Innovation is the new economy Do cool stuff. Do it faster. Do it better.

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INFINITE TOOLKIT

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Ideas don’t stop growing

Ray Kurzweil

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CHEAP INVENTION

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PASSIONATE MINDS

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OPEN MARKETS BARRIER FREE MARKETS

Big.Fast. Devastating

Greatest Economic Disruption of All Time Richard Florida

THE HEDGEHOG IS DEAD Disrupters enter the

market better, cheaper and more customized

nicer easier predicable right price

Serial Value Innovators

The time for transformation is cut in half and still falling Larry Downes / Paul Nunes

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Product LifecycleMon

ey

Invest

Harvest

Product LifecycleMon

ey

Barely Breakeven Brilliance

Faster Cheaper

Repeatedly create original value that matters

Repeatedly create original value that matters

Repeatedly create original value that matters

dream BIGGER

dreams

Big Data

Ubiquitous Touch

Cloud

Big Data

Ubiquitous Touch

Cloud

Unlimited Insight

Engage Anywhere

Infinite Toolkit

BIG DATA

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Phone – Reservations tonight When? – after sunset Weather – rain Restaurant – lighting report Closet – knows the dress Time arrived home – in a rush Right makeup choice Mirror recognition / guidance Dark table! / Sweat! UPDATE!

dream MORE

dreams and test them

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Adults follow paths… children explore

Neil Gaiman | The Ocean at the End of the Lane

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Portfolio of Ideas

FOLD

PIVOT

DOUBLE DOWN

Selected Experiments

X

dream complex

dreams

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STRATEGY

BUSINESS

TECHNOLOGY DESIGN

Dream With Friends

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DO COOL STUFF DO IT FASTER DO IT BETTER

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3 READS FOR CREATIVE DISRUPTION

Dan McClure dmcclure@thoughtworks.com