How Your Blog Can Make You Money

(without annoying your readers andhaving the internet hate you)

Who Am I?

Chad Waite- Husband- Father- Total Nerd- Denver Broncos Fan- Trail Runner- Affiliate- Marketing Manager

at

What Is AvantLink?

- Affiliate Network- Park City, Utah- Help Bloggers

Monetize Content- Lots Of Really Cool

Affiliate Tools

Let’s Get Started Right Now!

Apply to the network using this special link:

bit.ly/affstart

What Does That All Mean &How Do I Make Money

Agenda

1. Affiliate Marketing Overview2. Preconceptions & Goals3. Affiliate Marketing Tools4. What The Final Product Looks Like5. How To Get Started

How Affiliate Marketing Works

Section 1: Affiliate Marketing Overview

Affiliates (Bloggers, coupon sites, etc)

Merchants (Online retailers who have affiliate programs)

Networks (Technology that makes affiliate marketing possible)

Affiliates (That’s You!)

Section 1: Affiliate Marketing Overview

- Place affiliate links on your website.- Send traffic to merchants via link.- If referrals result in a sale, you earn a

nice commission from that sale.

Merchants

Section 1: Affiliate Marketing Overview

- Merchants partner with affiliates to promote their products & brands.

- They decide commission rates & cookie lengths (8-10%, 30-60 days).

- Commission is what you get paid.- Cookie length is how long your referral

is valid for.

Networks

Section 1: Affiliate Marketing Overview

- Technology to track your referrals, sales, and success!

- Provides links, banner ads, and tools.- Offers lots of affiliate programs to join.- Pays you your commission checks.- Join a network first, then apply to

individual affiliate programs.

The Whole Picture

Section 1: Affiliate Marketing Overview

Need more? View the video: bit.ly/howaffworks

Affiliate Examples

Section 1: Affiliate Marketing Overview

- Bloggers- Shopping/price comparison sites- Coupon & deal oriented sites- Loyalty programs (think redeeming your

credit card travel points)- Mobile apps

AvantLink Merchants Examples

Section 1: Affiliate Marketing Overview

Best Network ;)

Section 1: Affiliate Marketing Overview

But Other Networks Do Exist...

Section 1: Affiliate Marketing Overview

Networks

Section 1: Affiliate Marketing Overview

Process is the same for most networks:

Apply to the network first and once you’re approved, apply to the affiliate programs of brands you would like to promote.

Once approved to those programs, you’ll have access to their affiliate links and ads!

Networks

Section 1: Affiliate Marketing Overview

Networks provide the affiliate links & tools. What do these links look like? Just put what’s below on your site!

http://www.avantlink.com/click.php?tt=ml&ti=119753&pw=145545

Basic affiliate link example Basic banner ad example

<script type="text/javascript" src="http://www.avantlink.com/link.php?ml=220327&amp;p=29689&amp;pw=145545"></script>

What Does That All Mean &How Do I Make Money

Agenda

1. Affiliate Marketing Overview2. Preconceptions & Goals3. Affiliate Marketing Tools4. What The Final Product Looks Like5. How To Get Started

The Dark Side Of Affiliate Marketing

Section 2: Preconceptions & Setting Goals

Queue “The Internet Hates You…”

Section 2: Preconceptions & Setting Goals

What Real Affiliate Marketing Is

Section 2: Preconceptions & Setting Goals

- Integrated heavily into your content.- Doesn’t take away from website’s

purpose if done correctly.- Think “content enhancement” rather

than loud ADS!!!!!!- Doesn’t alienate your readers.- Be transparent about your use of

affiliate links!

Set Goals- Realistic Ones

Section 2: Preconceptions & Setting Goals

We’ve all seen this, right?

Does anyone really think that this is a goal that will set you

up for true success?

Excellent Starting Goals:

Section 2: Preconceptions & Setting Goals

● Make enough to pay my hosting in a month.

● Make enough to pay for date night with the spouse.

● Make enough for a tank of gas (boring but achievable!)

Goals Must Evolve With Growth:

Section 2: Preconceptions & Setting Goals

● Car payment?● Weekend getaway?● Pay for Christmas gifts?

The Ultimate Goal Takes Time:

Section 2: Preconceptions & Setting Goals

“Make enough money to quit my job.”

What Does That All Mean &How Do I Make Money

Agenda

1. Affiliate Marketing Overview2. Preconceptions & Goals3. Affiliate Marketing Tools4. What The Final Product Looks Like5. How To Get Started

What Does Affiliate Marketing Look Like?

Section 3: Affiliate Marketing Tools

Most people think of banner and text ads(so totally 1997…)

All season paw protection. Shop

DogBoots HERE.

Altra Zero Drop Shoes. Natural Shoes For

Easier Running. Find Gender Specific

Footwear Today. AltraRunning.com

What Does Affiliate Marketing Look Like?

Section 3: Affiliate Marketing Tools

Things have advanced quite a bit since 1997.

Remember, integrate your ads in with your content as much as possible!

What Does Affiliate Marketing Look Like?

Section 3: Affiliate Marketing Tools

Product-level advertising with the Product Ad Widget:

What Does Affiliate Marketing Look Like?

Section 3: Affiliate Marketing Tools

You choose what to link to with Custom Affiliate Links:

What Does Affiliate Marketing Look Like?

Section 3: Affiliate Marketing Tools

Custom Link certain items in a photo with the SnapVisi:

What Does Affiliate Marketing Look Like?

Section 3: Affiliate Marketing Tools

Full product searches & price comparisons with the SnapSearcher!

What Does That All Mean &How Do I Make Money

Agenda

1. Affiliate Marketing Overview2. Preconceptions & Goals3. Affiliate Marketing Tools4. What The Final Product Looks Like5. How To Get Started

Section 4: The Finished Product

Section 4: The Finished Product

Section 4: The Finished Product

Section 4: The Finished Product

Section 4: The Finished Product

What Does That All Mean &How Do I Make Money

Agenda

1. Affiliate Marketing Overview2. Preconceptions & Goals3. Affiliate Marketing Tools4. What The Final Product Looks Like5. How To Get Started

Section 5: How To Get Started

#1 Start by applying to the AvantLink network using this link:

avantlink.com/affiliates/affiliate-application

Section 5: How To Get Started

#2 Apply to merchant programs! (Try Blendtec)

Section 5: How To Get Started

#3 Learn about the affiliate tools you can use!

Section 5: How To Get Started

#4 Click on the tool to watch the training video

Section 5: How To Get Started

#5 1-on-1 consultations for the next three hours!

Talk to experienced affiliate marketers for personalized recommendationsbased on your site and content.

How Your Blog Can Make You Money

(without annoying your readers andhaving the internet hate you)

Who Am I?

Chad Waitecwaite@avantlink.com

@ChadW8