Healthy Line

Speakers: Kocherbaeva AsselLi VictoriyaKaripzhanova Aigerim

Content

I. About our companyII. Our Product descriptionIII. Our potential CustomersIV. Future plans

2008, April – was founded 2008,December- first contract 2009,March – partnership with Genesis

PURE™ 2010, January- “Product of the year”

Our headquarter: Almaty; other branches in Astana, Karaganda and Atyrau

Historical events

Location

LOGO

We want to create in our country market of a healthy

high-quality diet food. At the heart of our work - a woman and her needs.

We try to do everything possible to match a high level

and make people happy and satisfied.

Mission statement :

Commit

ment

Respect

Quality

Integrity

Collaboratio

n

Inspiring

Corporate Structure

Number of employees: 1234

Healthy Line

Financial Department

Accountants and their assistants

Finance assistants

R&D Department

Research team

Technical department

HR Department

HR managers

Assistants

Main Departments

Head of the finance department

Head of the R&D department

Head of the HR department

Product description: The company specializes in

production of healthy food enriched by vitamins and minerals.

Prices: for middle class - 3800-6500 kzt for upper class - 7600-10000 kzt

Product’s unique selling pointsThe product has analogues only

abroadnot expensive, high qualityIndividually prepared menu using

special methods. delicious meal full of nutrients,

vitamins and mineralsGMO- free

Potential customers:

Analysis of customers’ survey

overweight womenall women

age 25-59 years

50,6 % of overweight women

What would you prefer: healthy or delicious food?

healthydelicious

Future plansExpanding of the business The company's goal in the next several

years is to make an overwhelming impact on the natural food products industry and create a large consumer demand for the product.

Strategic Relationship The company will has strategic pertnership

with Genesis PURE™ organic fruit juices and water and other products. Also, we place advertisements on the Internet portals such as www.site.kz, www.neolabs.kz.

Thank you for attention!