Inbound marketing overview for scoping calls

Post on 03-Jul-2015

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Transcript of Inbound marketing overview for scoping calls

A Brief Introductionto

INBOUND MARKETING

Inbound Methodology

More Posts = More Traffic

More Posts = More Leads

Greater than 15 Post/Mo =

Maximum Lead Flow

Works for B2B & B2C

Get to 100 Posts ASAP

Is Content and Asset

or an Expense?

Content Advertising

Evergreen? Yes No

Helps SEO Yes No

Positions you as authority Yes No

Can be repurposed? Yes No

Gives you a sustainable competitive

advantage?Yes No