Post on 01-Oct-2020
Systematic Inventive Thinking
Innovation for Performance Excellence
Innovative thinking to identify
new opportunities and alternatives
Systematic Inventive Thinking ©
Systematic Inventive Thinking Is Used In 71 Countries
Systematic Inventive Thinking ©
Systematic Inventive Thinking Is Used In Many Different Categories And
Businesses
Systematic Inventive Thinking ©
SIT is a privately owned innovation company, established in 1995, headquartered in Tel Aviv with 60+ innovation experts on five continents
Systematic Inventive Thinking®
Our Promise
SIT helps companies succeed by achieving self-sustaining long-term innovation
We provide companies that want to think and
act differently with the HOW
The HOW is our unique Systematic Inventive Thinking® (SIT) methodology
Systematic Inventive Thinking®
SIT™ helps managers in organizations to think and act differently
in a useful and effective way.
Innovation is a business process
Systematic Inventive Thinking®
The Role of Innovation
Systematic Inventive Thinking®
Where Do We Invest
Systematic Inventive Thinking®
Where Do We Create Value
Systematic Inventive Thinking®
How Fast Do We Create Value
Systematic Inventive Thinking ©
Individual
Team
Organization
Don’t Do Innovation,Innovate In Whatever You Do!
Systematic Inventive Thinking®
SIT Applications
New Product/Promise/Process
Development
Problem Solving
Strategy Development
Marketing Communications
Increasing Productivity & Cost Reduction
Business Model Innovation
Advertising
Conflict Resolution
Organization-wide Innovation Programs
Systematic Inventive Thinking®
Why is it hard to Innovate?
Systematic Inventive Thinking ©
Out Of theBoxThinking
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• In the 1970’s, only 20% were able to solve it
• By the end of the 1980’s, the instruction was: “to solve this – you need to think out of the (imaginary) box”
• There was a 4% increase in correct solutions…..
Systematic Inventive Thinking ©
Freedom Fosters InnovationConstraints Foster Innovation
Systematic Inventive Thinking®
“If I had asked my customers what they wanted, they would have said faster horses.” (Henry Ford)
• Latent need
• Failure of market surveys
• Creative & novel ideas
• Saturated need
• Fierce competition
• ”Me-too” products
Time
Discovering Customer NeedsInternal & External
Systematic Inventive ThinkingSystematic Inventive Thinking ©
Fixedness
Systematic Inventive ThinkingSystematic Inventive Thinking ©
Organizational Obstacle
Systematic Inventive Thinking ©
You have a 5% Productivity Target. Go!!
Systematic Inventive Thinking ©
“Silo” Driven Productivity Strategies
Systematic Inventive Thinking ©
Acquired Fixedness
Habits, or “The Way We Do The Things We Do”?
Systematic Inventive Thinking®
Cognitive FixednessA state of mind in which an object or situation are perceived in one specific way, to the
exclusion of any alternative.
Systematic Inventive Thinking ©
Fixedness = StupidityFixedness = Survival Mechanism
Systematic Inventive Thinking ©
Structural Fixedness is the tendency to think of a system (object, process, service) as a whole, with a defined
structure that cannot be divided or rearranged
Structural Fixedness
Using only the objects shown in the picture, mount the lit candle
to the wall
Using only the objects shown in the picture, mount the lit
candle to the wall
Systematic Inventive Thinking ©
The box will be used as a shelf
Duncker's solution
Systematic Inventive Thinking ©
Functional Fixedness is a mental block against using an object in a new way.
Objects have function/s.
It is difficult to think of what else they can be used for.
Functional Fixedness
Systematic Inventive Thinking®
“Assigning a new task to an existing resource”
Systematic Inventive Thinking®
Limited resources help break Functional Fixedness
Systematic Inventive Thinking ©
Learn about angles with your child
Systematic Inventive Thinking ©
Empower Playgrounds harnesses the boundless energy of children to provide light
Systematic Inventive Thinking®
Toto “EcoPower” faucet
Uses a infrared sensor to turn on automatically.
Harnesses the electrical power generated by its
own water flow via a miniature turbine generator to
maintain its rechargeable battery.
It can keep itself charged on as little as 5 uses a
day.
T he faucets use less than 0.25 gallons per cycle.
Systematic Inventive Thinking ©
PullClean: sanitizing door handle prevents the spread of infections in hospitals
Systematic Inventive Thinking ©
Tattoo artists in Brazil are trained to detect signs of skin cancer
Systematic Inventive Thinking®
Mondo Pasta Campaign
Systematic Inventive Thinking ©
SIT’s 3 Pillars of Innovation Model
In order to become an innovative organization, SIT® workswith you to put into practice the three pillars for sustainableorganizational innovation:
1. Results: Specific innovative outcomes will be generatedand executed.
2. Skills: People will acquire the ability and inclination tothink differently when needed by providing a proveninnovation tool set and the support for using innovationto achieve results.
3. Structures: Structures and organizational process willbe put in place to support and sustain the newinnovation culture and practice.
Systematic Inventive Thinking ©
http://innovationforproductivity.com
Systematic Inventive Thinking
Thank You!
SIT
T +972 3 5456000F +972 3 5456001info@sitsite.com
16 Tozeret Ha’aretz St.Tel Aviv67891 Israel
Systematic Inventive Thinking ©
Erez TsalikVP Strategic Innovation Email: erez@sitsite.com
OMRI LINDERVP BUSINESS DEVELOPMENT
Email: omri@sitsite.comUSA Office #: (646) 878 6168International Number: +972-3-6070-416
Mobile: +972-54-5315-788