Presentation SJi

Major Product

Profit

Business Model

Business Model:AdSense

Business Model : AdWords

History

● founded in 1998 by Sergey Brin and Larry Page,with

the algorithm Pagerank

● Started selling keywords related ad-space in 2000

History

● Become a verb in Oxford Dictionary in 2006

● Launched Chrome in 2008

● One of the largest company in the world now

Secret Sauce?

● The algorithm is smarter

● AdWords and AdSense

are game changers

Competition

Competition

Advantage

● Having most indexed files

● Bigger share of market means bigger share of user data

Prediction

Google shall continue its dominance

● People stick to what they are used to● Huge data leads to better search engine