Post on 12-Aug-2015
INTRO TO UX DESIGN
Who We AreLindsay Stefan
Time to get to know one another!
1. Grab some post-its and pens
2. Find out neat things about your partner
3. Write 1 or 2 words on 3 different post-its about your partner
4. Post your notes on the wall on the side of the class
5. With your help, the class will group the characteristics into categories
What is User Experience Design?
What will I learn
• Identifying and defining a problem
• Who practices UX Design?
• What are some UX Design skills?
Describe a bad experience
• What is it?
• Why do you dislike it?
Describe an experience you love
• What is it?
• What do you love about it?
• What is your favourite part?
Likes / Dislikes
Teams of 2-3
10
Min
utes
Identify one product/service experience that could use improvement
5
Discuss and share with the class
15 minute discussion
What is the company?
What is the product?
How does that make you feel?
Identify positive and the negative.
Designing the User Experience
User-Centered Design Process
What most people think UX isField researchFace to face interviewingCreation and administering of testsGathering, organizing, and presenting statisticsDocumentation of personas and findingsProduct designFeature writingRequirement writingGraphic artsInteraction designInformation ArchitectureUsability
PrototypingInterface layoutInterface designVisual designTaxonomy creationTerminology creationCopy writingPresentation and speakingWorking tightly with programmersBrainstorm coordinationCompany culture evangelismCommunication to stakeholders
helloerik.com/ux-is-not-ui
What UX actually isField researchFace to face interviewingCreation and administering of testsGathering, organizing, and presenting statisticsDocumentation of personas and findingsProduct designFeature writingRequirement writingGraphic artsInteraction designInformation ArchitectureUsability
PrototypingInterface layoutInterface designVisual designTaxonomy creationTerminology creationCopy writingPresentation and speakingWorking tightly with programmersBrainstorm coordinationCompany culture evangelismCommunication to stakeholders
helloerik.com/ux-is-not-ui
“People don’t buy what you do, they buy why you do it.”
Abstract Concrete
Research Planning Design
Strategy
Scope
Structure
Skeleton
Surface
Validating an Idea - Strategy / Scope
10
• Conduct user research
5
Min
utes
15 minute exercise
• Come up with three research questions to ask others in the class
Site Maps - Structure
Sketching - Structure
Customer Journey Map - Structure / Skeleton
20 minute exercise
10
Min
utes
• Design a customer journey map for the product identified in Exercise 1
10
• Discuss and share with the class
User Flows - Structure
Wireframing - Structure
Prototyping - Structure / Skeleton
Prototyping - Skeleton / Surface
Usability Testing - Everything!
Who practices UX Design?
USER RESEARCHER
UX DESIGNER
INFORMATION ARCHITECT
CONTENT STRATEGIST
INTERACTIONDESIGNER
VISUAL DESIGNER
FRONT-END DEVELOPER
PROJECTMANAGER
What startups want.Someone who can:‣ conduct user research‣ design the user flows‣ copywrite‣ create hi-fi mockups‣ write the front-end code‣ run usability tests‣ manage the product
AND BREAK. 5 minutes!
45 minute exercise
Same teams of 2-3 Sketch as many solutions to the product identified in Exercise 1 as you can!
5
Discuss and share with the class
15
Identify themes and requirements
10 15
Bring your ideas and decide on the master design
10
Min
utes
Conduct user research
1. Start sketching your ideas
2. Bring ideas together and create one master design
3. Discuss and share with the class