INTRO // NYC’s Dirty LaundryNew York City is modern, fast-paced, and social.

Doing laundry in New York City is an entirely different story.

Together, we’re committed to airing out NYC’s dirty laundry.

Our Process

Laundry Pain Points

Our Solution

fold clothes

transfer to folding

table

waitload washer, incl.

detergent + coins

sort clothes

buy quarters + laundry supplies

locate + travel to

free washer

carry laundry from street

wait load dryer, incl.

softener + coins

locate + travel to free dryer

pack into laundry bag

carry laundry home

START

burdensome

inefficient

cluttered

tedious

solitary

convenient

functional

organized

productive

communal

New laundromat layout is more open: •washers + dryers, distributed throughout space in “pods”•better use of vertical space•inviting, communal waiting area

New laundromat layout is more open: •washers + dryers, distributed throughout space in “pods”•better use of vertical space•inviting, communal waiting area

vending service area

vending service area

stain removal stationstain removal station

hand-washing areahand-washing arealaundry podslaundry pods

laundry podslaundry pods

café-style waiting areacafé-style waiting area

sliding doors to street

Laundry pod integrates washing, drying, sorting, folding in one area.• cubbyholes/lockers

for personal storage

• dispensers/cups for several detergent types

• folding/stacking area integrated with washers

• indicator lights: red (in use), yellow (imminently available), green (available)

• machines raised slightly off floor to minimize bending

Archaic carts are replaced with modern, streamlined carts and bags:

New laundromat would operate on a subscription basis. For a membership fee $5 per month, customers would receive:

card that can refilled with money, eliminating the need for quarters

supply of detergent, fabric softener, stain remover, eliminating carrying additional items

Wi-Fi access

locker/cubbyhole space

reusable laundry bag

Small-footprint services to replace boredom with productivity. •Wi-Fi, power outlets

•vending machines (postage stamps, hot/cold drinks, everyday essential items)

•service kiosks (photo scanning, prescription refill, grocery ordering, etc.)

•dry cleaning drop off

Increase community aspects by organizing affinity nights:

•knitting night•book club day•Project Runway night

burdensome

inefficient

cluttered

tedious

solitary

convenient

functional

organized

productive

communal