Jenny - Making your site better with EAT

Post on 16-Jul-2015

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Transcript of Jenny - Making your site better with EAT

E-A-T

SEO

Rave

Repeat

#POSHbyPR #EATPOSH

Hello Ingredients

Hello Ingredients

Sing A Long

Traditional SEO Ingredients

Our Fav Revenue Driver

E-A-T

Expertise TrustworthinessAuthority

What is E-A-T

“The latest version of Google’s Quality Rater’sHandbook puts an emphasis on just what its name implies: quality content. By that, Google means content must reflect Expertise and be Authoritative and Trustworthy”

http://fleishmanhillard.com/2014/07/true/google-rules-may-e-a-t-your-seo-if-you-dont-watch-out/

How To PR for SEO

Taster Nights

Partnership on Social & PR

All About Outreach

Sponsorship

30 Second Challenge

Target and Go