GreenFaith Energy Services for Nonprofit and

Residential Customers in New Jersey

Introductions

Anne Rahikainen Program Director Energy Services

Fletcher Harper Executive Director

Introduction to GreenFaith Mission and activities Current and past energy related programs

What is Energy Services Program? Objectives & funding Markets served Services delivered and outcomes

Lessons learned about serving “the faith-based segment” Successful outreach Overcoming barriers to implementation Role of NGOs in delivering energy services – how do

we fit in?

Agenda

• 20+ years experience

• Interfaith: serving all types of faith-based institutions

• One-stop-shop for programs, resource center, coaching

www.greenfaith.org

Introductions - Getting to Know GreenFaith

• BPU-supported energy audits & workshops • Confirming low-hanging fruit, identifying sector-

specific opportunities & challenges – Temperature management – Lighting

• Exploring community connections – Faith sites as energy service hubs

• 40+ audits; 20 workshops; initial ESCO conversations

2004-7 – Early Efforts

Program: Creative Partners • Efficient lighting products • Low to moderate income families in NJ • Previously under-engaged sector GreenFaith Activities • Over 70,000 free CFLs • Events @ 250 African American and Latino

congregations • Simple educational materials in English and Spanish

2008-09: GreenFaith and NJBPU

Program: PSEG Home Energy Audit Program for Low-Income Families • Issue - reaching communities of color in NJ

GreenFaith Activities • 4,000 households enrolled over 11 months • Team of 12 outreach workers targeting 10 urban areas • Events @300 community and faith-based organizations • Door-to-door canvassing

2009-10: GreenFaith and PSEG

Institutional: 2004-05

Residential: 2011-12

GreenFaith Rooftop Solar Initiatives

• Partnership with AP Solar • Solar screening events • Over 1,200 homes evaluated • 60 residential installations @ 5-7 kW

• Outreach using GF mailing list of 4,300

• 70% of capital cost paid by state • 24 installations @ 18 kW

Creating Energy Services Program

Targets Faith-based orgs (houses

of worship, schools) Other non-profits

Objective: 50-100 faith-based and other non-profit organizations or 1 million ft2 of real estate served in 2013-2015

Original Funders Community Foundation George Ohl Foundation Episcopal Diocese of Newark New Funding Episcopal Diocese of New Jersey

Faith-Based Sites Are Numerous in NJ

25%

24%

16%

11%

8%

4% 4%

3% 5%

Catholic

Methodist

Presbyterian

Episcopal

Lutheran

Reformed Church of America

Seventh Day Adventist

Jewish

Other

Total Number: 2,500 - 3,000

0

10

20

30

40

50

60

70

Avg Peak Demand of Facility Avg Program Peak Demand Savings

…And Their Energy Use Matters

Source: Clearesult Consulting, Small Business Webinar Series 2014

They Also Are Motivated to Take Action

Savings, Stewardship, Action

Energy costs = 2nd highest fixed cost after

personnel costs

Channel savings to activities related to mission!

Learning

Taking Action

Monitoring

• Site visit & coaching

• Benchmarking

• Conservation workshop

• Energy Audit

• Action plan

• Equipment upgrades

• Solar

• Energy procurement

• Tracking energy use

• Communicating

• Sustaining savings

What is Energy Services Program? People and Technology

Enrollments 66

Commercial real estate covered

1,079,000 ft2

Energy Team Members Trained

198

Energy audits 35

Funds invested in retrofits $700,000

Results to Date

Lessons Learned….Outreach That Works

Testimonials

Utilizing Networks

Bishop Beckwith

Being in their shoes

Stewardship of God’s Creation

Sensitivity to racial/cultural differences

Sunday outreach

Energy Conservation Workshops

Peer Workshops With Testimonials

Coaching and Support

Showing How to Finance Efficiency Retrofits

Finding strong commercial partners

Lessons Learned….Overcoming Barriers

Lessons Learned….How NGOs Add Value

Provide access to unique & under-served

segments of the market

Provide education, combining education

with technology creates larger impact

Can be cost-effective

Fletcher Harper revfharper@greenfaith.org Anne Rahikainen arahikainen@greenfaith.org

Questions!