It all starts with intelligent connectivity

2It all starts with intelligent connectivity

Executive brief

Your network plays an integral role in helping your business adapt to change and seize opportunities. It will determine:

•Howwellconnectedandefficientyourbusinesscurrentlyis

•Howquicklyyoucandeploynewservicesandrespondtodemands

•Howsecureyourbusinessdataremainsasit’sutilisedinnewways

•Whetheryourteamcancollaborateandworkflexiblyfromanywhere

•Thequalityofserviceyoudelivertocustomersandemployees

•How,whenandwherepeoplecanengagewithyourbusiness.

Beyond this, today’s networks now need to be equipped to:

•Handleever-growingvolumesofrichdata

•Delivernewservicesandapplicationsatspeed

•Enableanywhere,anytimecollaboration

•Support24/7/365customerservice

•Anticipateanddeflectsophisticatedmaliciousattacks

•Scaleupasdemandsincreaseandabusinessexpandsacrossborders.

That’stheessenceofthenetworkofthefuture:agile,open,secure andbuiltfortomorrow’sdigitalbusinesses.

Formodernbusinesses,everydaybringsfreshchallengesandopportunities.Ifyou’retokeep pacewithchangingcustomerdemandsandadvancesintechnology,youmustbeableto adapttowhat’shappeningtoday,whilealsopreparingfortomorrow.

3It all starts with intelligent connectivity

What does the network of tomorrow look like?A‘modernbusiness’embracesnewtechnology, toolsandworkingpatternstostayagile,flexible andeffective.Tomorrow’snetworkswillunderpinthatsuccess,acceleratinginnovationanddeliveringawiderrangeofnetworkandsecurityservices.

Multiple global trends are conspiring to put huge pressure on business networks. Network managers and IT teams are working to manage:

•Ahugeexplosioninthevolumeandvarietyofdatapassing throughnetworks

•Anever-changingsecuritythreatlandscape

•Growingcustomerdemandsfor24/7/365serviceandaccess todigitalresources.

4It all starts with intelligent connectivity

Annualgrowthinnetworktrafficduetodemandforcloudservices,videostreamingand

businessdigitalisation.1

20%The modern business runs on data. Every user, app, customer and device generates huge volumes of data, and it all gets carried on the network.

Asdatavolumesincrease,networksarebeingputunderhugestrain.Formanybusinesses,reachingcapacityandhittingbandwidthlimitsisarealandpresentdanger.

Ifyournetworkcan’thandlethevolumeoftrafficpassingthroughit,yourbusinesscan’toperateorserveitscustomerseffectively.Everytimed-outrequestmeanslostproductivity–andpotentiallylostrevenues.

Increasingcapacitycanbecostly,buttherealissueisthatescalatingdatavolumesarejustpartoftheproblem. Thedatadelugealsoputsmassivepressureonnetworksto:

•Supportthemovement,storageandaccessofawide rangeofnewfiletypes

•Prioritisebandwidthsothatthemostimportantdata doesn’tgetlostinthenoise

•Keepalldatasecureasvolumesexplode.

Expandingyourexistingnetworkcan’tsolveallthoseissues. Itrequiresanewapproach–onethat’sflexible,scalable,manageableandagileenoughtokeepupwithever-growing datademands.

Coping with the explosion of data

1 TakenfromVodafoneRNC‘DigitallyEnableyourEnterprise’infographic

Trend #1

5It all starts with intelligent connectivity

As you deploy new devices, apps and services, you’re not just adding capabilities – you’re adding vulnerabilities.

Whenyoudeploythoseendpointsyourself,youhaveacertainamountofcontrolovertheirsecurity.Butifdevicesandtools areownedandusedbyemployeesaspartofa‘bringyourown IT’programme,keepingthemsecureandensuringthatthe peopleusingthemarefollowingsecuritypoliciescanbe extremelychallenging.

Hackerswantaccesstoyourappsanddata,andwhethertheytargetthemdirectlyorthroughyourever-growingnumberofendpoints,you’reonlyassecureasthenetworkthatconnectsyou.

Somemaliciousattackseventargetthenetworkitself.Distributeddenialofservice(DDoS)attacks,forexample,havebecomecommonplace.Theyareeasytoexecuteandcanbringanetworktoitskneesinminutes.

Withthefrequencyandvarietyofmaliciousattacksgrowing everyday,youneedanetworkthat’sequippedtohelpyouidentify anddeflectattacksinrealtime.

Emergingnetworktechnologiesandfunctionalitythatmakeiteasiertodetectanddefendagainstattackswillsoonbecomecommonplace,enabling:

•Firewallsandotherdefensivemeasurestobespunup anddeployedinaninstant

•Rapiddetectionofmalicioustraffic

• Totalnetworkvisibility,lettingyouseeeverythingthathappensacrossyournetwork.

Cyberattackswillonlybecomemorefrequentandsophisticated.Definingnetworksthiswaygivesyourbusinessthebestchance ofanticipating,deflectingandprotectingagainstmaliciousattacks.

Ofdigitalbusinesseswillsufferamajorservicefailuredueto

theinabilityofITsecurityteamstomanagedigitalrisk.2

60%

2TakenfromVodafoneRNC‘DigitallyEnableyourEnterprise’infographic

Growing networks are a security risk

Trend #2

6It all starts with intelligent connectivity

Factorbywhichinvestmentinon-demandservicedelivery

grewbetween2010and2015.3

265

3TakenfromAccentureStrategy‘On-demandisindemand’PDF

For today’s customers, constant access to services and digital resources isn’t a demand – it’s a basic expectation. To deliver always-on service, you need an always-on network.

Whetheryou’redealingwithtraditionale-commercewebsites, newconsumerappsorboth,yournetworkiswhatunderpins andensuresconsistentdigitalcustomerexperiences.

Thatmeansyournetworkmustbeequippedtohandleconstanttrafficoutsideoftraditionalpeakhours.Andyouneedtobeable tomanageandmonitoritinrealtime,allthetime.

Forteamsmanagingenterprisenetworks,thatmeansfinding newwaysto:

•Increasethevisibilityofalltrafficandactivityacrossthenetwork

•Scaleresourcesupanddownasrequired,inrealtime

•Deploynewservicesquickly,inlinewithchangingcustomerdemands.

Wheneveryminuteofdowntimemeanslostrevenues,nodigitalbusinesscanaffordtorelyonlegacynetworkinfrastructure todelivermoderncustomerexperiences.

Withsoftware-definednetworking:

•Bandwidthandresourcescanscaleupordowntoensure aconsistentcustomerexperience

•Newservicescanbeprovisionedanddeployedatspeed,tomeetcustomerdemand

•Thenetworkisvisibleandmanageable,enablingrapidchangeswithoutaddinghardware.

Theresult?Moreconsistentdigitalexperiencesforcustomers,easiermanagementforyournetworkteamsandnomorelostrevenuesorbranddamagefromunexpecteddowntime.

Customers demand always-on experiences

Trend #3

7It all starts with intelligent connectivity

New devices, apps and services all put huge pressure on your network. For a successful digital transformation, your network must be able to cope with three key challenges:

•Meetcapacityandbandwidthdemandsofthesenewdevicesandservices

•Facilitatethetransportandavailabilityofhugevolumes ofbusinessandcustomerdata

•Enablerapiddeploymentofnewservicesandtechnology, soyourbusinessstaysaheadofthecompetition.

Digital transformation is putting huge pressure on networks

8It all starts with intelligent connectivity

From cloud and IoT to mobility and machine learning, digital workplace technologies enable people to work flexibly, effectively and efficiently.

Buildingadigitalworkplacemeans:

•Deployingandmanagingawidearrayofmobile andsmartdevices

• Enablingteamstocollaborateandcommunicate wherevertheyarearoundtheworld

•Supportingbandwidth-heavyworkservicessuch asvideoconferencingandfiletransfer

•Deployingnewcustomerandproductivityapps.

Ensuring your network can support a digital workplace

Challenge #1

Anyoneofthosethingscanputoverwhelmingpressureon alegacynetwork.Combinethemandtheresimplyaren’ttheresourcestohandlethemall.

Tosupportadigitalworkplaceinitiative,anetworkmustbe:

•Highlyscalable,sonewservicescanbedeployedquickly

•Builttosupportthevolumeandvarietyofrichdatahandled bymodernbusinesses

•Secureenoughtosupportanytime,anywhereworking withoutputtingdatasecurityinjeopardy

• Manageableinrealtimesothatprioritybandwidth canbeassignedwhenneeded.

9It all starts with intelligent connectivity

Business intelligence and analytics tools turn data into insight, making your enterprise smarter.

Greatbusinessintelligencereliesonmassiveamountsofdata frommanydifferentsourcestoimprovevisibilityandforecasting. Asmartbusinessneedsanetworkthatcangatherthatdatafast. Inasmartbusiness,datais:

•Pulledfromeverycustomerinteraction,acrossmanychannels

•GatheredautomaticallythroughAPIsandinternetof thingsdevices

•Simultaneouslyfedintoanalyticaltools,andreturnedto itssourcessotheycanlearnfromit.

Thechallengeisn’tinthevolumeofthedata,buttheconsistency.Modernanalyticsandbusinessintelligence(BI)processesconstantlyconsumenetworkresourcestodeliverup-to-the-minutebusinessinsight.Thatrequiresanetworkthat’ssetup tohandlethedemandsofalways-onBI.

Supporting the data demands of smart businesses

Challenge #2

83%0.8mwh

PollutionAnalytics

10It all starts with intelligent connectivity

If you can’t innovate and deploy new services at speed, your business risks falling behind.

Whetheryou’rereactingtoanemergingtrend,expandinginto anewregionorbringinganinnovativenewservicetomarket, ifyournetworkisn’treadyforthenextwaveofinnovation, yourbusinessisn’teither.

Togainacompetitiveadvantage,yournetworkmust enableyouto:

•Turngreatideasintocompetitiveadvantagebefore anyoneelse

• Supportmoreagileandcollaborativeinnovation

•Provisionbandwidthandresourcestolaunchnew digitalservicesfast.

To stay ahead today and tomorrow, you need a network that supports innovation

Challenge #3

JANUARY

11It all starts with intelligent connectivity

What it all means for youAll these trends are putting massive pressure on networks. How you feel that strain depends on your role in the organisation.

BusinessleaderssuchastheCEO,COO,CSOandCFOwanttorealise theirambitionsandhelpthebusinessachieveitstop-levelgoals,fast. Ifthenetworkisn’tsetuptosupportthesegoals,theywon’tbeachieved intherequiredtimescale.

TechstrategistssuchastheCIOandCTOfeelsimilarpain.Aninflexiblenetworkpreventstheminnovatingatspeed.They’rethearchitectsofnewdigitalservices,butcan’tdeliverthemasfastasthebusinessneedsthemto.

Techenablerssuchasnetworkarchitects,seniorITmanagersandITsecurityspecialistsfindthemselvesonthebackfoot.Inaninflexiblenetworkenvironment,tryingtomeetnewbusinessanduserdemandsbecomesanexhaustingstruggle.

Endusersfeelfrustration.Anetworkthatisn’tequippedforthemodern worldmeanslessflexibilitytoworkhowandwheretheywant,longwaits fornewtechnologyandfrequenthitstoproductivity.

Whereastraditionalnetworksrelyonfixedhardwaretoaddresources orperformcommonmanagementtasks,VodafoneReadyNetworkusessoftware-definednetworking(SDN)technologyandnetworkfunctionvirtualisation(NFV).

SDNandNFVenableVodafoneReadyNetworktomeettoday’sevolvingsecurity,bandwidth,flexibilityandaccessibilitydemands.

12It all starts with intelligent connectivity

Confidently connectedEveryonecanbeconfidentinthenetwork,becauseit’s engineeredto:

• Safeguard business communicationsandprotectagainstthreatsacrosssites,devicesandthecloud

• Deliver satisfying digital experiences,enablingcustomersandemployeestointeractandengagewiththebusinessinthewaytheywant

• Find the least-cost connection every time, withoutimpactingqualityofservice

• Prioritise bandwidthtoassureapplicationperformance acrossfixed,internetand4Gconnections.

Fast and agileVodafoneReadyNetworkconstantlyadaptstochangewithfast,dynamicprovisioningthatletsyou:

• Meet requirements in real time, thankstointelligentbandwidthprovision

• Choose from a selection of access types soyoucan picktherightonesforyournetworksize

• Provision new capabilities in minutes usingself-service andautomatedtools

• Scale instantly, gainingextracapacitywhenyou needitandlowercostswhenyoudon’t.

Vodafone can help youmeetthechallenges oftodaywhilepreparingyourorganisation fortomorrow.

Contact your Account Manager to learn more about Vodafone Ready Network solutions – and take the first step towards a fast, flexible and highly scalable network.

Some products and services are unavailable in some territories. Please contact your Account Manager for details.

13It all starts with intelligent connectivity

A nimble innovatorYournetworkisn’tjustaplatformforcommunication andcollaboration–it’saplatformforinnovation. VodafoneReadyNetworkissetupforintelligent connectivityandisreadytohelpyou:

• Get to market quicker bydeployingnewfunctionality fast–withoutadditionalhardware

• Fast-track adoption of technology suchascloud, InternetofThings(IoT),unifiedcommunications andcollaborationplatforms

• Access a global catalogue ofmulti-vendorfunctions andservices.

www.vodafone.com/businessVodafoneGroup2018.ThisdocumentisissuedbyVodafoneinconfidenceandisnottobereproducedinwholeorinpartwithouttheexpress,priorwrittenpermissionofVodafone.VodafoneandtheVodafonelogosaretrademarksoftheVodafoneGroup.Otherproductandcompanynamesmentionedhereinmaybethetrademarkoftheirrespectiveowners.Theinformationcontainedinthispublicationiscorrectatthetimeofgoingtoprint.Anyrelianceontheinformationshallbeattherecipient’srisk.NomemberoftheVodafoneGroupshallhaveanyliabilityinrespectoftheusemadeoftheinformation.Theinformationmaybesubjecttochange.Servicesmaybemodified,supplementedorwithdrawnbyVodafonewithoutpriornotice.Allservicesaresubjecttotermsandconditions,copiesofwhichmaybeprovidedonrequest.