave

Crowd-sourcing: from start up businesses to a mature industry

What are we talking about?

1. What is crowd-sourcing?

2. Crowd funding versus crowd-sourcing

3. The positioning of crowd-funding parties

4. Key community ingredients

5. Practical steps to get started

6. The story about Pifworld.com

Surfers refreshment break

What is this crowd sourcing ?

Crowd funding

The collective effort of individuals who network individually

to support an project or organisation.

Crowdsourcing

Is a process that involves outsourcing tasks to a distributed

group of people. This process can occur both online and offline.

Community

Diverse group of interacting people with the same values, social cohesion, and the passion to reach one goal.

Crowd funding versus crowd sourcing

Blogger Reporter Expert

Team Captain

Fundraiser

Supporter

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Added valueMoneyMultiple resources

Ownership

Positioning of crowd funding parties1.5 billion 2011 – doubling early – in the lead US/UK – 452 dominant platforms

Project info/screening Personal link

Open Strict

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Charity Private equity, Arts & Culture, Journalism Publishers

The key community ingredients

1. A core team A good core attracts a community of capable contributors. The core sets the master plan, invites others and empowers a lot of decision making down to small groups of people. 2. Enabling of connection, contribution and participationPeople need meeting places for creative conversation. This allows the free flow of ideas. The more diverse community, the more action creativity – but only effective if there is joint goal.

3. Recognition for participantsRecognition the currency that draws people to communities, in reward for their contribution (ideas, effort, input of any kind);

Practical steps

1. Get your story straigtIt is the most important thing before your start. Before going to an de audience. Who are you? Why are you there? What do you want? How do you reach your goal? With what do you reach your goal? Your common goal?

2. Create your core teamAn important first step is to create a group let's say around 2 to 5 people. These people all have the same passion about your goal and have different skills.

3. Do project management well Stay focused on your target markets. Don’t scatter your efforts. Be persistent. Adapt and don’t be afraid of failure.

Ride the waveLet's take a 10 minute break have a drink and meet those other surfers!

Pifworld: connects people to non-profit

A. We give individuals the tools to change the world their way

B. We help charities with online & corporate fundraising

C. We help companies with employee engagement and CSR

The story about Pifworld.com

People change the world their way

Company employee engagement

Build a community around your charity

Newsletter – personal and relevant coming up

”Charities you are not alonethe internet enables us all to take partSo get your self a board”txHarmen van DoornFounder Pifworld.com