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TWEETS AWAY! producttankto.com

A MEETUP FOR PRODUCT PEOPLE, BY PRODUCT PEOPLE

#ProductTankTWEETS AWAY!

@James_Mayes

ProductTank as a Productor…

A brief history of Mind The Productor…

Seven Lessons in Product

Follow your users

Give your users a voice

Speak at a ProductTank!producttank@mindtheproduct.com

Let them record detailed feedback

Write for the blog!editor@mindtheproduct.com

Keep your users up to date

Weekly newsletterhttp://mtp.io/mtpnewsletter

Consider an interactive user group

Keep the conversation goinghttp://slack.mindtheproduct.com

Listen to feature requests and discover new sources of revenue

Need a new gig? New hire?http://jobs.mindtheproduct.com

Reflect your own passion in the product

Come togetherhttp://mtpcon.com

#ProductTankTWEETS AWAY!

@James_Mayes

HOW TO

🎆 Kick off 2017 🍾with a

THEME-BASED ROADMAP

I’m Janna Bastow

I talk a lot about product management. Say hi at @simplybastow or janna@prodpad.com!

😃Hello!

How’s 2016 going for you?

I used to do this

Everyone else is doing it...

And it’s partly my fault 😫

What’s wrong with a timeline roadmap?

🍾

A timeline roadmap is....

… waterfall!

Over planning… or making it up

Release plan != Roadmap

What could possibly go wrong?

🍾 Made up release dates ☠️ Death marches 🍾 Mismanaged expectations💸 Missed market opportunities💩 Building the wrong thing😓 Sad product managers

What’s the new way of doing it?

😎

Time horizons

Objectives / Themes

Theme based roadmap

“If we had a quarter for every time someone asked for a Gantt chart,

we’d be rich.

““One of the things we really appreciate about ProdPad is that there is a strong vision for what is

best practice for Product Management. There were times for us where we’ve felt a bit uncomfortable

about why ProdPad does things the way it does, but having adapted to ProdPad philosophies about

theme-based roadmapping etc… we are much better off for it.”

× Jason H, a ProdPad customer

Getting your boss on board

💪

Step One

Separate the roadmap from the release plan

Step Two

Wean them off the timeline format

Step Three

Construct your counter-arguments

“This is the only way we can actually be Lean.”

Argument One:

“We’re wasting time and duplicating work.”

Argument Two:

“We don’t even know how big the team will be by then.”

Argument Three:

“Let’s stop setting unrealistic expectations.”

Argument Four:

“Let’s stop building the wrong things.”

Argument Six:

“Let’s just try it” / “Sure, here’s the roadmap.”

Argument Five:

As product manager, you communicate the vision, set priorities and ask the

right questions.

As product manager, you communicate the vision, set priorities and ask the

right questions.

You’re NOT a glorified Gantt chart jockey!

Here’s to 2017! 🍾

😃Thank you!

Any questions?

Let’s do coffee or chat:@simplybastow // janna@prodpad.com