Post on 26-Jan-2017
HowTo
ucceedAt iringHS
Without
eallyR ryingT
Melinda Seckington@mseckington
@mseckington
@mseckington
@mseckington
@mseckington
How Define
hatDo
To
iW ?How
Y
@mseckington
developer evangelism developer relations developer advocacy developer outreach
@mseckington
product
developer in community
developer in company
evangelism
@mseckington
employee evangelism
@mseckington
potential employee
employee
employee evangelism
@mseckington@mseckington
hire good
people
D O
A W E S O M E
S T U F F
ShareWith The
Community
@mseckington
How Encourageour
eam
To
TY ?
@mseckington
@mseckington
MsersUYour
adassB
ake
j@mseckington
MeamTYour
adassB
ake
j@mseckington
@mseckington
H E L P T H E M
K E E P
W A N T I N G T O
G I V E T H E M A
C O M P E L L I N G
R E A S O N
H E L P T H E M
A C T U A L L Y
G E T B E T T E R
G I V E T H E M A
C O M P E L L I N G
C O N T E X T
G I V E T H E M A
C O M P E L L I N G
C O N T E X T
@mseckington
@mseckington
Be Great
@mseckington
Be Authentic
@mseckington
On their death bed, nobody will say:
~ Kathy Sierra
@mseckington
“”‘If only I’d engaged more with brands’
Be Open
@mseckington
G I V E T H E M A
C O M P E L L I N G
R E A S O N
@mseckington
What motivates
your team?@mseckington
Helping others
@mseckington
Build confidence in communication
@mseckington
Build personal reputation
@mseckington
Understand your team’s motivations
@mseckington
H E L P T H E M
K E E P
W A N T I N G T O
@mseckington
What makes them stop?
@mseckington
What makes them stop?
@mseckington
nothing i do is worth
sharing
I get too nervous
I’m not a good
speaker
I can’t write
I’m not an expert
What pulls them forward?
@mseckington
Lead by example
@mseckington
H E L P T H E M
A C T U A L L Y
G E T B E T T E R
@mseckington
@mseckington
Perpetual Exposure
Start a
library
@mseckington
Talks We Love
@mseckington
Expose good examples of
sharing@mseckington
Highlight existing good
content@mseckington
@mseckington
Deliberate Practice
@mseckington
Lightning Talks
@mseckington
Learning Hour
@mseckington
Conference Club
collab
blog
posts@mseckington
internal
blog
@mseckington
pair
on
posts@mseckington
Create the time & space to practice new skills
@mseckington
G I V E T H E M A
C O M P E L L I N G
C O N T E X T
H E L P T H E M
K E E P
W A N T I N G T O
G I V E T H E M A
C O M P E L L I N G
R E A S O N
H E L P T H E M
A C T U A L L Y
G E T B E T T E R
What was the effect on our
team?@mseckington
35% external talks
60% inc. lightning talks
78% inc. learning hours
@mseckington
75% full length blog post
89% inc. collab posts
@mseckington
100% of our team is sharing
what they do
@mseckington
50% of interviewees
mentioned seeing a talk or reading a blog post
@mseckington
MeamTYour
adassB
ake
j@mseckington
Every team Can do this
@mseckington
Every team should do this
@mseckington
Thanks for listening…
Melinda Seckington
FutureLearn@mseckington
@mseckington
Strawberries https://www.flickr.com/photos/essgee/4455023190/
Strawberry: https://www.flickr.com/photos/basheertome/4621045118/
Dancing Lego: https://www.flickr.com/photos/rooners/8425744435/
Free hugs: https://www.flickr.com/photos/clement127/13661779374/
North by Northwest: https://www.flickr.com/photos/blackzack00/21976036458/
Sled: https://www.flickr.com/photos/baronreznik/16778739127/
TVs: https://www.flickr.com/photos/launceston_lad/209921103/
Ballet shoes: https://www.flickr.com/photos/rogeriobromfman/6433791483/
Pears: https://www.flickr.com/photos/sarahbaker/272685583/