Gbanga - Swiss Game Arcade 2012

Post on 17-May-2015

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Transcript of Gbanga - Swiss Game Arcade 2012

Gbanga is the game where you walk in the real world to play mixed-reality quests and score virtual points.

Swissnex, Swiss Game Arcade, March 2012

Matthias Sala, matthias@gbanga.com, gbanga.com

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• Pic wie wir am arbeiten

At Gbanga, we’ve crafted

Location-based games for 5 years

Image by Navid Baraty

«I've played many video games, but I never thought that a game will make me walk outside in the rain»

– a 29-year-old Gbanga player

Mixed-reality gaming

Walk 150m

Real-world buildings near-by

Collectible valuable

items

Phone booths to get new missions

Puzzle pieces for

quests

Real-time weather

Sponsored product

placement

Extremely immersive

Players:

• engage in physical tasks

• are highly immersed and

motivated in the gameplay

experience

• share successes on social

media

Gbanga:

• creates walk-in customers

• earns $14 USD per active

player

• is highly dynamic and generic

to adapt to business

customer’s needs

2009

Gbanga Zooh

2010

Gbanga Famiglia

2011

PAX Packer, Pilotifant, AR, Xmas

2012

Gbanga Animals

2012

Gbanga Animals

Install Gbanga on App Store

Follow us on Twitter @gbanga