HAX @

CentraleSupelec

MS MEAsian Studies

Telecom, Gaming,Community Building,Strategic Consulting

Hi! I’m @benjaminjoffe

Angel investingHardware Accelerator

LIFESTYLE

First, a few questions…

What to build? Why? How? Where? With whom?

When to launch? How? How to finance? To distribute? How not to die prematurely?

KNOWN KNOWNS KNOWN UNKNOWNS

UNKNOWN UNKNOWNS

ENTREPRENEURS NEED RESOURCES

Resources?

ECOSYSTEMS

DIGITAL DARWINISM

EVOLUTION OF

DIGITAL SPECIES

SHANZHAI

WANG XING “The Cloner” - Forbes

IDEAS ARE EVERYWHERE

…But resources are not

“+PLUS SILICON VALLEY”

“+PLUS SHENZHEN”

Shenzhen: HAX Accelerator Product / Market fit

San Francisco: HAX Boost Product / Retail fit

We invest in, accelerate and scale

hardware companies

The World’s First & Largest Hardware Accelerator

Synthetic Biology SoftwareHardware Food

Business

SourcingBuilding

Supply chain

DesignEngineeringElectronics

MarketingBrandingBiz model

StrategyLaunch

Fundraising

a week in SHENZHEN is like a month anywhere else

We have accelerated 80 companies creating connected smart hardware

LIFESTYLE HEALTH ROBOTICS IoT ENABLEMENT

ADVANCED MANUFACTURING

HAX Tracks

Global startups - 60% Americas, 20% Europe, 20% Asia

90 investments - 60% B2C, 40% B2B

LIFESTYLE

audi

o

$1,93mm

JAMIE & PRUTHspor

t

Launching soon

CE $1,5mm

smar

t ho

me

beau

ty

Live now

HEALTH

+ Fundraisingblad

der

track

ing

$1mm sales$1mm granthi

res

sens

ing

$2.5mm sales$2.5mm grantbl

ood

anal

ytic

s

ROBOTICS labo

rato

ryau

tom

atio

n

$110k

build

ing

kits

auto

nom

ous

clea

ning

ADVANCED MANUFACTURING

PCB

prin

ter

$500k

adva

nced

fabr

ic

$100k

IoT ENABLEMENT

1-10

kco

nnec

tivity

$560k + $580k

onbo

ard

com

putin

g

$2.1m

ADVANCED MANUFACTURING

LIFESTYLEROBOTICS

Several startups on a “Fitbit trajectory”

“Lego for robotics” “Polaroid” mobile case

Circuit board printer $9 computer

Smart lights Mobile blood testingHEALTH

IoT ENABLEMENT

LIFESTYLE

Up

to $

100k

$100

k-$1

M

Ove

r $1M

“Most active investor in crowdfunded hardware” - Techcrunch

Vast crowdfunding know-how

Custom-fit earphones in 60 seconds

“Coffee science” machine

HARVEST CA. 500G / WEEK

FEED ON SPENT GRAINS

& SCRAPS FROM YOUR

KITCHEN

FIRST EDIBLE INSECT DESKTOP HIVE

Desktop insect farm

IoT ENABLEMENT

It is the best of times

Broadcom 1GHz ARM11 core, OS: Raspbian 512MB RAM

n.a. n.a.

Allwinner Cortex A8 processor OS: Debian 512MB RAM

4GB NAND flash WiFi, Bluetooth

$9 $5

More hardware investors Source: Bolt.vc

More investment than ever in IoT

$5.8B

$46B

$2.9B $3.1B

$10B

$3.85B

Scalable from small scale to mass production

smart pop-up store

HEALTH

It is the worst of times

Multi-Touch

3D Touch

Retina

Sapphire glassGorilla glass

4K

12MP

7000 Series Aluminum

Polished Chamfers

Rose gold finish

Space Grey

Aerospace gradeStrongest Alloy

Dual ion-exchange

Unibody design

Accurate colors

Magic

$10 (69 rmb) Mi Band

$65 (399 rmb) Yi Camera

$280 (1,799 rmb) Mi Note

Source: www.hax.co

0

25

50

75

100

2010priceindex

1/101/5 1/5

1/3

$10 $65 $300 $330 $1,0002015 Price:

1/20

Source: www.hax.co

THIS THING

$150 $200 $300

“Before you had 6 years,today you have 6 months”

Chris AndersonCEO, 3D Robotics

Nov 2, 2015Skype co-founders build delivery bot

that rides on sidewalks

Lean Hardware in 2015

ADVANCED MANUFACTURING

#1 Lean Strategy

Pick problems wisely

technical discovery

softw

are

ecos

yste

m

technical discovery

softw

are

ecos

yste

m

Xiaomization

technical discovery

softw

are

ecos

yste

m

Xiaomization

BostonDynamics

Magic Leap Long Cycles

technical discovery

softw

are

ecos

yste

m

Xiaomization

Square

Parrot Oculus

Nest

Startups Sweet Spot

BostonDynamics

Magic Leap Long Cycles

Source: www.hax.co

Science Software CommunityUsers

Developers

Suppliers

Distributors

Algorithms

Artificial Intelligence

Big data

UX

Physics

Materials

Medicine

Biology

Brandetc.

What is your 10x advantage?

Custom-fit earphones in 60 seconds

Ultrasound to treat depression and Alzheimer’s

HARVEST CA. 500G / WEEK

FEED ON SPENT GRAINS

& SCRAPS FROM YOUR

KITCHEN

FIRST EDIBLE INSECT DESKTOP HIVE

Desktop insect farm

Precision agriculture

#2 Lean Making

Build cheaper, better, faster…in Shenzhen

“It’s Hollywood for electronics” - Eric Pan, Seeed Studio

Shenzhen = best supply chain from prototyping to production

“We gained a year of development time

by coming to China”Nils Mattisson

ex-Apple, Founder of MINUT

“1 week in Shenzhen = 1 month in the Valley”

SPEED and COSTS are WEAPONSlinked to your supply chain.

#3 Lean Financing

Customers!

SCALINGPROTOTYPING PRODUCTION

TIME

$

Founders Friends Family Fools

Accelerators Angels Grants

Crowdfunding Pre-orders

Sales VCs POs

Banks

Bridge of Death

LIFESTYLE

2016?

Wearapeuthics

Implantables

DataWare

AgTech

Smart automation

HaaS

RaaS

intelligent objects =

the new normal?

After computers in things and apps on things…

disposable or free computing?

Thanks!

Email: ben@hax.co Apply: www.hax.co