How Openis Your API Future?Adam DuVander – @adamdDeveloper Communications Director,

APIs Provide a Blank Canvas

Flickr user sookie

APIs Are Building Blocks

Josh Wedin

Artists and Architects

N StjernaJeremy King

The Age of Scribes

Printing Press

Paul Anderson

Felipe Venâncio

Ray Devlin

33 Dead Google APIsprogrammableweb.com

Should

I havean

API?

Should I

openmy

API?

Dec 2010

Jan 2011

Feb2011

Jul 2011

Sep2011

Jul 2012

What is open?

Free Anyone

Not Closed

Antti T. Nissinen

Signs of Open APIs

AcknowledgedDocumented

Supported

Three Cs: bit.ly/the3Cs

How Twilio Got Intuit

Flickr user jo-h

“Mary”

Mary Reads, Signs Up

Payroll Verification

Flickr user sco

Big API Partnerno additional

work

Basic Business Models

John Musser, ProgrammableWebbit.ly/apibizmodels

US Fish and Wildlife

Bullish

“We find that if our customers use any single integration, they are three times as likely to convert to paid.”

Connected Things

Heather Cowper

Flickr user jelm6

Thank You.

Let’s Chat:@adamdadam@sendgrid.com