How to Differentiate and Grow a Thriving Retail Business in Today's Crowded Marketplace

Post on 12-Mar-2016

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In this inspiring keynote Jason speaks about the importance of creating and culture of innovation and how innovation unleashes your people’s talent and creativity, driving new value and differentiation in today’s crowded marketplace. Innovation -- You can't survive without it.

Transcript of How to Differentiate and Grow a Thriving Retail Business in Today's Crowded Marketplace

differentiate and grow

a thriving retail business

from apprenticeto franchisee

to $100 million

the game has changed

knowledge

change

globalisation

consumer has more options

they walk funny

better faster leaner

We will win because we are better at the customer interface!

how different are you?

the 80’s product

Industrial world shifts to service

economy

social economic & general change

Introduction of text messaging

the 90’s service

supplier convergence

internet reaches critical mass

instant messaging

the 00’s price

globalisation intensifies

easy finance

dot com bubble burst

emergence of social media

Today 2010

internet users – 1.9 billion (28%)

The Instant Society!

mobile broadband users predicted – 1 billion (15%)

people subscribed to mobiles – 4.6 billion (67%)

Social Media is set to rule this decade

world population – 6.84 billion

a culture of innovation

unleashes talent and creativity

1

focuses, motivates and energizes

2

faster and easier to deal with

3

create a culture of innovation

“Innovation …a process that uses new

knowledge to generate payback”

old strategy vs new strategy

A business development model that is opportunity driven rather than the old strategy

based model...

I dea l f or s tab l e and non-chang ing marketp lace

old strategy driven model

Vision

Strategy

Projects

Actions

Top Down

problems

opportunities

staff customers suppliers

Strategic Intent

new opportunity driven model

I dea l f or uns tab l e and chang ing marketp lace

Top DownBottom Up

5 keys for today’s innovative leader

conv ince the organ isa t ion innovat ion rea l l y mat ters

empower people 1

l i s ten to s ta f f , cus tomers and supp l ie rs

allocate resources 2

teach them how to th ink no t what to th ink

invest in your people 3

focus more on deve lop ing grea t peop le

focus on behaviours 4

make innovat ion par t o f what you do

get connected 5

differentiate and grow

3win.com.aujasondurham.com.au