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SPRING 2011

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GREAT CLASSICS REMIX “Our Spring Collection is best enjoyed with a Rat Pack playlist and tropical cocktail in hand,” says Creative Director Kevin McLaughlin. “Sixties-era Palm Beach prints, a Technicolor palette and a very flash yellow trench that works from Cape Cod to Cap d’Antibes.” There’s a suave new edge to J.McLaughlin’s quintessential American sportswear this season—sort of preppy-in-St Tropez—with racy ribbon tap shorts, sequin-trimmed mariner knits and louche linens on the loose everywhere. “Our inspiration was the world’s great Spring Break destinations,” adds McLaughlin. Who can miss the Bal Harbour-boho vibe from those breezy white wide-leg pants?

The new striped grosgrain tap pants—a cheeky twist on our ribbon skirt—are already an insta-hit at beach parties and BBQ's. Rein in the whimsy with an oversized white man-tailor shirt.

White Washed Western Blouse Harbour Ribbon Shorts

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Spread Collar Linen Shirt Black & White Gingham Shorts Reversible Ribbon Belt

CHECKS, PLEASE! IN CHARLOTTE Coaxing the staunchly preppy male out of his clothing comfort zone takes innovation and wit. Just two of the priceless assets of our new black and white gingham shirt-fabric shorts. (Yes, shirt-fabric) Upping this fratboy’s fashion ante: an Italian linen shirt.

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A LITTLE SWAY A LITTLE SWAGGER IN HILTON HEAD Don’t be thrown by the man-tailoring: the soft knit curve-clinging shirtdress is as sexy as it is efficient. A vintage palm leaf print adds tropical charm to a workaday staple—ideal for country club lunch or creative job in the city. Stay in the natural key with neutral toned accessories and sand-colored espadrilles.

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Gilchrest Shirt Dress Door Knob Belt

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RIGGED & READY FOR NANTUCKET REGATTA J.McLaughlin tweaks the classic preppy nautical look with a signature navy cardigan embellished with hand-sewn pearls and hemp rope (And no, toting around a monogram-ready canvas carryall with your sailboat’s name on it is not going overboard). Belt the elegantly cropped yellow trench over black pants and wear to dinner!

Rip Tide Trench Coat Kittery Rope Embellished Cardigan Cotton Twill Renee Pants Newport Tote

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Him: Blazer Stripe Linen Shirt Emerson Cotton Twill Pants Braided Leather Belt Her: Knit Blazer Allie Coral Jacquard Tee Mary Baby Canvas Short Shorts Sail Cloth Duffle

AHOY MEETS GIRL IN BAR HARBOURIn warm weather we gravitate toward blues and whites like a just-born sea turtle taking to the surf. Clean, refreshing, sensational, everything you want in a sunny seascape, you get in a striped unstructured French terry blazer. It’s so cozy and soft, it thinks it’s a rugby shirt and as you’ll be tempted to sleep in it, it’s ideal for plane travel. Ditto the washed linen pastel shirts and relaxed cotton twill pants for him.

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TWO FOR THE MODE IN MONTEGO BAY Sure, Grace Kelly’s gifts to American style are cardigans, pearls and wasp-waist chiffon gowns, but don’t forget how she worked a pair of sash-belt pants! Not hard to imagine her in these white wide-legged silk dupioni mariners (she did arrive by boat to her wedding to Prince Rainier, after all). White trousers—and yes, real men do wear silk pants—have become the spring wardrobe staple. Top off in stripes, prints, a vibrant French blue. Everything goes!

Her: Wave Song Boat Neck Tee Worth Avenue Wide Leg Silk Dupioni Pants

Him: End-On-End Spread Collar Sport Shirt Hennessy Silk Dupioni Pants

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MODERN MARINER TAKES MANHATTAN For urban girls who can’t get enough gamine glamour, a sequin-trimmed sailor shirt over leggings is shorthand for Audrey Hephurn. Today, the combo is iconic weekend wear— whether at exclusive beachclub barbecue or rooftop cocktail party in the city. Style note: leggings modernize just about any look this season.

Ribbon Aken Tote Seashore Striped Tunic Leggings

ONCE UPON A MARITIME IN MARTHA’S VINEYARD As nautical chic gathers force, the iconic printed Catalina T re-imagines international signal flags in bold can’t-miss color combos. Easing the look from ship to shore is a billowy canvas carryall and white frayed denim cut-offs with hip-hugging low-slung white rope toggle belt. Puts us in a buoyant mood…

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Catalina Tee Frayed Denim Shorts Rope Belt Aken Tote with Ribbon Detail

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Chambray Shirt Glen Plaid Tie

Merino Wool Cardigan Walker Pants

Right: Assorted Ties

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SWEATER DRESSING REVISITED IN PRINCETONWhen it comes to style smarts, nothing outclasses Ivy League-inspired wool cardigans, Glen Plaid ties and a chambray skirt. It’s become the uniform for creative career guys (Architect? Museum curator?). Spectacles? Spectacular!

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SAFARI SO GOOD ON SEA ISLAND How’s this for a wild idea: J.McLaughlin borrows a stretchy new-tech swimwear fabric for its zebra-print Monroe shirt. Hello, best-seller! “We call this our miracle shirt,” says McLaughlin.

“The fabric doesn’t wrinkle, can be done in any color, and it flatters every customer who’s put it on.” Tame the jungle print with curve-grabbing black satin mini.

Zebra Printed Monroe Shirt Karina Skirt

Harrison Leather Tote

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CITY BOUND EXPRESS FROM NEW CANAAN The town & country girl’s style ally, the J.McLaughlin geo-print Panama Wrap dress cuts out the chaos in her busy life. Slip on some peeptoes, grab, an ivory white hobo and you’re good to go. Meanwhile, when it comes to separates dress, two prints are better than one. Simplify the palette and think urban (black and white’s a bit more Madison Ave than pink and green!) Mix tiny ginghams and big graphics: “It’s fashion Op Art,” explains McLaughlin. “Ultra modern.”

Left: Bond Print Panama Wrap Dress, Rivington Belt

Right: Catalina Tee Whitney Gingham Blouse Cari Cardigan Brooklyn Pencil Skirt Hope Scallop Belt

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AN LBD FOR LYFORD CAY After a day at the beach—or hours in the boardroom---nothing appeals more than a lovely little black dress. It’s like fashion insurance that you’re guaranteed to look great. “Simplicity is the ultimate sophistication,” Leonardo da Vinci said--we’ll drink to that! Gussy up super shiny buckle tube belt and calypso til dawn.

Olson DressAntique Gold Hook

Closure Belt

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FULL-ON FOLKLORIC ON THE FLORIDA GULF Tap your inner artsy craftsman in a flirty peasant skirt that riffs on a vintage Native American pattern. Hand-made from multiple strips of bright fabric—the ethnic style equivalent of our signature ribbon skirt— the look can be preppified with unbuttoned chambray shirt, chunky hemp belt and sexy flat sandals.

Western Jean Blouse Hand Crafted Casino Skirt Sonora Belt Mayan Linen Clutch

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ABOVE PAR IN SASSY SOUTHAMPTON PRINTS It’s been said inches make champions: which is why this lean cut white polo with mini capped

sleeves is a winner. “We were rather bold about borrowing a beachy coral and rope bathing suit

print for the skinny Bermudas, but being playful is the whole point.” Meanwhile, it’s impossible

for guys not to look chic at Shinnecock in the skull print shorts and striped Callahan polo.

“Made of Peruvian Pima cotton studded with mother of pearl buttons, this is arguably the finest

golf shirt on the links,” says McLaughlin.

Tradition doesn’t always toe the line—especially true of our cheeky new pastel tonal argyles.

When it comes to fashion statements, guys let their feet do the talking.

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Left: Assorted SocksHim: Callahan Striped Polo

Cotton Twill Embroidered Devon Short Reversible Ribbon Belt

Her: Court Polo, Pebble Beach Gulf Short

Macramé Belt

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GARDEN CLUB GLAM IN GREENWICHThe classic sweetheart dress sings a country tune in vintage inspired blue rose print with flirty scalloped hem.

The sleeveless tight-waist frock evokes the sexy-but-sweet screen stars of the late Fifties (think the young

rebellious Sandra Dee with signet ring on her pinky in The Reluctant Debutante!)

Melinda ToteMalibu Sweetheart

Scallop Dress

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Heraldic Chain Fairway Polo Pebble Beach Gulf Short Right: Assorted Pocket Squares

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MAKE A PLAY FOR THE CADDY ON KIAWAH ISLE Golf style is finally out of its sand trap thanks in part to the fierce young fashion-savvy pros like Morgan Pressel and Michelle Wie. While rooted in the grand tradition of golf shorts, the skinny stretch cotton poplin pair heads in a sexier direction. Says McLaughlin, “We consider the slim-fit Court polo with Heraldic Scarf print to be one of our master strokes.”

Into The Fold: Introducing our whimsically printed hand-rolled contrast-stitch silk pocket squares: proof that posh accents will take you places.

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FOR FuRTHER INFORMATION PLEASE CONTACT

ANNA MEACHAM AT ALISON MAzzOLA COMMuNICATIONS

212.755.2100

ANNA@MAzzPR.COM

ELIzA MADISON AT J.MCLAuGHLIN

718.532.9071

EMADISON@JMCLAuGHLIN.COM