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Andy SernovitzAuthorWord of Mouth Marketing: How Smart Companies Get People Talking

www.wordofmouthbook.comBlog: www.damniwish.com

How to Use SlideShare for

Shameless Word of Mouth

Self-Promotion

How to Use SlideShare for

Shameless Word of Mouth

Self-Promotion

Upload your presentation correctly

1. Give it a good title

2. Use tags

3. Use your name and website in the description and tags

Create a good profile

1. Without it, no one can find you

2. Include your website, what you do, and a not-stupid photo

3. Choose a username that gives you a good slidespace URL, like http://www.slideshare.net/sernovitz

Use photography

(boobs and cute animals are popular)

Sex is popular, too

Include practical information worth sharing

1. How-to advice

2. Research

3. Useful slides that readers can steal for their own presentations

Survey Says: 100% of people reading this like survey data

Shamelessly mention some famous blogs

After uploading

1. Blog it

2. Email a few friends

3. Comment on a few blogs and link to the slides

4. Digg it

5. Post to LinkedIn and Facebook

Tastefully put your contact

information at the end

Contact me any timeAndy Sernovitzandy@sernovitz.comSite: www.wordofmouthbook.comBlog: www.damniwish.com

Thanks!

Tell a friend!Thanks!

Tell a friend!