How to become a sourcing ninja

Patrick Boonstra Consultant Recruitment Intelligence @Patrickboonstra Linkedin.com/in/patrickboonstra

Sourcing? what is

(".net" OR "asp.net" OR "c#" OR "clr" OR "iis" OR "vb.net" OR "visual studio") ("c++" OR boost OR ffead OR "qt" OR "stl OR treefrog OR "wt") (java OR eclipse OR ejb OR "google web toolkit" OR grails OR hibernate OR j2ee OR j2se OR "java-ee" OR javabeans OR javaee OR jboss OR jdk OR jms OR jsp OR servlets OR spring OR struts OR tomcat OR weblogic OR websphere) (developer OR programer OR programmer OR coder OR developing OR programming OR monkey OR expert OR consultant OR architect OR architecture OR specialist OR ninja OR guru OR utvikler OR engineer OR contractor OR engineer OR engineering OR lead OR development OR snr OR senior OR expert OR sme OR prof OR professional OR program OR programs OR sr OR consulting OR manager OR mgr OR mngr OR management OR supervisor OR supervisory OR sprvsr OR spvsr OR leader OR wizard) (PHP OR cakePHP OR codelgniter OR yii OR zend OR phpmyadmin OR "php4/5" OR php4 OR php5 OR phpunit OR phpbb OR phpnuke OR phpdocumentor OR phplist OR lamp)

@recruitmentmatters / @MarcDrees

Agenda

§  Sourcing?

§  Why sourcing?

§  Sourcing is a skill: 3 recruitment models

§  Sourcing strategy – getting started

Sourcing Trends, benefits & downside of

Broadening of recruitment landscape & efforts

Jobposting Marketing Agency recruitment

Jobposting Marketing Agency recruitment

Broadening of recruitment landscape & efforts

Broadening of recruitment landscape & efforts

Jobposting Marketing Agency recruitment

Contentmarketing Jobposting Sourcing Employer Branding

Jobmarketing Agency recruitment Talentpooling

Engagement

Supporting trends leading to sourcing

§  (online) availibility of information –  From people –  About people –  High quality information

§  Technology & functionality –  Search –  Structured data –  Processing power

§  Mismatch availibility / demand –  Over-availibility & unemployment –  Scarcity in certain ares (IT, Technology,…) –  New skills & functions

Sourcing promises

§  Manageable & predictible –  0 or 400 applications? –  Reduce (process) waste (resources, time, money) –  Reduce disappointments of candidates

§  Better quality hires –  Bigger pool: Active (20%) + passive jobseekers (80%) –  Hire the best Candidate, not the best applicant –  Research leads to better understanding, creativity & serendipity

§  It’s more fun –  More creativity, diversity, innovation, … –  It’s MY match

Sourcing downside

§  Unrealistic search: –  The purple squirrel does not exist –  Not everyone can be / want’s to be found –  Biased search

§  High expectations –  from hiring organization –  from sourced candidate

§  Sourcing is a (new) skill –  Not everyone is capable of sourcing –  Not everyone likes to source

Agenda

§  Sourcing?

§  Why sourcing?

§  Sourcing is a skill: 3 recruitment models

§  Sourcing strategy – getting started

Sourcing Skills of

The sourcer: core tasks

@patrickboonstra

Search candidates

Research candidate

The sourcer: Sourcing is not a standalone task

@patrickboonstra

Define vacancy

Post vacancy

Search candidates

Seduce / flirt /

bargain Selection Close deal onboarding Research

candidate

Recruitment is complex process

Define vacancy

Post vacancy

Search candidates

Seduce / flirt /

bargain Selection Close deal onboarding

Content marketing

Job marketing

Recruitment Intelligence

Social media engagement

Relocation

Research candidate

@patrickboonstra

The skills of a sourcer

Define vacancy

Post vacancy

Search candidates

Seduce / flirt /

bargain Selection Close deal onboarding

Content marketing

Job marketing

Recruitment Intelligence

Social media engagement

Relocation

Research candidate

@patrickboonstra

The skills of a sourcer & team

Define vacancy

Post vacancy

Search candidates

Seduce / flirt /

bargain Selection Close deal onboarding

Content marketing

Job marketing

Recruitment Intelligence

Social media engagement

Relocation

Research candidate

@patrickboonstra

So we DO actually need a sourcing wizard?

Look at your current recruitment team…

3 scenario’s of embedding sourcing in a Recruitment team

The 5 legged sheep All round recruiters for all steps

A chain of Professionals Superspecialists perform parts of the chain

Boutique Recruitment Maximum decentral recruitment On demand, ‘service center’ recruitment support

Agenda

§  Sourcing?

§  Why sourcing?

§  Sourcing is a skill: 3 recruitment models

§  Sourcing strategy – getting started

Sourcing Basic tips to start

Vacancies: Know your recruitment base, sourceable?

Governance & skills: who will be sourcing

Define vacancy

Post vacancy

Search candidates

Seduce / flirt /

bargain Selection Close deal onboarding

Content marketing

Job marketing

Recruitment Intelligence

Social media engagement

Relocation

Research candidate

Get going: start simple.

§  Know What/who you are looking for –  A good intake

§  Start in your (kn)own networks –  Physical networks –  Knowledge groups

§  Start simple. –  Start: “Recruitment manager” AND Rotterdam –  Get inspired & steal best practices

Checlist for Search

candidates

Overall Checlist

Summarize:

§  Sourcing is not technical search

§  Sourcing is a skill… …. but more of curiosity than technology

§  Start simple with what you know

§  Have FUN!

Let’s talk some more on Sourcing, Recruitment marketing, Recruitment Intelligence, Braais, Unicorns, …!

Patrick Boonstra Consultant Recruitment Intelligence @Patrickboonstra Linkedin.com/in/patrickboonstra