HINDUSTAN UNILEVERLIMITED

Submitted toC.Balaji Venkata Krishna

Prasad Sir

Presented byPreeti

INDUSTRY PROFILEHindustan Unilever Limited is a consumer goods company.

It is based in Mumbai, Maharashtra.

It is owned by Anglo Dutch Company “Unilever”.

It is the largest fast moving consumer goods(FMCG) company in India

HUL brands are spread across 20 distinct consumer categories touching lives of every 2 out of 3 Indian.

HISTORY OF HUL HUL was formed in November 1956.

It was formed by merging of three major companies VANASPATI MANUFACTURING COMPANY and LEVER BROTHERS INDIA LIMITED and TRADERS LIMITED.

In 2007 the company was officially named as HINDUSTAN UNILEVER LIMITED.

On 17th October 2013 HUL completed 80years in existence.

ACQUISITIONS 1 April 1993 HUL acquired Tata oil Mills.

In 1993 HUL acquired Kissan Business from UB Groups and Dollop Ice creams from Cadbury India.

In 1996 Brook bond Lipton India limited merged into HUL.

In 1998 Ponds India Limited was acquired by HUL.

In 1998 Lakme Limited sold its brands to HUL.

In 2003 HUL acquired the Amalgam Group Of Companies.

TEAM OF HUL

Harish ManwaniCHAIRMAN

Nitin PranjapeMANAGING DIRECTOR and CHIEF EXECUTIVE OFFICER

Sridhar Ramamurthy

EXECUTIVE DIRECTOR and

CHIEF FINANCIAL OFFICIER

LOGO OF HUL

The logo consists of twenty six icons intricately woven together to form a “U”

VISION OF HULFour pillars of direction- where we want to go and how we will go there.

•We work to create a better future everyday.•We help people to look good and feel good and get more out of life with brands and services that are good for them and good for others.•We will inspire people to take small everyday actions that can add up to big differences in the world.•We will develop new ways of doing business with the aim of doubling the size of company while reducing our environmental impact.

MISSION OF HUL

Unilever's mission is to add Vitality to life We meet everyday needs for nutrition, hygiene, and personal care with brands that help people feel good, look good and get more out of life.

PRODUCTS..Some of HUL’s major products are.. Pure it water purifier Fair and Lovely Close Up Kwality Walls Knorr Cif Wheel Annapurna salt and atta Dove Lux

Lakme cosmeticsTRESemmeRexonaPears Pepsodent toothpasteSunsilk shampooSure anti prespirantDenim shaving productsClinic PlusClear anti dandruff hair productsHamamLifebuoyLirilBreezePondsSurfexcelAxe.. And many more..

CONTROVERSIES..

*Mercury Pollution

*Skin Lightening Creams

*Triclosan

MARKETING INITIATIVES*Khushiyon Ki Doli

*Lessons In Marketing Excellence

*Perfect stores

*POPeye

*Project Shakti

MILESTONES2012- World’s 6th Most Innovative Company by ForbesEmvies 2012- Media Awards by Advertising Club Bombay2012- Spikes Asia Awards for Best Company2012 July- Golden Peacock Occupational Health and Safety Award2012 May- Star bazaar Award for “Creating Consumer Value”.2012- No.1 Employer Choice By B-School Students.2012- Dream Employer for 3rd Consecutive Year. 2012- India’s 2nd Most Admired Company.2011- National Award For excellence In Corporate Governance.

EMPLOYEES…•75 Manufacturing Units.•16000 direct employees.•2000 suppliers.•Providing employment to over 64000 people.

COMPETITORS•Proctor And Gambler

•Nestle S A

•Reckitt Benckiser Group

FINANCIAL REPORT