FROM BLOGS TO TWEETS: THINKING BEYOND TRADITIONAL MEDIA Jen Reeves

Associate Professor

Missouri School of Journalism

What Is Traditional Media?

What Is Traditional Media

What is Social Media

What is Social Media

What do you need to know?

Information is gathered in new ways Join in to learn how Learn from others who are doing it

Microblogging“Facebook status on Red Bull”

Twitter Tumblr Utterli FriendFeed Plurk Yammer

Twitter

Short (140 characters) postings Status Share links Interact with the audience Quickly update news from cell phone,

web browser or desktop application

Twitter

Different uses

Personal Talk to people Meet people Share with each other

Professional Connect with new audience members Build a more personal relationship Share and gather information quickly

What is going on?

What is going on?

Ways to use in a newsroom

Scanner Squawk Viewing local updates Confirming before reporting

Sharing latest information Communicating with audience

Hudson River Crash

Janis Krums (@jkrums)

Mumbai Tweeting

First-hand accounts before “news” Traditional media using content Rumors interspersed with fact “Do not tweet live” rumor BACKLASH from traditional media

Twitter as a news source

CNN used it on the air

CBS London used the tips

Media everywhere noticed

National Public Radio

National Public Radio

Twitter Users

Political Social Media

Twitter Flickr Facebook MySpace YouTube Vimeo

Political Social Media

CNN iReport

Live Streaming

Microwave/Satellite IM/Skype Livestream

Ustream

Live… From Your Phone

The Future

Let’s connect

Helpful links and information available online!

www.jenleereeves.com

reevesj@missouri.edu @jenleereeves