Introduction to business project 1 (presentation slide)

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Transcript of Introduction to business project 1 (presentation slide)

Group member : Yip Chin Seng ( L ) Kelvin Chiew Kah Kheng Lee Yuan June

Introduction Eco-Mobile SDN. BHD.

Business Background

Name of company: Eco-Mobile SDN BHD.

Industry Profile

Nature of business: Phone Accessory

Factors in selecting the propose business

Location : Bukit Bintang

Market Analysis:

Branch: Asian Avenue in Sunway Pyramid

Potential Competitors: Phone accessories retailer

Competitors Strength: DesignCompetitors Weakness: Quality

Target Users: Family users and teenagers.

General Manager

Assistant General Manager

General Supervisor

Human Resources Supervisor

Accounting Supervisor

Research & Development Supervisor

Marketing Supervisor

Job Scope:

Manpower:Accounting Clerk 3

Sales Officer 2

Designer 2

Machine Operator 1

Marketing Strategies

Promotion

Products which are recycle able

Produce products base on 3R concept

4Ps marketing strategies-Price-product-place-promotion

3 year forecast.

Profit increasing year by year.

Become more stable and popular.

Financial plan