Influencer Marketing - Kind of a Big Deal

Post on 27-Jan-2015

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A brief look at how we go about influencer marketing at SEOgadget

Transcript of Influencer Marketing - Kind of a Big Deal

Kind of a big deal…

Pete WailesOps Director, SEOgadget

KickAssMarketing

We are SEOmoz recommended, too!

Influence & your brand

Sir Ken Robinson

Danny MacAskill

Elon Musk

Getting noticed

Who has influence?

Who, what & where

Learn what works

APIs are your friend

Gather all the data

The “What” part

Elephant in the room

What the heck was it?

Analyse

Create a digital swipe file

Thinklong-term

Make stuff people love

Inform your version of him

Connect, engage, repeat

© 2013 SEOgadget. All rights reserved. SEOgadget makes no warranties, express, implied or statutory, as to the information in this presentation.

Thank you

© 2013 SEOgadget. All rights reserved. SEOgadget makes no warranties, express, implied or statutory, as to the information in this presentation.

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