WHY HP IN RETAIL

James Ross

National RPOS Manager

FIRST SOME HISTORY

RETAIL FOR THE 21ST CENTURY CUSTOMER

HP IN RETAIL

Major consumer products player

Broad product & services portfolio for retailers

90 out of top 100 global retailers use HP solutions

HP EMPOWERS RETAILERS TO SUCCEED IN

A RAPIDLY CHANGING STORE

ENVIRONMENT

Kiosk

Manager’s

Workstation

Digital Signage

Mobility

Point of Sale

HP Retail Store Solutions

POS KIOSKDIGITAL SIGNAGE

MOBILITY

RETAIL SOLUTIONS EVOLUTION

• Enter POS market

• Launch suite of HP peripherals

• Refresh platform, add features and retail harden

2006

2007 – 2008

• Global POS team established

• Worldwide product availability

• Launched in Europe and Asia

• Developed portfolio of platforms and peripherals

NA-Centric

WW Expansion

• Launch first POS platform

• 5-year lifecycle

2003 – 2005

Opportunistic

HP rp5000 POS SystemHP branded POS

peripherals HP rp5700 & rp3000

• Retail Solutions Business Unit

• Focused partner investments

• WW sales and global portfolio

• Addition of visual solutions

• Recruiting deep retail experience

• Retail consulting capabilities

Strategic

2009 – 2011

Thought Leadership

WHAT IS DIGITAL SIGNAGE?

Digital Signage are electronic billboards that display marketing message, information or videos digitally

It is a technologically-advanced, highly-visiblealternative to printed signage or TV screens

Content is update on demand and delivered to multiple displays from a central source for flexibility and ease of management

Can be touch-screen enabled to maximize user engagement and interactivity, and can be audio-enabled by adding speakers

HP Digital Signage Displays

WHAT ARE THE COMPONENTS?

HP LD4200 HP LD4200tmHP LD4700

HP LD4201 HP LD4710HP LD4210New! New! New!

TELEVISION

Warranties

DIGITAL SIGNAGE VS. CONSUMER TV

Warranted specifically for commercial usage• Standard 3 year parts/labor warranty on LD4210

and LD4710 (2 year warranty on LD4201)• 2 year extensions available for up to a 5yr warranty• Product replacement typically within 24 hours

Warranty voided if used commercially• Standard 1 year parts/labor warranty

• 2 year extensions available for up to a 3yr warranty

• Product replacement can typically take several weeks

HP DIGITAL SIGNAGE

TELEVISION

Usage

DIGITAL SIGNAGE VS. CONSUMER TV

Commercial-grade product24 hour, 7 day a week usage• More robust liquid crystals• High quality backlight unit• High quality electronics• Engineered to resist image sticking

Consumer-grade product designed for 8 hour per day usage• Standard liquid crystals• Consumer quality backlight unit• Standard quality electronics

HP DIGITAL SIGNAGE

DIGITAL INPUT CONNECTIVITYHP DIFFERENTIATORS

Display controls are hidden from plain sight and can be locked to prevent tampering

LAN provides network attachment capability for remote management

DisplayPort In and Out are compatible with HP’s media players and also help

simplify daisy chaining.

Serial cables provide command and control functionality.

Can also be used for daisy chaining.

Provides a digital interface for HDMI or DVI inputs for better

picture quality vs. analog

Provides an analog interface for VGA inputs.Can also be used for daisy chaining.

*Not available on LD4201

Audio in interface enables sound from media player

Input to media sign player forlooping of image, video and audio

files*

Enables connection of external speakers

PowerAuto/Set

OSD Select/AdjustMenu

Source

HOW DOES IT WORK?

HP POINT OF SALE PORTFOLIO

ap5000

rp3000

rp5700

Touch-enabled all-in-one point of sale system

Value-driven point of sale system with spacing-saving footprint

Powerful, scalable extended life POS system

HP ap5000 All-in-One HP rp3000 HP rp5700 HP rp5800

rp5800 Advanced functionality POS system to meet your business needs

NEW

A flexible POS platform with the performance, stability and longevity you need to run your business

HP RP5800 RETAIL SYSTEM

Advanced functionality POS system to meet your business needs

Maximise your business results by standardising on the same hardware and image throughout your store and in the back office. Utilise the same hardware in kiosk locations and to drive digital signage.

Product Features

– Powerful POS System, able to run POS, Back-office, within a kiosk enclosure, and Digital Signage

– Stable and consistent life-cycle to facilitate planning and ease the complexity of rollouts

– 3yr standard limited warranty

– Oversized cooling enabling longer continuous operation in ambient 40 C / 104 F environment

– Energy efficient design

– Extensive connectivity and flexibility with varied slot and card configurations

– Manageability capabilities to monitor POS system and minimize downtime. vPro available on select configurations providing additional remote manageability

– RAID configurations for added data protection

– Solid State Drive configurations available

HP RP5800 POINT OF SALE SYSTEM

Product Specifications

HP RP5800 RETAIL SYSTEM

Industry standard Operating System

Powerful Processors, Chipsets & Memory

Graphics & Audio

Storage Options

Expandable

Connectivity Options

Secure and Manageable

• Windows 7 Professional (32-bit & 64-bit)

• Windows Embedded POSReady 2009

• FreeDOS

• Windows XP Professional (support only)

• Intel Core i3, i5 w/vPro &i7 w/vPro processors

• Pentium G850

• Celeron available in future

• DDR3 (1066MHz, 1333MHz)

• Support up to 16GB RAM max

• Intel Q67 PCH - vPro

• Intel Dual display graphics (integrated)

• VGA & Display Port

• Internal amp and speaker – Realtek ALC261

• Audio Line In and Line Out connectors

• (1) 5.25” drive bay, (2) 3.5” drive bays • Total 3 SATA: (2) SATA 3.0, (1) SATA 2.0

• 1 PCIe 2.0, x16 slot (Half Height)

• 1 PCIe 2.0, x1 slot (Half Height)• 2 PCI Full Height or 2 PCIe x1 (Full Height) via

Riser option

• Limited 3yr warranty

• Security Loop, Kensington Lock and Noble Lock

• vPro Manageabiltiy via AMT 7.0

• Hood Sensor

• Standard USB: Front: 2, Rear: 5, 24V USB: 1, 12V USB : up to 6

• Cash drawer RJ12,

• 10/100/1000 NIC, w/ front Link/Activity LEDs

• Parallel: 1 optional to HH slot, eSATA: 1 optional to HH slot

• Serial: 2 powered (5V/12V),

• PS/2 keyboard, PS/2 mouse

HP MANAGEMENT TOOLS FOR RETAIL

WHY MANAGE?

– Manual Client Management is Expensive

– Managing Your Client Environment Can Help Reduce Costs

– Gain Efficiency and Control • by Standardising & Automating Store Systems • Better utilisation of IT team• Reduce downtime and support store employees remotely• Improve visibility, security compliance and control• Reduce power consumption

HP Retail POS Options

– HP Client Automation• End-to-end HP client solution with automated lifecycle management• HP CA Agent required on each client system

– Windows Management Instrumentation (WMI)• On Microsoft Windows Operating Systems, these services allow custom management instrumentation

or integration with 3rd party client management solutions

– System Management BIOS (SMBIOS)• On x86-based architectures, this industry standard specification addresses how system BIOS

information is presented in a common format• Allows for custom or 3rd party client management solutions

CLIENT MANAGEMENT

HP CLIENT AUTOMATION

Hardware platform

Operating system

Core applications

Line of business applications

User settings

HPCA Components& Functions

OS Manager

Application Manager and Self Service Manager

Settings MigrationManager

Patch Manager

Dis

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Secu

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Usa

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Out of Band Management

DEVICE CONFIGURATION

APPLICATIONS

END USERS

Enterprise Client Devices

Web-based Management Console

Core Server

Store

BSA Essentials Security & Compliance Service

Sample Architecture

HP CLIENT AUTOMATION

Manage Mobile Users

Alerting & ReportingDeployment & Upgrades

Enforce Client Security

Remote Assistance

Solution Areas

HP CLIENT AUTOMATION

Energy Efficiency

NEXT STEPS

Visit: The Cloud System Feature

Engage: See the HP Rep at rear of clinic

Seek More: Request follow up via Eval Form

Re-Live: www.hp.com.au/taw11post